Shariq Hussain Email and Phone Number

Performance Marketing Leadership: Managed marketing for multiple high-profile brands, overseeing an average monthly spend of $4000,000, resulting in a yearly revenue achievement of $21,000,000.Agency Transition: Successfully transitioned and scaled key products, achieving 2m euros in incremental sales with a 7.39 ROI.Geo Expansion: Led strategic market expansion, generating $2.5M YTD with a consistent ROI of 10+.Brand Growth: Amplified portfolio growth by 128%, achieving $5.2M in incremental ad sales year-over-year, with ad costs growing by only 91%, ensuring a healthy ROI of 4.79.Process Automation: Championed the automation, converting 45% of manual business processes, leading to a 20% increase in team efficiency and productivity.Data Analysis: Regularly analyzed sales and consumer behavior data from diverse platforms to drive growth and meet business-defined KPIs.

P&L Oversight: Managed a diverse portfolio of acquired brands, ensuring top-line & bottom-line growth across sectors like Feminine Hygiene, Sports & Fitness, Home & Kitchen, and General Wellness.Brand Growth: Spearheaded strategies that doubled the topline of three brands within six months post-acquisition, maintaining a consistent net margin of >15% across platforms including Amazon, Flipkart, Snapdeal, and D2C channels.Product Launches: Successfully introduced 30+ SKUs in under a year, boosting month-on-month sales by 45%. Ensured product-level breakeven in under three months, optimizing TACoS and enhancing organic rankings.Demand Forecasting: Led demand forecasting for 100+ SKUs across sales channels, establishing rolling plans for timely procurements from vendors.Pricing Strategy: Oversaw SKU pricing across various channels and international markets, ensuring competitiveness and profitability.Relationship Management: Fostered strong relationships with channel representatives, maximizing brand positioning through promotions, deals, and merchandising.Social Media Strategy: Developed and executed comprehensive social media strategies for three distinct brands in the Health and Hygiene, Sports and Fitness, and Self-help niches.Geo-Expansion: Piloted brand expansions into the USA and Dubai markets, assessing product-market fit and optimizing strategies for international growth.Competitive Analysis: Continuously monitored key competitors, leveraging insights to refine brand positioning using metrics like search voice, search term impression share, and organic/advertising share of voice.

Rebranded clients’ social media accounts on Instagram, Facebook, and Twitter growing their brand presence, monetizing their content, and engaging with users to strengthen customer relationships and increase brand awareness.Assumed commitment to advance individual knowledge of marketing, business development, keyword research, Facebook Ads, and other online presence improvement techniques and solutions to a team of marketing professionals. Championed the complete spectrum of project management and marketing campaign development to curate the digital marketing presence of our clients, successfully helping a few of them to scale to eight-figure sales. Performed market research, organizing and analyzing data and marketing results while maintained top-ranking on Google to acquire regular traffic and leas; developed funnels to attain high-conversion on targeted leads.

Blended data analysis and technical skills to effectively identify profitable product opportunities through extensive research while employing a creative mindset to develop Shopify Stores, Amazon Stores, Flipkart Stores, Meesho Store and doing SEO for websites and listings to rank them on Google and Bing search engines.Monitored SKUs daily, developed creative initiatives intending to build audiences, boosted social engagement, and drove high-quality traffic for over 100 SKUs.Leveraged extensive product knowledge and attention to detail to launch new EBC A+ pages with the sole focus of improving conversion rates, usability, on-site search, and general traffic.Spearheaded intensive Keyword and market research to align clients’ business development programs with competitive industry trends; implemented strategic marketing plans as roadmaps for individual clients based on their products and services profitability, building the client's American and European presence from pre-launch to current day.Implemented Google Ads Campaigns, ManyChat, and Facebook Ads campaigns to assist in new product launches and generate traffic for clients' websites and marketplace listings.

Facilitated business development efforts and improved efficiency and client focus through cross-utilization of knowledge and resources, transforming the business from a cost-center to a profit-center.Researched and founded a high-margin niche, building an entire brand around it and launching it on Amazon and Facebook, scaling the business to over 1 million sales within three years. Drove adherence to standards by developing, implementing and enforcing quality control measures; while concurrently augmenting business performance, boosting productivity, and growing revenue generation.

Implemented over 20 SEO campaigns for websites with complex media, staying up to date with the newest SEO guidelines and trends that allowed us to increase average CTR for 20 transactional keywords from 20% to 34%.Improved rankings from to Top 5 for 10+ high-competition keywords in the online money-making niche.Tracked the overall progress of a client interior design blog, resolving issues and initiated corrective actions where necessary, resulting in decreasing the bounce rate from 42% to 11%.