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Sharon Roels Email & Phone Number
Innovation Marketing Manager
at
FrieslandCampina
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Innovation Marketing Manager
Location
Puurs, Flemish Region, Belgium
Company size
Who is Sharon Roels? Overview
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Quick answer
Sharon Roels is listed as Innovation Marketing Manager at FrieslandCampina, a with 16842 employees, based in Puurs, Flemish Region, Belgium. AeroLeads shows a matched LinkedIn profile for Sharon Roels.
Sharon Roels previously worked as Marketing Director at Gbfoods Belgium (D&L, Royco, Liebig, Imperial And Aïki) and Marketing Manager Devos Lemmens, Imperial & Lacroix at Gbfoods Belgium (D&L, Royco, Liebig, Imperial And Aïki). Sharon Roels holds Advanced Master'S Degree, Strategy And Management Of International Business from Essec Business School.
Company email context
Email format at FrieslandCampina
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FrieslandCampina
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Profile bio
About Sharon Roels
With over 13 years of experience in marketing and brand management, I am passionate about creating and executing impactful brand strategies that deliver value to consumers and businesses. As the Marketing Director at GBfoods Belgium, I oversee the strategy, innovation, and communication of a diverse portfolio of brands, including Devos & Lemmens, Royco, Liebig, and Aiki. I thrive in leading and developing a talented team of marketers, and collaborating with cross-functional partners to deliver on our shared vision and goals. I am an enthusiastic team player and out-of-the-box thinker with a strong owners mindset.
Current workplace
Sharon Roels's current company
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Frieslandcampina
11 roles
Sharon Roels work experience
A career timeline built from the work history available for this profile.
Marketing Director
Final responsibility across channels (retail & foodservice) for full Belgian portfolio: Devos & Lemmens, Royco, Aiki, Liebig, Lacroix. Overall brand strategy, innovation and consumer research Brand equity, communication (offline/online) and activation Coaching and development of marketing reportees with different levels of experience Leading the total organization with the Belgian multi‑functional leadership team
Marketing Manager Devos Lemmens, Imperial & Lacroix
Leading the Devos & Lemmens, Imperial & Lacroix marketing team (incl. 2 direct reports: 1 Jr BM & 1 BM). Responsible for overall brand strategy in retail, innovation project management, media & brand activation campaigns, and P&L/budget responsibility.
Feb 2022 - May 2022
Marketing Manager Royco, Liebig & Aiki
Leading the Royco, Liebig & Aiki marketing team (incl. 2 direct reports: 1 Jr BM & 1 Sr BM). Responsible for overall brand strategy in retail, innovation project management, media & brand activation campaigns, and P&L/budget responsibility.
Apr 2020 - Jan 2022
Business Leader Royco & Aïki
Sep 2019 - Mar 2020
Brand Manager Meals Category (Philadelphia And Ziz)
Responsible for all meals brands in Belgium: Philadelphia and Ziz with 1 direct report: JBM. Develop and implement strategic plans in line with local priorities and global long term strategy. Identify and prioritize new opportunities based on research (CMI) and analysis (Nielsen, GFK). Responsible for media plans and local budget.
Apr 2018 - Sep 2019
Senior Marketing Project Manager Chocolate (Côte D’Or)
Global project lead of large international cross-functional project team for the biggest supply chain re‑invention project within Mondelez Europe. Focus on innovation, quality improvement, financial target delivery.
Jan 2017 - Mar 2018
Marketing Project Manager Chocolate (Côte D’Or)
Leading local and regional innovation projects within the company on Côte d’Or and Milka tablets.
Dec 2014 - Dec 2016
Product Manager Parfums Givenchy & Fendi
Part of the LVMH Fragrance Brands Marketing Team (Givenchy Parfums & Cosmetics and Fendi Perfumes) reporting into the Marketing Manager for Belgium & Luxembourg. Contributing to the implementation of the local brand strategy and activity plans (media, activation, merchandising, CRM, budget follow-up). Coaching 1 intern.
Jun 2011 - Jul 2014
Internship - Product Manager Assistant Shoes
Feb 2011 - May 2011
Internship - Pricing Strategy Analyst
Apr 2010 - Oct 2010
Team & coworkers
Colleagues at FrieslandCampina
Other employees you can reach at frieslandcampina.com. View company contacts for 16842 employees →
MI
Muhammad Imran
Colleague at FrieslandcampinaPakistan
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VS
Vasiliki Sarmatzi
Colleague at FrieslandcampinaGreece
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AS
Amanda Shan
Colleague at FrieslandcampinaSingapore
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JF
Joseph Femi Samuel
Colleague at FrieslandcampinaLagos, Lagos State, Nigeria
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FK
Fatai Kasim
Colleague at FrieslandcampinaNigeria
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AM
Anthony Molade
Colleague at FrieslandcampinaNigeria
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MY
Muhammad Yahya.
Colleague at FrieslandcampinaLahore District, Punjab, Pakistan
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MA
Muritala Abdulrahman
Colleague at FrieslandcampinaNigeria
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NI
Nasiru Idris
Colleague at FrieslandcampinaKano State, Nigeria
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TB
Toon Bogers
Colleague at FrieslandcampinaAmsterdam, North Holland, Netherlands
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Muhammad Imran
Colleague at FrieslandcampinaPakistan
View →
VS
Vasiliki Sarmatzi
Colleague at FrieslandcampinaGreece
View →
AS
Amanda Shan
Colleague at FrieslandcampinaSingapore
View →
JF
Joseph Femi Samuel
Colleague at FrieslandcampinaLagos, Lagos State, Nigeria
View →
FK
Fatai Kasim
Colleague at FrieslandcampinaNigeria
View →
AM
Anthony Molade
Colleague at FrieslandcampinaNigeria
View →
MY
Muhammad Yahya.
Colleague at FrieslandcampinaLahore District, Punjab, Pakistan
View →
MA
Muritala Abdulrahman
Colleague at FrieslandcampinaNigeria
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NI
Nasiru Idris
Colleague at FrieslandcampinaKano State, Nigeria
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TB
Toon Bogers
Colleague at FrieslandcampinaAmsterdam, North Holland, Netherlands
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4 education records
Sharon Roels education
Advanced Master'S Degree, Strategy And Management Of International Business
Master'S Degree, Applied Economics: Strategy And Organization
Bachelor'S Degree, Applied Economics
Exchange, Applied Economics
FAQ
Frequently asked questions about Sharon Roels
Quick answers generated from the profile data available on this page.
What company does Sharon Roels work for?
Sharon Roels works for FrieslandCampina.
What is Sharon Roels's role at FrieslandCampina?
Sharon Roels is listed as Innovation Marketing Manager at FrieslandCampina.
Where is Sharon Roels based?
Sharon Roels is based in Puurs, Flemish Region, Belgium while working with FrieslandCampina.
What companies has Sharon Roels worked for?
Sharon Roels has worked for Frieslandcampina, Gbfoods Belgium (D&L, Royco, Liebig, Imperial And Aïki), Mondelēz International, Lvmh, and Chloé.
Who are Sharon Roels's colleagues at FrieslandCampina?
Sharon Roels's colleagues at FrieslandCampina include Muhammad Imran, Vasiliki Sarmatzi, Amanda Shan, Joseph Femi Samuel, and Fatai Kasim.
How can I contact Sharon Roels?
You can use AeroLeads to view verified contact signals for Sharon Roels at FrieslandCampina, including work email, phone, and LinkedIn data when available.
What schools did Sharon Roels attend?
Sharon Roels holds Advanced Master'S Degree, Strategy And Management Of International Business from Essec Business School.
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