Chief Marketing Officer
CurrentEmpowering customers to deliver communications and workplace experiences that deliver results.
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@channeladvisor.com
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3 phones found area 203, 860, and 919
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Mike Shapaker is listed as Chief Marketing Officer | Operations Executive | Product Management | M&A at Poppulo, based in Raleigh-Durham-Chapel Hill Area, United States, United States. AeroLeads shows a work email signal at channeladvisor.com, phone signal with area code 203, 860, 919, and a matched LinkedIn profile for Mike Shapaker.
Mike Shapaker previously worked as Chief Marketing Officer at Poppulo and Investor / Limited Partner at Triangle Tweener Fund. Mike Shapaker holds Master Of Business Administration - Mba from Vanderbilt University.
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I am an experienced executive who sits at the intersection of product, marketing, and technology. I have arecord of achievement in scaling global operations, developing and launching new products, aligning productswith market needs, generating awareness and demand, and working closely with customers for mutualbenefit. I am known for fostering innovation to drive continuous growth and improvement, for integratingactionable insights with transformation goals, and for delivering and sustaining value across the organization.My core areas of expertise include:Calculated Risk Taking: Challenging the status quo and constantly adapting to evolving business landscapes.Leadership: Building consensus and empowering teams through effective hands-on leadership and acommitment to communication, collaboration, and transparency.Corporate Strategy: Focusing on establishing the overall core values of the business, setting strategic goals,and motivating employees to achieve them. Implementing technology and processes to drive analytics thatenhance the ability to make strategic decisions.Operational Excellence: Emphasizing continuous improvement across all business processes by creating aculture where management and employees are invested in business outcomes and empowered to implementchange.Career highlights include: Helping to scale revenue both pre- and post-IPO from sub-$5M to $175M during my tenure at ChannelAdvisor. Leading the acquisition of a shoppable media solution and rectifying technology issues, resulting in solution revenue growth of 50% and 40% in back-to-back years Navigating pandemic-related challenges and budget constraints to deliver record setting pipeline in primary target segment, in close collaboration with the sales team.To discuss putting your strategy into action, contact me at mike.shapaker@gmail.com.SKILLSBudget Management & Financial OversightTechnology Adoption & ImplementationStaff Building, Training & RetentionClient Relationship CultivationCloud Computing & SaaSMulti-channel MarketingPipeline ManagementGo-to-Market StrategyProduct ManagementData & Analytics
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Denver, Colorado, US
Empowering customers to deliver communications and workplace experiences that deliver results.
Morrisville, NC, US
Served in high-profile role accountable for driving marketing activity and business performance throughdemand generation, product and content marketing, and marketing operations. Promoted company throughevents and strategic communications. Managed team of 21 and $8M budget. Produced thought leadershipcontent, including blogs and presentations for customer.
Morrisville, NC, US
Led product team for shoppable media solutions for large consumer brands. Oversaw product roadmapcreation, requirements definition, market analysis, marketing, sales training, and customer engagement.Introduced new features and rectified technology issues, resulting in revenue growth of 50% in 2017 and 40%in 2018.
Morrisville, NC, US
Oversaw EMEA operations, encompassing offices in London, Berlin, and Limerick, during which time EMEArevenue grew 6% between 2016 and 2017 and then by double digits in 2018. Promoted region-wide efforts,fostered partner relationships, and enhanced regional business operations. Participated in customer andpartner meetings; spoke at hosted and industry.
Morrisville, NC, US
Worked with founder and CEO to identify M&A opportunities and led acquisition of a UK-based company.Spoke at industry events and customer/prospect meetings to promote ChannelAdvisor’s solutions for brands.
Morrisville, NC, US
Led team overseeing business processes, analytics, and Salesforce system administration, including integrationof solutions such as Marketo and DosuSign to increase operational efficiencies. Integrated platform datainto Salesforce, enabling real-time customer performance insights essential for monitoring trends, forecasting,and risk monitoring.
Morrisville, NC, US
Led New York-based services team accountable for delivering imaging solutions and interactive catalogs forcustomers, including Walmart, Ann Taylor, Staples, and Office Depot. Maintained revenue from 2009 to 2010while reducing staff 50% by improving processes, adjusting pricing, and eliminating unprofitable customers.
Managed client relationships and service delivery, including project management for implementing new globalhealth and medical education simulation programs. Led engineering team through release of new userinterface, including design, implementation, and quality assurance testing.
Morrisville, NC, US
Assumed increasing levels of accountability via promotion. Managed relationships with top-tier customers andled professional services team post-acquisition of Seattle-based search marketing company. Spearheadedintegration into ChannelAdvisor, achieving nearly 200% revenue growth in first year.
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Mike Shapaker works for Poppulo.
Mike Shapaker is listed as Chief Marketing Officer | Operations Executive | Product Management | M&A at Poppulo.
AeroLeads has found 3 work email signals at @channeladvisor.com for Mike Shapaker at Poppulo.
AeroLeads has found 3 phone signal(s) with area code 203, 860, 919 for Mike Shapaker at Poppulo.
Mike Shapaker is based in Raleigh-Durham-Chapel Hill Area, United States, United States while working with Poppulo.
Mike Shapaker has worked for Poppulo, Triangle Tweener Fund, Channeladvisor, Therasim (Now Medsims), and Nortel Networks.
You can use AeroLeads to view verified contact signals for Mike Shapaker at Poppulo, including work email, phone, and LinkedIn data when available.
Mike Shapaker holds Master Of Business Administration - Mba from Vanderbilt University.
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