Key Responsibilities:-Promote and create campaigns to raise the bar on how earned analyst assets are shared across AWS.-Collaborate and partner with cross-functional teams within AWS Marketing to discover net new digital channels through which to distribute analyst content. -Manage reprints and language translations for high-value contracts with technology research and consulting firms (e.g. Gartner, Forrester, IDC)-Prioritize and manage internal requests for asset activation and content approvals

Key Responsibilities:-Promote and advocate email best practices for operational excellence-Manage, lead, and coach all new email marketing team members-Analyze email performance, including engagement and sales metrics, and leverage historical learnings to inform campaign planning and optimization-Help drive email marketing programs—including the operational components of email campaigns—accurately and on time-Drive segmentation and targeting strategy for lifecycle communications to ensure customers are getting the right message at the right time-Build email testing roadmap and drive test execution to enable optimization of campaigns-Develop customer engagement and strategies for the email channel that reflect an understanding of customer needs and intent-Partner with analytics to improve reporting capabilities and marketing dashboards; increase visibility and understanding of email channel and customer metrics -Understand success metrics for each initiative, and can articulate and prioritize analytics requirements to solve most important customer problems-Recommend email marketing strategies to support key priorities: events, lead generation, re-engagement, quarterly campaigns, and CRM goals such as customer acquisition and retention

Key Responsibilities:-Strategize and delivered various global B2B and B2C campaigns through email on two different email sending providers; Responsys and Eloqua. -Responsible for creating landing pages, microsites, multi-channel marketing programs on Inkwell to promote member engagement -Partnered with internal and global stakeholders to ensure successful implementation of automated and ad hoc marketing programs and campaigns. -Reported on campaign performance through utilization of traditional and unique KPIs such as opens, clicks, NCVR (Net Conversion Rate), P1YB (Projected 1 Year Bookings), and lead conversions. -Created and deployed complex drip campaigns that required multiple localized language translations

Key Responsibilities:-Design and code responsive emails to ensure a high level of accessibility.-Audit and provide quality assurance with all coded emails before launch.-Manage and oversee all aspects of design, development, testing, and deployment for email campaign lifecycle.-Collaborate with cross-channel marketing managers/stakeholders and teams within the organization.-Maintain daily batch and triggered emails in order to provide timely communication for customers.-Champion continuous advancement of capabilities and email features through template development, personalized customer segmentation, and various testing opportunities.Accomplishments:-Self-taught HTML code in less than 3 months of employment and provided basic HTML code training to the internal creative team within 6 months of employment. -Supported email and data integration team through three ESP migrations. (e.g. Salesforce Marketing Cloud, Adobe Campaign, and Cordial)-Spearheaded multiple ongoing daily batch email programs (e.g. ExRx, RMA program, milestone) that result in an average of $1.00 - $3.50 revenue per email.-Broke the company's overall Cyber Monday revenue record with an increase of 1 MM in sales revenue.-2017 Recipient of Marketing - Values in Actions Award

Key Responsibilities:-Manage daily operations of the restaurant, including scheduling, ordering supplies, and ensuring the restaurant is properly staffed.-Train and motivate staff to provide exceptional customer service and maintain high food quality standards-Monitor food and labor costs and make necessary adjustments to ensure profitability.-Maintain a safe and clean environment for customers and staff.-Implement and enforce all company policies and procedures.-Manage inventory and ensure all products are properly stored and accounted for.-Build and maintain positive relationships with customers, vendors, and community partners.-Analyze sales and trends to develop and implement strategies to increase revenue.-Develop and implement marketing strategies to promote the restaurant and increase sales.Accomplishments:-Received ServSafe Manager Certification-Set up the company's first drive-thru operations and lead the success of the restaurant's grand opening -Consistently maintained positive profit flow and increased customer traffic through social media marketing by 5% month over month growth-Sustained customer traffic flow and decreased labor cost by 10%

Key Responsibilities:-Collaborate with key stakeholders, web development, and leadership teams within a rapid-pace environment.-Review and implement weekly product support strategies in order to increase AOS on the website.-Maintained and frequently updated website content/product imagery in order to increase customer engagement for an average of 15,000 traffic count.-Manage the e-commerce platforms, ensuring that all product information, pricing, and promotions are up-to-date and accurate.-Monitor order processing and fulfillment, ensuring that customer orders are fulfilled accurately and timely.-Work with cross-functional teams to ensure website content and messaging align with marketing campaigns and product launches.-Manage relationships with third-party service providers such as payment processors and shipping carriers.-Analyze e-commerce data and identify trends, opportunities, and areas for improvement.-Troubleshoot issues with the e-commerce platforms and work with IT to resolve technical issues.-Develop and implement processes to improve operational efficiency and reduce errors.-Collaborate with customer service teams to ensure customer inquiries and issues are addressed promptly and effectively.Accomplishments:-Supported the internal eCommerce CMS platform migration to Demandware and maintained customer experience flow-Introduced and improved key Digital Commerce tools such as Content calendar and project planner.

Key Responsibilities:-Maintained the company's Facebook, Twitter, Instagram, Pinterest, and Google + social media pages-Prepare and planned unique social campaigns to increase social media followers and engagement-Consult with internal Marketing department on integrating cross-platform strategies and social media marketingAccomplishments:-Reviewed and decreased customer complaints in regards to negative customer purchasing experiences on the website through social media services-Successfully introduced engaging social media campaigns and increased YOY follower counts across key social media giants (e.g. Twitter and Facebook) by 5%

Key Responsibilities:-Contact eye care providers to obtain prescriptions for customers-Verify contact lens prescriptions by processing inbound faxes from customers and eye care providers.-Respond to Call Center emails and offer exceptional customer service-Advise customers regarding any order adjustments-Interact directly with customers over the phone, through email or via text messages