Shannon Shields Email & Phone Number

Pittsburgh, Pa, Us

Pittsburgh, Pa, Us

I'm responsible for the management and strategy of 32 UPMC social media accounts including Facebook, Twitter, Instagram, LinkedIn, and Pinterest, including paid social media campaigns on these channels. I also oversee social care and social listening for all of UPMC's corporate/clinical social media profiles.I manage UPMC's consumer-facing digital brand campaign, with the goal of increasing UPMC's HealthBeat e-mail subscriber database, podcast downloads, and traffic to UPMC HealthBeat.

Pittsburgh, Pa, Us

As part of UPMC's Digital Marketing Team, I'm responsible for driving UPMC's overall social media strategy, as well as content creation and development to support that strategy. Additional responsibilities include overseeing day-to-day community management and social listening for UPMC's corporate social media accounts including Twitter, Facebook, Instagram, LinkedIn, and Pinterest. I support other teams within the organization, such as clinical marketing and patient experience.

This position is a transition from a volunteer position that I held for 3 years, during which time I launched the SCRR Facebook and Instagram channels, and managed them in addition to the existing Twitter channel. I continue to manage all social media operations for the 3 channels. This includes maintaining a monthly content calendar, which is cross-referenced with the events calendar on the SCRR website, as well as curation and creation of additional content and paid promotions. I'm also responsible for responding to all questions sent to SCRR via social media.As of January 2015, my role expanded to include oversight of all aspects of outbound digital communication for the club, including weekly email notifications, special events notifications, and a monthly e-newsletter.As a part of the club's leadership, I work with our coaches, ambassadors, and other volunteers to identify additional member benefits and partnerships that will enrich the member experience. Together, we listen to and represent the voice of our members and runners in the community.

Pittsburgh, Pennsylvania, Us

As a project manager on the Health Care Reform Public Exchange program, working with government mandates taught me patience and prioritization, and that priorities can change at any time. Through the projects on this program I learned to expect the unexpected, and to work with a significant amount of unknowns.Outside of my project management role, I was a contributor to the Highmark Community for Healthy Ideas blog.

Waldorf, De

Looking for a different kind of project management role at Ariba, I moved in to the role of Release Readiness manager, with the responsibility of ensuring that our global Commercial organization was prepared for each new software release. This included working with the Education and Product Management teams to develop training plans and schedule training, as well as tracking completion of said training by approximately 800 employees. I was also the liaison from the Commercial team to Product Management and Engineering, when the team had questions or issues requiring resolution. A separate project plan was required for each release (3 per year) with significant overlap between the release activities.

Waldorf, De

After working in Customer Support for roughly 4 years, project management on the On Demand Deployment team was a logical next step. My background in customer support, as well as deep product knowledge gained in my previous role, prepared me well for the requirement of being a functional expert in Ariba Sourcing Professional, Ariba Contract Management Basic and Professional, and Ariba Supplier Information & Performance Management. I was responsible for developing and maintaing a relationship with customer contacts, as well as assisting them with all aspects of their Ariba solution deployment, including creating and managing their project plan, and configuring their Ariba site. I also acted as a liaison between the customer and various groups within Ariba such as Technical Support, Sales, Engineering, Customer Success and Product Management. In this role, I worked on at least 30 different deployment projects for approximately 25 unique customers and maintained an above average customer satisfaction score. Additionally, during my 2nd year in this position, I was named Global Services Organization MVP.

Waldorf, De

After spending some time as a Customer Support Assistant, and then Customer Support Associate on the Ariba Helpdesk, I was promoted to Customer Support Specialist in February 2006. My responsibilities included researching and resolving escalated cases from Tier 1 team and working directly with customer/product management on high priority issues, training/mentoring of global Tier 1 team and new hires, as well as being a functional expert in Ariba Sourcing and Contract Management. I was a Customer Service Excellence Award winner in Q3 2007.

Waldorf, De

Waldorf, De

Master Of Arts (M.A.), Communication Technology

Bachelor Of Arts, French Language And Literature