Maria Sharobaeva Email & Phone Number

United Kingdom

I was a B2B Marketing Program Manager for MTS Link - an UCAAS software. MTS Link was recognized as the best digital platform according to CIPR Digital — 2023.My Achievements:- Launched a MTS link partner marketing program- My department has doubled the revenue in the first half of the year- Updated the webpage https://mts-link.ru/partners/- Initiated three client incentives: for government institutions, small and medium businesses, and in partnership with our tech… Show more I was a B2B Marketing Program Manager for MTS Link - an UCAAS software. MTS Link was recognized as the best digital platform according to CIPR Digital — 2023.My Achievements:- Launched a MTS link partner marketing program- My department has doubled the revenue in the first half of the year- Updated the webpage https://mts-link.ru/partners/- Initiated three client incentives: for government institutions, small and medium businesses, and in partnership with our tech partner Teachbase.- Launched three partner inventives.- Created from scratch comprehensive co-marketing content for products, industries, verticals in order to accelerate lead generation cycles with partners.- Developed a partner email communication strategy.- Initiated and led the battle cards creation project- Designed a prototype of a Partner Portal- Established a consistent marketing strategy with key partners: Softline, WoneIT, Syssoft, and many others.- Made a research on key strategical partners in each regions of Russian Federation- Managed the marketing budget of the Channel department.- Designed stickers, which were highly successful among clients and partners.- Oversaw the creation of printed materials and souvenirs- Prepared onboarding for a new marketing manager- Worked according to Scrum methodology.Use of tools: Notion, Miro, Figma, Show less

Netwrix is the IT security software company, that has earned more than 150 industry awards. My department helps USA Netwrix-partners to drive demand generation.My achievements:- Made a competitive analysis of Netwrix Partner Program - proposed best practices- Developed global channel marketing reporting and KPIs in SalesForce- Created and launched 4 digital marketing campaign in a brand new format. Got positive feedback from partners- Worked with national-wide… Show more Netwrix is the IT security software company, that has earned more than 150 industry awards. My department helps USA Netwrix-partners to drive demand generation.My achievements:- Made a competitive analysis of Netwrix Partner Program - proposed best practices- Developed global channel marketing reporting and KPIs in SalesForce- Created and launched 4 digital marketing campaign in a brand new format. Got positive feedback from partners- Worked with national-wide partners, such as Carahsoft, Arraya solutions, ePlus, and SHI on digital marketing campaigns launch- Conducted and promoted a partner survey in NA/LATAM/APAC/EMEA in order to better understand partner needs- Developed Netwrix Partner Welcome Nurture, which allowed us to automate and simplify the process of partner communication - Developed a new format of monthly partner newsletter- Improved partner data base quality, which allowed us to have more consistent data and better targeting.Use of tools: SalesForce, Frontier, Figma, Marketo, Google Analytics, Atlassian Show less

Veeam Software - Global Leader in Data Protection. #1 Market Share in EMEA and #2 worldwide.My department was responsible for helping Veeam-partners with demand generation. We were a global team from: Singapore, USA, Brazil, Romania, RussiaMy achievements:- Сreated, managed and analyzed over 161 global and regional marketing campaigns for Veeam Partners (Enterprise/SMB/Upper-commercial segments)- Created & Launched 4 content syndication pages- Implemented a local content… Show more Veeam Software - Global Leader in Data Protection. #1 Market Share in EMEA and #2 worldwide.My department was responsible for helping Veeam-partners with demand generation. We were a global team from: Singapore, USA, Brazil, Romania, RussiaMy achievements:- Сreated, managed and analyzed over 161 global and regional marketing campaigns for Veeam Partners (Enterprise/SMB/Upper-commercial segments)- Created & Launched 4 content syndication pages- Implemented a local content creation automation process, that has optimized the workload of 4 teams, eliminated probability of human mistake and loss of budget.- Made UX research and updated 3 pages at the partner marketing platform in order to simplify partner experience- Created PDF/Video instructions (ENG/FR/RU) how to use partner marketing platform, it allowed us to take off some workload from our team and improve partner experience within the platform- Implemented UTM tags system, specifically for our marketing automation platform, thus we could better track partner behavior- Analyzed and updated partner enablement nurture, which is sent automatically through the platform. - Created a development plan of Veeam Marketing University- Drafted an automated way to resolve technical/design issues, bugs with our marketing platform vendor StructuredWeb. It allowed us to achieve better visibility on processes, priorities and timelines- Took care of quarterly marketing budgetUse of tools: Adobe Creative Suite; Tableau; Figma; Sublime; StructuredWeb; Atlassian; Coupa Show less

My achievements:- Assisted the generation of the pipeline of $113 331- Helped over 100 partner companies to build a digital marketing strategy with Veeam- Organized / Promoted / Conducted educative digital marketing webinars for partners in France / Russia & CIS (attendance over 49%). For example: https://www.youtube.com/watch?v=r4_NZbMEwV4&t=1679s- I have resolved the issue of compatibility of content syndication code with WordPress sites, thus improved partner experience with… Show more My achievements:- Assisted the generation of the pipeline of $113 331- Helped over 100 partner companies to build a digital marketing strategy with Veeam- Organized / Promoted / Conducted educative digital marketing webinars for partners in France / Russia & CIS (attendance over 49%). For example: https://www.youtube.com/watch?v=r4_NZbMEwV4&t=1679s- I have resolved the issue of compatibility of content syndication code with WordPress sites, thus improved partner experience with the platform.- Conducted a full analysis of partner marketing platforms of other vendors, such as: IBM; VMWare; Cisco; HPE; DELL; Veritas; AWS; Microsoft; Lenovo- In one quarter, I have increased the number of marketing partners doing co-marketing with Veeam via Veeam Marketing Center in Russia & CIS by 280% / France and Africa by 180%- Created a marketing platform user persona for each EMEA region- Conducted a research on paid promotion of partners webinars in EMEA- Consistent reporting on digital marketing campaigns with partnersUse of tools: SalesForce, Tableau, WebEx, Atlassin, StructuredWeb, ZiftONE Show less

My achievements:- I organized the pay-per-click promotion of the AWS summit in Bahrain and Switzerland with the help of a third-party American agency/ assisted in promotion of the AWS Cape Town Summit- I coordinated the organization and promotion of the Veeam User Group event in the United Arab Emirates- Arranged the re-branding of the Veeam User Group Community website - Assisted the process of implementation of the Symprex program and automation of signatures in emails-… Show more My achievements:- I organized the pay-per-click promotion of the AWS summit in Bahrain and Switzerland with the help of a third-party American agency/ assisted in promotion of the AWS Cape Town Summit- I coordinated the organization and promotion of the Veeam User Group event in the United Arab Emirates- Arranged the re-branding of the Veeam User Group Community website - Assisted the process of implementation of the Symprex program and automation of signatures in emails- Created banners for Veeam Products- Analyzed statistics of automated nurturing for a Veeam productUse of tools: Sales Force, PowerBI, Google Data Studio, Google Analytics, Confluence, Jira, Microsoft Teams Show less

Nantes Area, France

Do It Abroad - Edtech startup launched by Marie Blaise in Nantes, France in 2017. Specialized in education abroad for French students.My achievements:- Elaborated the 9 months media plan and realized an advertising contract in amount of 30 000 € with magazines : Marie France, Be, Vie Pratique Féminine- Developed marketing strategy of the company- Managed PPC through Google Ads and Facebook Ads Manager. 80 % of clients came to the company through google ads- Conducted… Show more Do It Abroad - Edtech startup launched by Marie Blaise in Nantes, France in 2017. Specialized in education abroad for French students.My achievements:- Elaborated the 9 months media plan and realized an advertising contract in amount of 30 000 € with magazines : Marie France, Be, Vie Pratique Féminine- Developed marketing strategy of the company- Managed PPC through Google Ads and Facebook Ads Manager. 80 % of clients came to the company through google ads- Conducted marketing researches: sociological surveys/competitor analysis- Set analytics of the site (SPA) via Google Analytics and Yandex Metrica- Consistent SMM strategy creation (Instagram, YouTube, Facebook, Twitter and Linkedin)Use of tools: Google Ads, Google Analytics, Yandex Metrica, HotJar, Hubspot, Slack Show less

Pma Scholar Program, Product Marketing

1 of 25 global applicants selected to participate in 12-week PMA Scholar Program Program details: - Workshops hosted by industry leaders.

Exchange Program; Master'S Degree, Marketing/Management

Activities and Societies: Studied in French and in English Main courses: - Digital marketing - International strategy and project.

Master'S Degree, Marketing/Marketing Management, General, 4,65

Activities and Societies: Became a finalist of a marketing competition "Brand maker case"; Participated two internships in the event.

Bachelor'S Degree, Economics, 4,5

Activities and Societies: Participated in an international conference in Seoul, South Korea (2014); Studied history and literature.

Erasmus Mundus, International Management And Economics

Marketing; Consumer behavior; Business English; Spanish language (A1); Global economy; Human resource management;