The role harnesses the power of science and innovation in a systematic way, by ensuring the excellence, relevance, value contribution and efficiency of XIIMBA Life Care core technical functions, including norms and standards, guidance on innovations in health, digital health related research and capacity building. The specific purpose is to capitalise on the current and future power of digital health and technologies to contribute towards the attainment of the highest standard of health of all people. Involves leading and managing the development and implementation of the Digital Health and Innovation in health strategy. Enabling the use digital health technologies, and support the LifeCare vertical to make decisions about how to prioritize, integrate, implement and regulate digital health & med-tech solutions. To support the development, test and applicability of methods for assessment of digital technologies. To identify, foster and scale up predictive and evidence-based innovations, to address gaps in the attainment of Universal Health Coverage (UHC), achieve productive lifespan & protection from health emergencies and the attainment of healthier populations. To identify, drive and foster internal and external collaboration through networks and partnerships to help identify and address gaps and avenues for digital health solutions.

Have driven the product development for Molecular Diagnostics, HPLC and Biochemistry product(s). Captured the market intelligence and analysed the evolution of each product and successfully driven the B2B and B2C mapping and sales funnel for the products. Engaged in overall development, optimisation and validation of Molecular products (from R&D to Market). Involved for in-house R&D and production of Protein Biology components like Primers, Mastermixes, Probes and Molecular reagents. Implemented the use of digital tools to map and analyse the challenges and customer feedback. Furthermore, have written articles and blogs on related themes. Nurtured the close association with KOLs and utilised their suggestions for product awareness. Continuously organised marketing events and workshops for routine assessment of market synergies and business models for Genomics and Biochemistry verticals. Also devised the sales plan to Neuberg Diagnostics (Lab vertical) and Key accounts and successfully undertaken Turnkey projects.

Established the KOL Management division and envisaged the roadmap for mapping KOLs with subject expertise and policymaking. Successfully implemented the annual plan for Thematic Webinars and CMEs on topics related to in vitro diagnostics and Public Health. Spearhead the campaign of KOL connect and brought them on-board on technical advisory group. Effectively utilised the expert suggestions and customer feedback on product development and validations and thereby devised the Sales plan and customer pitch for the products. Major achievement(s) include development and production of kits like Scrub Typhus, COVID Ag, COVID NAb, Malaria Ag kits in various POCT formats. Rolled out the networking cycle to continuously engage with Industry experts, scientific peers and Influencers.

Led the South India business for IVD product portfolio in the Institutional Sales segment and drove the negotiations on tenders and local purchase. Established an organised liaison network for the effective bidding process among the various Govt. institutes. Brought in competitive edge and expanded the sales horizon for both routine and niche product verticals with their registration on the GeM and other portals.

Cultivated the nuances of scientific affairs and groomed the team to understand the technical obligations, guidelines and challenges for the development of the product(s). Single-handedly drove the business plan and strategy for Genomics (service based) and Molecular Diagnostics (POCT) segments. Coordinated with the Global and Korean team(s) in developing the business model, distribution network, Customer segmentation and Marketing plan for the Services and the Markers respectively. Proved my expertise in the development of Genomic markers for NBS, Oncology and Tropical Fever panel(s). Furthermore, scouted the market potential in terms of B2C in Pan India and South Asian markets and thereby framed the P&L trackers, annual sales plan, Monthly forecast and ROI for the markets.

Had pivotal role in organising technical protocols for various product(s). Developed a synergy between the R&D, Regulatory and Scientific affairs to jointly address the operational as well as the administrative bottlenecks. Brought in the inputs from scientific peers and technocrats and accomplished in rolling out products with enhanced quality in desired time. Was involved in developing the assays for FIA kits and equipment. Also achieved success with the development and in-house production of TB Feron ELISA kit and HIV/ HBV Flowthrough cards. As a scientific expert made use of digital technology in streamlining of SOPs and mapping of product complaints and their remedy.

Was responsible for down-streaming the scientific details of IVD products and pass on the technical knowhow to staff members and field managers. Offering the product solution, on advice of the business manager(s) for users, on site teams and clients. Coaching users within the business and meeting with clients. As a thorough professional do have experience with problem-solving and trouble-shooting and organise the workload accordingly.

As a Genomics expert, had scientific consultancy and service based Sales plan for Oncology markers (OncotypeDX) to chief Oncologists for Invasive Breast cancer, Ductal Carcinoma in situ (DCIS), Colon Cancer and Prostrate Cancer. Also provided similar services for Afirma GEC test (Veracyte) for Thyroid indeterminate cancer to Head and Neck Surgeons and Endocrinologists and updated them on the latest clinical validations and benefit of the test for prognosis of patients and determining therapy for treatment. Was a regular participant to Tumour Board Review to update the clinicians on case basis on the significance of the Genomic tests. In tandem, supported the patients by providing both motivational/ scientific counselling (pre procedural/ post ops) on the benefits of the Genomic test and the subsequent treatment/ therapy to be administered. Conducted regular CMEs for the KOLs to deliberate on ever evolving guidelines and participated in panel discussions on Global Conference(s).

A joint collaboration between Welsh Mammal Society, Swift Ecology Inc. and WIT to monitor the habitats of small mammals in Western Europe and Britain. Had processed, Sequenced and developed the Genetic repository of scat and tissue samples of small mammals (bat, pine marten, water vole, fox, otter) for census and behavioural studies. Was responsible to analyse the commercial viability of the project so as to analyse scat/ tissue samples using qPCR and DNA sequencing techniques in the most affordable and robust way to provide the best results in a short span of time to the collaborating partner(s).

Supervised graduate students in tutorials and advising them on their assignments and practical experiments in Protein Engineering, Microbial Genetics and Biochemistry. Also assisted Final year students in setting up experiments for projects and make them understand the protocols.

Assisted in developing the inter library repository under Waterford- Newfoundland project making a universal database for Irish Universities and Institutes of Technology. The repository was responsible to link up all the schools and faculties from respective institutions together with the updated inventory of books and allied educational resources.

Academic responsibilities included taking classes for undergraduate students of Microbiology, Industrial & Environmental Biotechnology, Proteomics & Genomics and Cell Biology. Had set up BSL-II category Laboratory for Clinical Microbiology and Plant Biotechnology. Administrative responsibilities included organising seminars and workshops for students, conferences and industry outreach for faculty and students and building in partnership and exchange programmes with universities all across globe.