Shanon Lyon Email & Phone Number

Seattle, Washington, United States

Seatttle

Led invention studio in designing and pitching kids’ game and product concepts. Licensed more than 35 kids games, including Outfoxed (Gamewright), Dinosaur Escape (Peaceable Kingdom), Monkey Around (Peaceable Kingdom), and Toddler and Preschool Scavenger Hunt Cards (Molly Bee). Visit www.departmentofrec.com to learn more.

Seattle, Wa

Provided freelance editorial services to clients specializing in kids, families, and entertainment. Clients included Microsoft, Amazon, Hershey, Disney, Hasbro, Starbucks, Wild Planet Entertainment, USAopoly, Discovery Bay Games, Becker&Mayer Books, Forrest-Pruzan Creative, Sasquatch Books, American Girl, and more.Visit www.lyoneditorial.com to learn more.

Seattle

Concepted new apps and app-supported accessories for Apple iPad. Worked with licensors, such as Highlights magazine, Nickelodeon, and HIT Entertainment, to translate beloved brands into rich and engaging tablet experiences. Considered viability of products from play experience and consumer interest perspective. Contributed to product planning. Created, managed, and carried out test plans through concepting phase of product development. Refined gameplay and created initial game design documents for creative producers. Managed large-scale content creation and revision projects.

Responsible for delivering on-brand experiences for games, toys, puzzles, and books; refining gameplay; and testing for usability. Managed team of editors responsible for defining parameters and developing content—including themes, rules, game cards, and audio—for award-winning games, toys, and puzzles. Created and managed budgets for more than 20 products per season. Managed relationships with external writers, composers, editors, and voiceover talent. Developed and tested content for games, toys, books, and promotions, including Oppenheim Toy Portfolio Platinum award winners Doodle Tales and The Family Fun Game.