Developing and executing marketing strategies that drive growth and engagement through sales.

• Lead, coach, and motivate a high-performing SDR team to achieve and surpass targets • Foster a culture of collaboration, belonging, and continuous learning • Work closely with cross-functional teams, including marketing and sales, to ensure alignment and drive strategies that support overall company goals• Design and execute sales strategies that align with business objectives, leveraging data-driven insights to refine approaches and maximize opportunities

• Created new content to educate SDRs & AEs on prospecting best practices, such as cheatsheets, certification programs, and on-demand videos• Determined and measured adoption metrics and introduced sales enablement best practices to support growth at scale

• Overhauled our global SDR onboarding program and decreased time to first booked meeting by 50%• Focused on enabling SDRs on our robust prospecting tech stack to increase productivity and number of booked meetings• Facilitated 4-week onboarding curriculm for all SDR New Hires Tech Stack: Salesforce, ZoomInfo, Vidyard, Chorus, Outreach, LinkedIn Sales Navigator, Sendoso, Demandbase

www.besquiggly.comI’m a personal growth coach who works with ambitious people who are tired of feeling like the only way to reach their goals is by living with constant stress, exhaustion, and overwhelm.Current offerings include: - Be Squiggly Bookclub: A personal growth focused bookclub rooted in self-reflection, community building, life coaching principals, and accountability.- The Value Compass Program: A 1:1 coaching program designed to guide you through the process of identifying, understanding, and living in alignment with your values so that you can make decisions and take action that builds a life of fulfillment and joy.

The Enablement Squad is an online community where Enablement practitioners can network with each other to get advice or share best practices on initiatives, programs, or events they're working on.

As a part of our Sales Operations & Support Team, I was the connector between our customers, our sales consultants, and our operations team. It was my job to make sure that our customers' expectations of their travel experiences matched the reality. I did this through 1:1 coaching with our sales consultants, by leading sales team training, and managing pre-departure data; all in the effort of creating great customer experiences, leading to high Net Promoter Scores.

2018 "Nothing is Impossible" Core Value Award Winner

Winner of EF's 2017 Canada-Wide "The Voice of Sales" Competition