Shannon Lawrence Email & Phone Number

Park City, Ut, Us

Park City, Utah, United States

Taking conceptual sales and business ideas and transforming them into compelling client-facing presentation materials. Working cross-functionally with our content, marketing and client teams to develop best-in-class presentation materials and case studies while creating compelling sales materials, client solution proposals and market overviews. This role also supports the development of the sales pipeline and creation of presentation materials for internal meetings and special events.

Park City, Ut

I'm a creative director with extensive international experience in branding, creative management and new business looking for freelance and remote opportunities.Skill set:Project ideationArt directionCoordination of overall creative processHands-on designVendor management (including print)Presentation design

New York, New York, United States

A multi-faceted role managing a cross regional team of 6 design specialists to deliver on work ranging from pitch ideas and materials to creative execution for client programs, including Economist marketing and internal comms. Reporting to the chief strategy and Creative Director, my position is part of the Content and Marketing Solutions team at The Economist Group, developing and executing bespoke content-driven and marketing programs that solve our clients’ marketing challenges in an innovative way using the full range of The Economist Group’s resources including advertising, social media and events.

New York City / International

Created and managed the in-house NY Studio team, providing 24/7 international design support, focusing on business pitches valued $500K and above. Reported directly to the C-Suite Executives, collaborating frequently with the CEO and President.Team also designed corporate communications, annual reports, white papers, infographics and event materials for Cannes, along with various other corporate events, for Weber and IPG.Provided billable design support for clients including GSK, Exxon, Mastercard, Janssen, MediaCo and Firebell [internal clients - the rockstars] and many more.

Greater New York City Area / International

Manage the in-house NYC Studio, and a stable of vetted freelancers, for one of the world's largest PR firms. Emphasis on supporting international new business initiatives valued and providing a myriad of design services for existing clients. Also supporting internal corporate communications, from white papers to international events [Cannes, etc]. Clients include IPG, Unilever, PepsiCo, Excedrin, Exxon, MasterCard, Mass Mutual, etc.

Greater New York City Area

Managed the NYC office for Fathom Creative, working on public relations pitch support for Weber Shandwick Worldwide [member of Interpublic Group] and other various projects for their clients including Unilever, Nascar, Mastercard, etc. Fathom shut down their NYC operation, and I moved over to Weber Shandwick to create and manage their internal design team.

San Diego, California [Carlsbad]

The Chopra Center is a wellness center founded by Deepak Chopra MD. Detoxification and meditation programs are offered on-site weekly along with 20+ seminars throughout North America every year.Built and executed a creative, integrated, multi-channel marketing plan within one year which drove a 21% revenue growth in 2006, from $4.0 to $4.8 million. In 2007, reached a 54% revenue increase from $4.8 to $7.4 million. Directed, designed and managed all aspects of the marketing chain - brand development, PR, on and off-line advertising, website content, SEO and AdWords, collateral, vendor relationships, research, etc., resulting in up to a 200% increase in seminar and on-site program attendance.Redesigned the email campaign strategy and creative, procuring a 24% growth of online newsletter subscribers and prospective leads. Open rates averaged over 20%.

Juddesign in an Addy award-winning full service agency. Specialized in real estate advertising for Standard Pacific Homes, San Diego Theatre, Hilton and various other local clients.

Cayman Islands

Caribbean's leading marketing communications agency with prestigious client base: KPMG, Ernst & Young, PriceWaterhouseCoopers, Deloitte, Butterfield Bank, Cayman National, Cable & Wireless and more. Managed key client accounts including pan-Caribbean Cable & Wireless business [18 islands]. Small agency where we all wore many hats, mine including strategic campaign planning, managing creative resources and suppliers, printing, media planning and buying, project-management and copywriting. Also did a mascot.

Ba, Advertising

Minor - Graphic Design

Education record