Sharell Kassim Email and Phone Number
A visionary leader with over 9 years of experience in driving global marketing and business growth. With a proven track record of driving cross-border initiatives and achieving revenue growth of up to 20%, she has worked with both Fortune 500 companies and innovative startups. Sharell’s strategic expertise spans multiple industries, where she has spearheaded market expansions and innovative go-to-market strategies. As Country Manager in China, she orchestrated the successful entry of Chinese enterprises into the South Africa market, demonstrating her ability to navigate complex, multicultural landscapes. A unique blend of strategic foresight and hands-on execution consistently unlocks new opportunities and accelerates business growth across global markets.
One Linkage
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Strategic Marketing And Business Development ManagerOne Linkage Mar 2023 - PresentSouth AfricaOne Linkage is an Amazon Web Services (AWS) Partner, with a primary service offering of an integrated, cloud-based digital platform that facilitates seamless collaboration and transparency between Enterprise and Supplier Development (ESD) programme stakeholders and SMMEs in order to achieve supplier diversity and small business development. One Linkage also offers cloud adoption services to ESD beneficiaries with a specific focus on cloud technology adoption. identify and retain quality… Show more One Linkage is an Amazon Web Services (AWS) Partner, with a primary service offering of an integrated, cloud-based digital platform that facilitates seamless collaboration and transparency between Enterprise and Supplier Development (ESD) programme stakeholders and SMMEs in order to achieve supplier diversity and small business development. One Linkage also offers cloud adoption services to ESD beneficiaries with a specific focus on cloud technology adoption. identify and retain quality SMME suppliers in order to ensure supplier diversity, build sustainable partnerships and serve their markets effectively. Their vision extends beyond the borders of South Africa, with the mission to support corporates in their efforts to digitalise SMME support and development processes, and drive diversity and inclusion in line with SDG 8 goal: Decent work and Economic Growth in the SMME Sector. Show less -
Country Manager (South Africa)Xi'An Inno Jun 2021 - Feb 2023ChinaWith direct line of report to the CEO I act as a sounding board and strategic thought partner leading the execution of all projects and business engagements within the South Africa market. Drive projects from scope to post implementation. Manage and coach cross geographical and functional teams.Switching between articulating the long-term big picture and direction of the firm, to being engrossed in the finer operational details.• Special projects; market research, proposals… Show more With direct line of report to the CEO I act as a sounding board and strategic thought partner leading the execution of all projects and business engagements within the South Africa market. Drive projects from scope to post implementation. Manage and coach cross geographical and functional teams.Switching between articulating the long-term big picture and direction of the firm, to being engrossed in the finer operational details.• Special projects; market research, proposals, exploration and environmental scan• Cross border mergers strategy development and implementation• Cross border market entry and market access client feasibility advisory • Org restructure • Cross geographical partnership and stakeholder management • Local Talent sourcing • Supply chain, Logistics and Distribution channel development• Advanced Technology access• Import and Export Trade• Digital Strategy; Social media management, Web content writing • Strategic marketing; Market positioning, product content writing, marketing material Show less
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New Business ManagerMonovine Incorporated Africa May 2018 - Dec 2021ChinaRenewable Energy.Achievement: Successfully set up office and operational business in Zimbabwe for a Chinese business within the renewable energy industry.Responsibilities:• Market research and product adaptation strategy• Talent sourcing and Team management of Zimbabwean team• Sales forecasts and budgeting• Pricing strategy• Marketing • Administrative regulations• HR functionsMonovine’s products solve energy problems within Africa. We… Show more Renewable Energy.Achievement: Successfully set up office and operational business in Zimbabwe for a Chinese business within the renewable energy industry.Responsibilities:• Market research and product adaptation strategy• Talent sourcing and Team management of Zimbabwean team• Sales forecasts and budgeting• Pricing strategy• Marketing • Administrative regulations• HR functionsMonovine’s products solve energy problems within Africa. We are the solution to loadshedding and provide constant uninterrupted access to electricity through the combination of renewable enegy and energy storage. Show less -
Senior Executive - Retail VerticalNielsen Jul 2017 - Jun 2018Cape Town Area, South AfricaManaged Key Account retail analytics.• Conduct comprehensive and insightful channel, category and regional reviews as required through the use of external and internal information sources to facilitate internal decision making as well as decision making with customers• Conduct research and gather information on shopper trends, consumer behaviour and local trends to insure innovative category initiatives• Manage the relationship with all relevant 3rd party and internal service… Show more Managed Key Account retail analytics.• Conduct comprehensive and insightful channel, category and regional reviews as required through the use of external and internal information sources to facilitate internal decision making as well as decision making with customers• Conduct research and gather information on shopper trends, consumer behaviour and local trends to insure innovative category initiatives• Manage the relationship with all relevant 3rd party and internal service providers to ensure mutually beneficial relationships• Compiling, analysing and distributing business intelligence for finance marketing and sales departments• Define the category management strategy through in-depth knowledge and understanding of customer, shopper and consumer behaviour• Stimulate innovation and growth through detailed analysis and interpretation of local trends• Track and measure marketing plans, and implementation against ROI objectives• Presenting conclusions and insights to the relevant decision makers• Acquiring and analysing data to understand market trends and competitor activity and initiatives to ensure NBL competitiveness in the sales and marketing environment Show less -
Digital Strategy - Evp. Brand And CultureDeloitte South Africa Feb 2016 - Jun 2017Johannesburg Area, South AfricaAchievements: Top Tier Employee Award FY17 Campaign used as a leading example at Deloitte Global Obtained "A" rating for Talent Brand audit • Localise global talent brand strategy • Formulate and execute Digital strategy for Deloitte local Talent Brand from Global guidelines• Project lead on the revamp of Deloitte internal employee reward recognition system drive system deployment into Africa Member firms• Roll… Show more Achievements: Top Tier Employee Award FY17 Campaign used as a leading example at Deloitte Global Obtained "A" rating for Talent Brand audit • Localise global talent brand strategy • Formulate and execute Digital strategy for Deloitte local Talent Brand from Global guidelines• Project lead on the revamp of Deloitte internal employee reward recognition system drive system deployment into Africa Member firms• Roll out strategic talent projects into all Africa member firms• Created the strategy and execution of 3 priority talent projects simultaneously ; Ambassador program, Story telling project and the Talent Brand and culture refresh launch • Deliver presentations at key BU meetings and onboarding • Cross functional teams and divisions• Liase with ExCO, Directors and BU leaders• Content generation - storytelling campaigns• Social Media strategy and ManagementDesign and drive the strategy and execution of external campaigns aligned to internal initiatives.Strategic and annual planning of content planner.Measure and Report to Leaders. Show less -
Leadership And Development Assessment CentreDeloitte South Africa Jan 2015 - Jan 2016Johannesburg Area, South AfricaStrategic planning of the Leadership and Management Development and Assessment centres for the financial year. EXCO and 3rd year Partner engagement to source and secure participation in Assessment centres to create a successful and seamless event. Support and assistance to Head of Talent and Transformation for Africa to plan and implement the assessment centre which is a platform where senior management go through a week programme determining their readiness for Partnership within… Show more Strategic planning of the Leadership and Management Development and Assessment centres for the financial year. EXCO and 3rd year Partner engagement to source and secure participation in Assessment centres to create a successful and seamless event. Support and assistance to Head of Talent and Transformation for Africa to plan and implement the assessment centre which is a platform where senior management go through a week programme determining their readiness for Partnership within Deloitte.SAP - payments to psychometric suppliers.Create, develop and package relevant documentation for Partners to use on the assessment centre days.Support psychometrists and Managers in administering psychometric testing (CPP). Show less -
Sub Saharan Africa Marketing InternEli Lilly And Company Jul 2014 - Aug 2014Johannesburg Area, South Africa- Event planning and co-ordination- Strategic forecast of sales for product lines- Support and assist Brand Managers- Analyse sales performance- Research- Excel -
Graduate Trainee In Corporate Affairs: Public Policy And Strategic IntegrationSouth African Breweries Feb 2013 - May 2013Head Office: Sandton,South Africa- Introduction to stakeholder management- Presentation planning for Head of Department and Managers- Facilitation of the "you decide campaigne" ( http://www.youdecide.org.za/ )- Introduction to Alcohol Policy- Bi-weekly progress and updates of the team -
Mental Health CounselorSouth African Depression And Anxiety Group May 2012 - Dec 2012Sandton, South Africa- Counseling Mental Health patients (Bipolar, Schizophrenia, Depression...)- Counselor on the Suicide hotline- Further referal to Psychologist, Pychiatrist support groups- Inpatient/Outpatient advise - Capturing patient data- Case study participation
Sharell Kassim Education Details
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Postgraduate Degree -
Digital Marketing -
Undergraduate Degree
Frequently Asked Questions about Sharell Kassim
What company does Sharell Kassim work for?
Sharell Kassim works for One Linkage
What is Sharell Kassim's role at the current company?
Sharell Kassim's current role is Strategic Brand Architect I Entrepreneur l Cloud Technology | Business Strategist | Global Project Manager/Orchestrator | Cross Border Business I AWS Certified I Authentic Leadership | Empowering Communities.
What schools did Sharell Kassim attend?
Sharell Kassim attended Wits Business School, Vega School Of Brand Leadership, University Of The Witwatersrand.
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