Shari Cashman

Shari Cashman Email and Phone Number

Commercial Construction, Marketing and Public Relations @ Cavan Companies
Scottsdale, AZ, US
Shari Cashman's Location
Scottsdale, Arizona, United States, United States
Shari Cashman's Contact Details

Shari Cashman personal email

n/a

Shari Cashman phone numbers

About Shari Cashman

Marketing, communications, and public relations strategist with proven experience in real estate development, commercial construction management, project management, strategic marketing, public relations, and day-to-day operations within a diverse group of industries and organizations.Core Competencies: Real Estate Development, Commercial Construction Management, Project Management, Experiential Marketing, Cross-Organizational Collaboration, Marketing Campaigns/Programs, Sales Presentation Management, Product Launch Management, Promotional Message Design, Project Lifecycle Management, Communication Program Design, Social Media Campaigns, Event Planning & Production, Metric Development & Tracking, Product Design & Development.

Shari Cashman's Current Company Details
Cavan Companies

Cavan Companies

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Commercial Construction, Marketing and Public Relations
Scottsdale, AZ, US
Shari Cashman Work Experience Details
  • Cavan Companies
    Commercial Construction, Marketing And Public Relations
    Cavan Companies
    Scottsdale, Az, Us
    View
  • Cavan Companies Commercial Real Estate Development
    Commercial Construction Management
    Cavan Companies Commercial Real Estate Development Oct 2022 - Present
    Scottsdale, Arizona, United States
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  • 83 Marketplace Llc/Mdc Land Development
    Director, Marketing & Operations
    83 Marketplace Llc/Mdc Land Development Nov 2015 - Present
    Scottsdale, Az
    • Managed day-to-day operations and construction administration for a $23 million new build retail/restaurant center (83 Marketplace).• Oversaw all phases including land acquisition, entitlement, zoning, infrastructure build-out, and property sales.• Built and maintained relationships with General Contractors, Architects, Brokers, Investors, and City Officials.• Led project management, budget development, financial analysis, and pro-forma development.• Facilitated extensive broker and tenant relations.• Directed lease marketing, negotiation, and management.• Responsible for all branding, marketing, and public/media relations.
  • Tonto Verde Golf Club & Association
    Director Of Marketing And Public Relations
    Tonto Verde Golf Club & Association Sep 2015 - Mar 2016
    Scottsdale, Az
    • Developed and executed marketing strategies that strengthened the Tonto Verde brand. • Led content development and oversaw production of all membership materials, focusing on prospecting, onboarding, and retention initiatives. • Created a comprehensive communication plan outlining all club communications, from emails to newsletters. • Designed and launched a new Tonto Verde website consistent with the club's desired brand image. • Coordinated public home tours, managing homeowner relations, media buys, ad placements, and PR efforts. • Managed the marketing budget, expenditures, and reported KPIs to the Board of Directors monthly.
  • Gencor Mortgage, Inc.
    Director Of Marketing
    Gencor Mortgage, Inc. Aug 2013 - Sep 2014
    Create, implement and execute Gencor’s marketing strategy; managed a broad range of sales, marketing and communication campaigns that drove growth and profitability.Created a cohesive and uniform approach to marketing activities and materials across all departments and originators within the organization.
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  • Pepid
    Marketing Consultant
    Pepid Feb 2013 - Jun 2013
    • Managed a team of 4 departmental employees, overseeing day-to-day marketing and public relations activities. • Researched, developed, and implemented brand and communication strategies, standards, and practices. • Conceptualized and executed promotional campaigns to enhance brand visibility and engagement. • Wrote press releases, marketing copy, and other related materials to support promotional efforts. • Cultivated relationships with key industry media and researched editorial opportunities. • Developed and managed budgets for events, marketing initiatives, and public relations activities. • Organized and executed public-related promotional events to drive brand awareness and engagement.
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  • Beautiful Easy, Llc
    Marketing And Public Relations Consultant
    Beautiful Easy, Llc Feb 2012 - Aug 2012
    Collaborated with the CEO as internal liaison on brand development strategy across three brands.Directed art direction and managed sales promotions, ensuring consistency across written company content including PR, online presence, email campaigns, promotions, print materials, and sales collateral.Developed and implemented in-house processes for the company’s affiliate program, overseeing content revision procedures, graphic standards updates, and creative vendor management.
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  • Bmgi
    Director, Public Relations / Marketing
    Bmgi Sep 1999 - Jan 2012
    Scottsdale, Az / Denver, Co
    • Developed, communicated, and executed comprehensive marketing and public relations strategies encompassing traditional, experiential, and online channels.• Project-managed rebranding and corporate messaging initiatives, continuously updating strategies to meet evolving market needs.•Oversaw the creation and maintenance of marketing collateral such as kits, sales sheets, catalogs, PPT presentations, and trade show displays.• Managed web content and imagery, email campaigns, social media initiatives, advertising placements, and article submissions.• Led the production of video and written case studies from conception to completion for key clients and products.• Developed print and online press kits for BMGI's corporate brand and tailored pieces for industry verticals.• Cultivated and maintained relationships with national and trade press contacts.• Authored, co-authored, edited, and placed press releases, industry articles, and trade publications.• Planned and executed complex, multi-day corporate events for 300+ senior client leaders.• Organized customer-themed educational events and promotional road shows, handling all logistical and creative aspects.•Instrumental in developing and expanding BMGI's marketing function since its inception in 1999, including the establishment of the Marketing Department and launch of various marketing programs. programs.
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  • Everest Publishing
    Associate Publisher
    Everest Publishing Feb 1994 - Sep 1998
    Responsible for assisting the publisher in the successful administration and publication of five regional creative sourcebooks. Specific duties included managing the creative process, editorial, art and production departments from start to finish, ensuring all departments stayed on task and met assigned deadlines. Participated in strategic decision making on various issues regarding sourcebook publication. Managed media and distributor relations
  • Sonicair
    Marketing Manager
    Sonicair Feb 1992 - Feb 1994
    Assisted Vice President in all day to day marketing duties; coordinated conferences, trade shows and seminars. Participated and assisted in all aspects of marketing including lead tracking, literature inventory and tracking, and the creation of PowerPoint presentations. Assisted the sales team in proposals, RFP's, quotes, literature fulfillment, and contracts.

Shari Cashman Skills

Email Marketing Marketing Communications Online Marketing Public Relations Social Media Marketing Strategy Marketing Strategy Leadership Event Planning Corporate Communications Strategic Planning Management Project Management Business Strategy Social Media Event Management Copywriting Cross Functional Team Leadership Business Development Budgets Media Relations Marketing Management Strategic Communications Trade Shows Brand Development Press Releases Market Research Digital Marketing Change Management Social Networking Editing Product Launch Integrated Marketing Process Improvement Creative Direction Experiential Marketing Product Marketing Project Planning Event Marketing Brand Management Marketing Operations Commercial Real Estate Metric Development Pro Forma Development Online Advertising Technical Writing Relationship Marketing Blogging Program Management Advertising Marketing Sales Lead Generation Direct Marketing

Frequently Asked Questions about Shari Cashman

What company does Shari Cashman work for?

Shari Cashman works for Cavan Companies

What is Shari Cashman's role at the current company?

Shari Cashman's current role is Commercial Construction, Marketing and Public Relations.

What is Shari Cashman's email address?

Shari Cashman's email address is sh****@****and.com

What is Shari Cashman's direct phone number?

Shari Cashman's direct phone number is (949) 754*****

What skills is Shari Cashman known for?

Shari Cashman has skills like Email Marketing, Marketing Communications, Online Marketing, Public Relations, Social Media Marketing, Strategy, Marketing Strategy, Leadership, Event Planning, Corporate Communications, Strategic Planning, Management.

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