Marketing And Public Relations Manager
Current•Develop marketing communications plan including strategy, goals, budget and tactics•Develop media relations strategy, seeking high-level placements in print, broadcast and online media•Coordinate all public relations activities•Direct social media team to engage audiences across traditional and new media•Leverage existing media relationships and cultivate new contacts within business and industry media•Manage media inquiries and interview requests•Create content for press releases, byline articles and keynote presentations•Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis•Maintain a keen understanding of film, stage productions, and television industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them•Communicate and engage with customers, both online and offline, in meaningful ways to increase company’s brand awareness and generate new sales opportunities•Provide administrative and logistical duties such as, but not limited to, market research, publications, press releases, event promotions and sales support for clients and customers•Facilitate social networking events that promote awareness as well as community growth. Responsible for delegating duties, crowd control, soliciting sponsors/vendors