Shannon Feeney Andre Email & Phone Number

New York, Ny, Us

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Syracuse, New York, Us

Syracuse, New York, Us

- Designed, supervise and mentor a high-performing, multifaceted communications team of 3-4 staff, a graduate assistant and 5-8 interns who execute nearly 1,000 communication tactics annually- Provide counsel and support to senior leadership on issues and crisis management, organizational change, media inquiries, operations and strategic initiatives- Develop, as part of leadership team, and write strategic plans, as well as support stakeholder engagement, execute rollout strategy, and steadily promote vision, mission, values, goals and priorities- Strategize and prepare remarks, presentations, email communications, memos, talking points, media responses and quotes for senior vice president and other senior leaders- Develop, oversee and evaluate communication strategies that position the division and its efforts surrounding health and wellness, diversity, equity, inclusion and accessibility and success- Drive content strategy and manage content calendar, with team curating and producing 100+ blog posts and news articles for internal publication- Act as primary brand steward for division; implement University brand and editorial standards- Conceptualized, executed and oversee blog and newsletter distributed to key audience of 14,000+, securing above-average industry open rates and more than 22,000 unique pageviews to blog’s website- Developed and executed strategy to streamline all student health and wellness messaging and web and social media channels for the Barnes Center at The Arch; resulted in 126% growth in Instagram followers- Oversee and direct communication support for approximately 15 internal units spanning social and digital media, media relations, web content management, campaign planning, press releases and design

Syracuse, New York, Us

Providing administration, development and strategic oversight of internal and external communications activities for the Division of Student Affairs, its 20+ departments and senior leadership. As the sole communications manager for the division, I collaborate with colleagues across campus, including University Marketing & Communications and the Division of Public Affairs, on media relations, social media, branding, and issues management on behalf of the division. Whether writing content, developing strategic communications plans and messaging, preparing executive correspondence, or consulting on website content or social media strategies, the role includes a robust range of communications and marketing responsibilities. Some highlights include:- Support 65 to 75 events and initiatives per year with press release writing, marketing and promotional activities- Produce and edit 40 weekly issues of internal newsletter distributed to 400+ divisional staff- Created first-ever graduate assistant position, providing hands-on experience to graduate students- Provided 39 consultative sessions related to departments' social media efforts, PR campaigns, website content organization, student outreach, etc.- Drafted, and currently implementing, divisional mobile strategy in collaboration with Technical Services- Supervise team of graduate assistants and student interns

Syracuse, New York, Us

In addition to my role in expanding and maintaining employer relationships with companies and nonprofit agencies recruiting the talented SU student body, I also enhanced and expanded Career Services' engagement across university departments, faculty, student organizations, and the larger SU community. My previous role expanded to also include guiding the overall communication and marketing efforts for all our audiences. Some highlights include:- Managing a public relations campaign that introduced more than 600 new students to our services- Planning Career Services' first "Out at Work" panel discussion in collaboration with the LGBT Resource Center- Creating "Recruit@SU" marketing materials to provide employers with key information about the talented and diverse student body at SU- Serving on the Division's Leadership Priority Task Force to structure and create a signature leadership development program for SU

Syracuse, New York, Us

As Employer Relations Coordinator, I focused on reaching out to new prospective corporate and nonprofit employers looking to recruit quality entry-level candidates. In addition to engaging new employers, I also maintained relationships with the companies actively hiring our students. Assisting employers at all levels with their recruitment included generating new ideas to increase brand awareness, facilitating connections to students, and providing information to those new to recruitment. - Planned and implemented 19 programs and events providing 3,400+ students with career development opportunities and employer connections- Revitalized corporate sponsorship program, generating $28,000 in new sponsorship for Career Services- Served on social media team, utilizing Twitter, Facebook, and LinkedIn to communicate and reach out to students and employers- Supervised five public relations interns

Syracuse, New York, Us

As the Success By 6 & Volunteerism Associate for the United Way of Central New York (UWCNY), my time was divided into managing the volunteer activities affiliated with the UWCNY and coordinating programs and events impacting the youngest members of the CNY community. This dual role incorporated event planning and implementation, community outreach and communication, and engagement with nonprofits and corporate entities. Some highlights include:- coordinated nine 'day of service' projects for companies; totaling 1,256 volunteers that logged 5,427 hours of service- managed literacy program that collected and distributed 11,000+ children's books throughout the community through the Christmas Bureau distribution, Squeeze in Time to Read sites, and annual SB6 Book Drive- created inaugural 'Kids Get Fit Fest' event, initiating a year-long effort to combat childhood obesity- authored and received $50,000 grant award making UWCNY one of the state's Regional Volunteer Centers- tracked and reported statistics on volunteering to media, donors, and national affiliates- contributed to survey creation, distribution, and analysis of a community needs assessment utilizing SurveyMonkey; more than 13,000 surveys distributed and more than 1,800 returned and analyzed- supervised seven interns from public relations and public policy programs

Syracuse, New York, Us

- wrote press releases- designed flyers, posters and postcards for event promotion- coordinated children's events with the management staff

- developed preliminary marketing materials including brochure and newsletters - drafted first marketing plan

- managed and tracked all deposits- ordered all necessary supplies to maintain daily operations- co-supervised 12 employees

Master'S Degree, Communications Management

Bachelor Of Arts, Public Relations And Political Science

Education record