25+ years experience in management and marketing in the technology and industrial automation markets. Client work includes start-ups as well as Fortune 500, including Apple, Raytheon, Rogers Corp, Honeywell, and MKS Instruments. High level of expertise in scientific, engineering, and manufacturing markets. International lecturer on the topics of business model strategy, guerrilla marketing, search marketing, social media, and B2B marketing. Serial entrepreneur. Author of: e-Business in Manufacturing—Putting the Internet to Work in the Industrial Enterprise, ISA Press. Faculty at Suffolk University Boston teaching grad and undergrad courses in entrepreneurship and marketing. Also Associate Director of the Suffolk Center for Entrepreneurship. Academic research interests include business model innovation, founder identity, entrepreneurial marketing, marketing technology, and decision-making in tech entrepreneurs. Specialties: B2B marketing to technologists in R&D, engineering, industrial automation
Listed skills include Entrepreneurship, Social Media Marketing, Marketing, Start Ups, and 46 others.