Leading the marketing team to fulfill the business objectives. My Core Scope of works are-Manage and coordinate all marketing, advertising and promotional staff and activities• Conduct market research to determine market requirements for existing and future products• Analysis of customer research, current market conditions and competitor information• Develop marketing strategy based on research, social media, E-commerce and competition data and execute it by coordinating… Show more Leading the marketing team to fulfill the business objectives. My Core Scope of works are-Manage and coordinate all marketing, advertising and promotional staff and activities• Conduct market research to determine market requirements for existing and future products• Analysis of customer research, current market conditions and competitor information• Develop marketing strategy based on research, social media, E-commerce and competition data and execute it by coordinating with cross functional teams.• Develop and implement marketing plans and projects for new and existing products• Expand and develop marketing platforms including social media Platforms• Manage the productivity of the marketing plans and projects• Monitor, review and report on all marketing activity and results• Determine and manage the marketing budget• Deliver marketing activity within agreed budget• Report on return on investment and key performance metrics• Monitor KPI based E-commerce performance, generate leads and drive the SEO and SEM for the E commerce.• Closely work with Product and design team to expedite new product and campaign launch• Drive the window merchandising activities of the retail showrooms. Show less

In this position, I have looked after 6 individual brands along with Coca-Cola. My core job was servicing, Implement effective social media plan, strategy planning, ideation, cross functional collaboration, team management, execution, Communication with Client, different departments, vendors, influencers and others. For Coca-Cola, I have looked after the digital Marketing supported by consumer immersion, influencer marketing. My core scope of work was research, strategy… Show more In this position, I have looked after 6 individual brands along with Coca-Cola. My core job was servicing, Implement effective social media plan, strategy planning, ideation, cross functional collaboration, team management, execution, Communication with Client, different departments, vendors, influencers and others. For Coca-Cola, I have looked after the digital Marketing supported by consumer immersion, influencer marketing. My core scope of work was research, strategy, campaign plan and execution. Along with retainer brand I have also worked on different projects including Apex Eid Campaign 2021, Brand Guideline making for a Fashion Brand, Website Wire Frame Design, TVC for Savlon and many more. I used to run a team of 3 Executives to run different campaigns. Also, it was one of my core responsibilities to develop skill of the executive so that they can run individual project by their own. Show less

1. Looking after all the digital activities of Coca-Cola Bangladesh Ltd2. Working for Coca-Cola, Sprite, Fanta, Thums Up Current and Kinley3. Looking After GSK (ENO & Sensodyne)4. Looking After DBL Ceramics5. Doing New pitch for new brands (Center Fresh, Nestle, GP Skitto, UCB, DBL Ceramic,)6. . Giving campaign plan and strategy. 7. Coordinating with designer team and Copy writer team, main strategy team, vendors (Production house, CG house, Influencers)

 Maintaining and giving ideas for monthly content of responsible brand. Preparing pitch  Giving campaign plan and strategy for assigned brands. Preparing and giving presentation of campaign plan to brand team. Maintaining external client. Co-Ordinate with designer team, Copy writer and internal client service team. Assigned Brands: Food Lovers, Koko Candy, Fruitix, Cheer Up, PRAN Rice, PRAN Chutney, PRAN Peanut Bar, Maxx Cola.  Campaign: “Braver Lorbe Braver… Show more  Maintaining and giving ideas for monthly content of responsible brand. Preparing pitch  Giving campaign plan and strategy for assigned brands. Preparing and giving presentation of campaign plan to brand team. Maintaining external client. Co-Ordinate with designer team, Copy writer and internal client service team. Assigned Brands: Food Lovers, Koko Candy, Fruitix, Cheer Up, PRAN Rice, PRAN Chutney, PRAN Peanut Bar, Maxx Cola.  Campaign: “Braver Lorbe Braver Jitbe”, “Cheer Up Gear Up the Taste”, “Peanut bar Whattaaa Couple” and “Daily shopping Choco Crush” Show less

# Gaining long term service commitments from assigned accounts.# Identifying and assessing client’s critical needs.# Attending meeting with clients.# Maintaining tight budget control over expenditure.# Forecasting and tracking key account matrices# Being a point of contact to priority customers and resolving any issues that they have.# Collecting and communicating customer requirements to all necessary departments.# Conducting regular business reviews with… Show more # Gaining long term service commitments from assigned accounts.# Identifying and assessing client’s critical needs.# Attending meeting with clients.# Maintaining tight budget control over expenditure.# Forecasting and tracking key account matrices# Being a point of contact to priority customers and resolving any issues that they have.# Collecting and communicating customer requirements to all necessary departments.# Conducting regular business reviews with customers and vendors. Show less

# Assist in organizing Event# New Event planning, Co-ordinate and monitoring# Branding and Promotion# Attend corporate meetings & prepare meeting minutes.# Worked for getting target Customers

Working for Super Mom Diapers. Maintaining communication with advertising agency -Mediacom. Preparation of reports for the research team Idea sharing with Brand Team.