For ambitious consumer brands looking to drive intentional growth, Art & Science is a brand strategy and marketing agency with a heart for storytelling and hunger for breakthrough ideas. Our work is part precision, part instinct and powerful enough to unlock emotion, inspire action and drive resultsAt Art & Science, we seamlessly blend creative vision with a disciplined approach to strategy to elevate a brand’s mission and propel the business forward. Established in 2024, Art & Science is rooted in the knowledge, experience and ambition of its founder and seasoned CMO, who has spent the past 25 years spearheading brand strategy and breakthrough campaigns for some of the nation’s most iconic brands - from Fortune 500 companies to start-ups and emerging scale-ups. Headquartered in Phoenix, Ariz., the agency collective supports brands at every size and stage with marketing strategy, storytelling and creative campaigns that deliver results.

As Chief Marketing Officer, Shannon led the brand’s marketing strategy, positioning, grand opening and local store marketing planning and innovative growth initiatives. With more than two decades of marketing and executive leadership experience, Shannon brought a depth of knowledge across all areas of marketing including branding, communications, digital, advertising and public relations.

Led the marketing strategy and team at Fransmart, a world-class franchise development company focused on identifying and growing emerging restaurant concepts into national and global brands. Draws on a depth of experience and knowledge across all areas of marketing including research, branding, communications, content, digital, social. advertising and public relations to execute effective B2B and consumer marketing strategies and brand-building initiatives that drive unit-level sales performance.

Led the dynamic marketing team for True Food Kitchen, an award-winning restaurant brand that pioneered full-service healthy dining through its mission “to inspire people to eat better, live better and feel better.” Helped grow the multi-unit restaurant brand from 10 locations in 2015 to 40 locations nationwide in 2022. Focused on driving sales through strategic brand initiatives and innovative programs that consistently delivered results.

Managed the agency's growing marketing communications team including setting and implementing strategy for the business and its clients, overseeing day-to-day operations, allocating resources across clients, and strategic management of accounts. Developed, implemented and executed strategies for new client business and organic growth within the agency. Notable Clients: Waste Management, Phoenix Suns Charities, Abrazo Health, Skin Laundry, AirSprint Private Aviation, Wigwam Arizona, Arizona Biltmore Golf Club, Taste of the NFL, Gallagher & Kennedy, McDowell Mountain Music Festival

Committed to building visibility for clients and their products and services through consumer outreach, media relations, event marketing, grassroots campaigns, strategic alliances and sponsorships, pop culture penetration, word of mouth, mobile marketing and interactive and emerging media initiatives.Notable Clients: Cirque du Soleil, Paradise Bakery & Cafe, Fairmont Scottsdale Princess, Arizona Highways, Connections Academy

Represented some of the nation’s most recognizable brands including American Express, Audi of America, Bacardi USA, Samsung, Bacardi USA, General Motors and Cadillac, Sony Computer Entertainment America (SCEA), Proactiv Solution and Diamond Information Center (DIC), among others. Responsible for helping the agency drive new business by facilitating and developing new business meetings and proposals.

Gained broad expertise in brand and category marketing within the consumer group. Clients included many high profile campaigns including Jim Beam, the Oscar Mayer Talent Search and SC Johnson. Led the media relations and mobile marketing campaign to support the got milk? Campaign - traveling in the got milk? Milk Mustache Mobile to 25 cities across the country to spread the word about the important role milk plays in weight loss. Hosted more than 100 events nationwide at health expos, community events, fitness centers and neighborhood retail outlets and secured tremendous media coverage in regional, national, and international print and broadcast outlets. Acted as spokesperson conducting on-camera interviews in nearly every market.