Sharon is a firm believer that how you do a job is just as important as what you accomplish. Her system of doing equips her to meet every challenge and get results. Engage people, tell your story and have a vision. Whether she is creating a campaign, leading a team, managing a process or planning a family gathering, she approaches it with a focus on people, story, and vision.PEOPLE • Motivating diverse teams to engage and create with purpose.STORY • Shaping brand perception with every experience.VISION • Identifying relationships and opportunities with a macro to micro approach.As an accomplished marketing professional, Sharon views everything from the perspective of a marketing opportunity. She believes that programs, internal operations and facilities are opportunities to convey a brand just as much as communications, customer service and donor relationships. It is an integrated marketing approach that shapes perception with every point of contact.Her experience in for-profit and non-profit companies brings a unique mix of skills that keeps her eye on the bottom line without compromising the mission. As an Ideation Leader, she has had roles as a strategist, marketer, fundraiser, community engagerand program developer.She has held volunteer roles in leadership and advisory capacities in the areas of youth sports, education, charity and justice, and faith formation.