Shannon Carter
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Shannon Carter Email & Phone Number

Senior Director of Marketing and Communications at The University of Texas at Austin
Location: Austin, Texas, United States 8 work roles 1 school
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Role
Senior Director of Marketing and Communications
Location
Austin, Texas, United States

Who is Shannon Carter? Overview

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Shannon Carter is listed as Senior Director of Marketing and Communications at The University of Texas at Austin, based in Austin, Texas, United States. AeroLeads shows a matched LinkedIn profile for Shannon Carter.

Shannon Carter previously worked as SVP Brand and Marketing at Shannon Brewing Company, Llc and Board Of Directors at Greater Keller Chamber Of Commerce. Shannon Carter holds Bs Public Communications, Advertising And Design from The University Of Texas At Austin.

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Email format at The University of Texas at Austin

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The University of Texas at Austin

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Profile bio

About Shannon Carter

20+ years branding, marketing, and creative industry experience. Frequent guest speaker on brand strategy, marketing communications, and design strategy. Strategic and creative leadership positions for brands including Whole Foods Market, New York Life, Fiesta Bowl, USAA, Harcourt Education, several startups and non-profits. Expert knowledge of brand strategy, marketing communications, brand management and creative direction.Specialties: Organizational and product brand strategy, creative direction, consumer and brand research, P&L oversight, advertising and marketing communications, communications design

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The University of Texas at Austin
The University Of Texas At Austin
Senior Director of Marketing and Communications
Austin, TX, US
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8 roles · 26 years

Shannon Carter work experience

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Senior Director Of Marketing And Communications

Current

Austin, Tx, Us

Serve as the marketing and communications leader for the University of Texas at Austin Housing and Dining.

Oct 2023 - Present

Svp Brand And Marketing

Keller, Texas, Us

Founded Shannon Brewing Company as a hospitality destination and packaging brewery in Keller, Texas. Successfully built the brand, designed all collateral, manufacturing process, go-to marketing strategies, sales process and positioned the company for sustained growth within the industry. Executive leadership and day-to-day management. Led the brewery through buyout to a private equity firm.

Apr 2012 - Jul 2022

Chief Of Brand And Design

Branding, marketing, and creative services for clients such as Fiesta Bowl, Council of Chief State School Officers, USAA, Whole Foods Market, Pearson Education, and numerous others. Manage the teams that deliver all aspects of brand strategy, experience design, marketing management, and the creative process.

2012 - 2014 ~2 yrs

Vp Brand Strategy

New York, Ny, Us

Executive leadership for the marketing and creative teams—developing key insights, brand strategies, creative direction, and brand management for clients such as AMD, Hewlett Packard, Famous Footwear, and The Bahamas. Use of primary and secondary research tools including stakeholder interviews, competitive analysis, communications audits, social media listening, and market research to build differentiating brand insights and fuel creative strategies. Developed, mentored, and managed several branding and creative teams across the agency.

May 2011 - May 2012

Vp Brand And Communications

International branding and design consultancy with several Fortune 500 clients, including Whole Foods Market, New York Life, Silicon Laboratories, and USAA. Recruited, developed, and retained top talent to provide superior brand strategy, creative services, brand management, consumer research, and marketing communications for B2B and B2C clients. Created research and brand strategy processes to provide differentiating insights and a unified brand vision. Developed design production process and brand guideline principals to ensure rigorous brand management and flawless creative execution.

2001 - May 2011

Vp Brand Strategy And Design

Mc2 Creative

mc2 Creative is a brand design agency, specializing in brand strategy, advertising, marketing and design. My duties included strategy development, tactical brand execution, and all aspects of the advertising and promotions process—including creative implementation, P&L oversight, managing creative and administrative staff, key member of the business development team.

May 1992 - Nov 2001
1 education record

Shannon Carter education

  • The University Of Texas At Austin
    The University Of Texas At Austin
    Advertising And Design
FAQ

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What company does Shannon Carter work for?

Shannon Carter works for The University of Texas at Austin.

What is Shannon Carter's role at The University of Texas at Austin?

Shannon Carter is listed as Senior Director of Marketing and Communications at The University of Texas at Austin.

Where is Shannon Carter based?

Shannon Carter is based in Austin, Texas, United States while working with The University of Texas at Austin.

What companies has Shannon Carter worked for?

Shannon Carter has worked for The University Of Texas At Austin, Shannon Brewing Company, Llc, Greater Keller Chamber Of Commerce, Carter Strategy, and Rapp.

How can I contact Shannon Carter?

You can use AeroLeads to view verified contact signals for Shannon Carter at The University of Texas at Austin, including work email, phone, and LinkedIn data when available.

What schools did Shannon Carter attend?

Shannon Carter holds Bs Public Communications, Advertising And Design from The University Of Texas At Austin.

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