• Managing, creating and optimizing paid campaigns on Google Ads and Facebook Ads platforms for domestic and international clients.• Conducting in-depth keyword research, ad creation, bid management and performance monitoring.• Utilizing Google Analytics 4 and Google Data Studio (Looker Studio) for data analysis, reporting and creating visualizations to provide actionable insights.• Implementing A/B testing strategies to optimize ad performance, campaign KPIs and drive conversions for continuous improvement.• Managing client relationships while effectively communicating budgets and performance metrics.• Working closely with internal teams to achieve marketing objectives.

Implemented processes that introduce automation and efficiency in our workflow. I created data visuals for the clients to communicate the results clearly.By making these changes, I saved time and surfaced important information in client reports.Automating this process not only achieved greater overall efficiency, but also preventedmanual errors from taking place.

Manage, build, measure, and track my clients’ LinkedIn personalized outreach and lead generation automation campaigns. I generated deep analysis reports that provides insights and deliver action items to management executives and for the clients whose portfolios I oversee.