Sharmin Nash Email & Phone Number

London, Gb

London

Diligent freelance content and copywriter and marketing professional. 7+ years experience in digital marketing, web usability, online publications and events. Web Marketing Manager - Ascential EventsContent Writer - Mavens of LondonSEO and Usability Consultant - EcompSEO and Usability Consultant - Make Apps BetterProduct Copywriter - Iridum SoundContent Writer - Kisaco Research

London, United Kingdom

Digital Cooldown is about helping people have a healthier and more productive relationship with the internet. If we can control our attention, we can use the internet in a way that works for us, instead of us being used by it. I run workshops and I am also developing an app.

London, United Kingdom

Writing and editing product descriptions for DoveCreating engaging blog content for Unilever brands

I'm a Digital Officer at The Lucy Faithfull Foundation, a charity which focuses on preventing child abuse and making children in the UK safer. I raise awareness for the StopItNow! campaign through social media, SEO, adwords and devising and implementing digital strategies.

Marketing strategy - developing and implementing digital marketing campaignsLead generation - responsible for increasing visitor registrations and driving sales leads through online content.Content marketing - ensuring website content is engaging and relevant to drive visitor and exhibitor conversions. Understanding target audience, identifying key messages and driving on-site goal conversions.Web usability and user experience – Taking a user-centred approach to structuring web content.SEO - developing an effective SEO strategy to increase organic acquisition including keyword research, online copywriting, link building and implementing technical optimisations.Stakeholder management - liaising with external suppliers and internal stakeholders. People management - responsible for managing an offshore marketing executive in India and ensuring she is motivated and trained through regular virtual meetings and performance reviews.A/B testing – varying elements of web pages to improve digital engagement, usability and conversion rates.Online content and copywriting - managing the web content for i2i Events Group's leading portfolio of retail exhibitions in line with editorial and brand guidelines.Mobile marketing - monitoring the delivery and promotion of event apps in order to increase visitor engagement. Ensuring websites are optimised for mobile and tablet devices. Managing the development of an app with an external supplier from concept to finish.PPC - monitoring the PPC and display ad campaign for the UK and international visitor promotion campaign for Spring Fair International.

Driving registrations and leads - responsible for marketing the division's online publication and community and accountable for driving membership growth through successful lead generation activities. Marketing strategy - devising six-month long marketing strategies for large scale, niche, online and launch events. Managing marketing campaigns - successfully coordinating a range of business to business marketing campaigns including direct mail, email, newsletters, online and new media, in addition to utilising SKY CMS to track, analyse and develop proactive and dynamic campaigns.Copywriting - creating sales orientated and professional copy, utilising social media platforms to promote events. PR - Responsible for writing and distributing search engine optimised press releases online. Organisational and time management skills - demonstrating exceptional organisational skills by consistently managing 12 marketing campaigns at once.

Exceptional copywriting skills - delivering inspiring, imaginative and emotive copy tailored towards a consumer-oriented audience for a leading travel company.Research skills - researching articles online to a high quality and factual standard.Time management - successfully met tight deadlines by researching and writing 12 articles a day for 5 weeks.

Mphil, Criticism And Culture

Activities and Societies: Reading, reading and more reading.Highly theoretical masters focused on challenging our most fundamental.

First Class Ba, English And Philosophy

Activities and Societies: Editor of Dialectic, an online philosophy magazine. Oxfam volunteer. French lessons. English Literature Society.