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Sharon Dickinson Email & Phone Number
Marketing Director
at
Trend Group
1 work email found
@threadsolutions.co.za
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Marketing Director
Location
City of Cape Town, Western Cape, South Africa
Who is Sharon Dickinson? Overview
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Quick answer
Sharon Dickinson is listed as Marketing Director at Trend Group, based in City of Cape Town, Western Cape, South Africa. AeroLeads shows a work email signal at threadsolutions.co.za and a matched LinkedIn profile for Sharon Dickinson.
Sharon Dickinson previously worked as Managing Director at Design Colab and Marketing Executive at Trend Group. Sharon Dickinson holds B Com Hons Business Management, Business Management; Marketing Management, Strategic Planning, Pass With Distinction from University Of Pretoria/Universiteit Van Pretoria.
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Email format at Trend Group
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{first}@threadsolutions.co.za
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Profile bio
About Sharon Dickinson
Head of marketing for one of the largest retail fashion groups in South Africa. Extensive experience gained working with various international and local brands in the retail Fashion, Financial, and Broadcasting industry.Professional Strengths and SkillsMarketing Management:- Develop integrated marketing plans and Strategies- Campaign Management and Execution- Financial and Budget ManagementStrategic Management:- Independent strategic thinking person.- Functional, quality and operational management skills.- Liaising with Senior Management.- Strong delegating abilities.Project Management:- Determine scope of work.- Define scope of project.- Do feasibility study and initial proposal.- Drafting of detailed plans, costing and resources.- Determine impact on company processes, procedures and policies.Public Relations & Communication:- Media Management- Dealing with clients, and resolving problems which may arise.- Very good verbal and written abilities.- Well-mannered, approachable person.
Listed skills include Marketing Strategy, Strategy, Integrated Marketing, Direct Marketing, and 22 others.
Current workplace
Sharon Dickinson's current company
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10 roles · 12 years
Sharon Dickinson work experience
A career timeline built from the work history available for this profile.
Managing Director
Current
Jan 2021 - Present
Marketing Director
Current
Jan 2012 - Present
Marketing Executive
2015 - Feb 2022
Head Of Marketing: International Brands
Building Marketing Strategies as well as implementing plans for new brands into Edcon Business. Successfully launched a number of new international brands to South AfricaCurrently managing the following brands: River Island, Topshop Topman, Mango, Lipsy, TM Lewin, Dune London, Dr Martens, Inglot, La Senza and Accessorize, Jigsaw, Calvin Klein , Vince Camuto, Jessica Simpson and CR7Liaising with International brands.Marketing Strategy Development for SA Market.Agency briefings and agency management.Digital and Social Media Management.Direct Marketing.Event and Launch Management.Ongoing marketing through the line.PR and sponsorship management.Have successfully launched and worked on 23 International Brands in South Africa, including top international brands such as River Island, Topshop, Dr Martens, Calvin Klein and Vince Dune London.Signed exclusive Sponsorship deals for the business including sponsorship of Cricket South Africa for TM Lewin.
Oct 2012 - Oct 2015
Brand Experience Marketing Manager And Head Of Public Relations
Edcon Department Stores
Head up PR as well as all Events, Sponsorship and Store Marketing for Edgars Department Stores across Edgars, New Brands, Boardman, Red Square and Edgars Active.Media Management.Writing Press Releases.Q&A with relevant executives.Media Negotiation for Sponsorships.All Customer and Media Events.Manage all in-store radio and in-store TV with suppliers.Manage all store activations and events.Seasonal Media Days.Monthly brief management from publications.
Jan 2012 - Apr 2013
Marketing Manager Edgars Ladieswear, Intimatewear, Home And Boardmans
Edcon Department Stores
Market analysis including analysing competitors and market trendsInternal data analysis including business intelligence data, sales data and category trended analysis.Managing creative process including briefing agency and media, reviewing creative in line with the brand, managing timelines, media schedules as well as post mortem analysis for all campaigns.Managed all marketing processes including line reviews, marketing laydowns, product reviews and space reviews for categories.Developed the new Brand Strategy for Boardmans business and worked on a number of new brand initiatives including introduction of Source at Boardmans.
Jan 2010 - Dec 2011
Group Project Manager
Edccon Department Stores
In my role as Group Project Manager I reported directly into CEO Steve Ross and CE of Edgars Departments Stores Hugues Witvoet. In this role I worked on a number of projects across Edcon Department Stores including:Developing Edgars Department Strategy, Marketing Plan and Budgeting Process Process Management: streamlining marketing processes including Line Reviews Product Reviews, Space Reviews and Laydowns.Developing private label strategies for Edgars in house brands including Free 2BU, Kelso, Stone Harbour, J-exchange, MH, Charter Club and Penny C.
Jan 2010 - Dec 2011
Senior Brand Strategist (Various Advertising Agencies)
Jupiter Drawing Room
Brand Strategies: Brand Positioning and Brand Essence (Identifying areas of differentiation for business).Communication Models: timing of communication to key target markets.Creative Platforms: BIG IDEAS for campaigns.Customer Insights and Target Market analysis. Competitor and Market Research Analysis.Absa Capital: Launched the Absa Capital brand through developing their new positioning strategy as well as working with creative team to develop the new look and feel within the brand. Developed the ABSA CAPITAL – “Born to Redefine” campaign.Absa Wealth: Worked on the launch of Absa Wealth in alignment to Barclays Wealth. Edgars Department Stores: Worked on the Edgars Brand strategy Ola Milky Lane: Developed new Brand Key for OML brand based on customer research, AMPS data analysis, internal data analysis, franchisee interviews and executive interviews.Arthur Kaplan: Developed annual brand and competitor review and conducted in-depth market analysis to reposition the Arthur Kaplan Brand and develop a Creative Strategy.SABC: Developed SABC 3 brand positioning strategy for SABC pitch. Develop Metro FM Creative Strategy for SABC pitch.
Jan 2008 - Dec 2010
Strategic Analyst / Management Consultant
The Monitor Group
South African Tourism Industry: Developed customer segmentation model, including redefining the key focus segments for measuring Brand Health in 12 different countries. Developed 5-year brand reviews for South African performance in Global Tourism. South African Broadcasting Industry: Mapped out the organisation’s key strategic decisions and developed a portfolio map for the various departments. Developed and fielded a pilot brand tracking tool to test brand awareness and performance in South Africa for SABC1, SABC 2, SABC 3, eTV and DSTV. South African Beverages Sector: Market-to-Consumer project that included developing a Customer Segmentation model with Customer Portfolio’s for the Premium Alcoholic Beverage Sector. Banking and Financial Sector: Developed a corporate and market entry strategy for the low income-housing sector through identifying key inefficiencies and opportunities in the market.
Jan 2006 - Dec 2008
3 education records
Sharon Dickinson education
B Com Hons Business Management, Business Management; Marketing Management, Strategic Planning, Pass With Distinction
B Com Marketing And Communications, Business, Management, Marketing, And Related Support Services, Pass With Distinction
Matric
Northcliff High School
FAQ
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Quick answers generated from the profile data available on this page.
What company does Sharon Dickinson work for?
Sharon Dickinson works for Trend Group.
What is Sharon Dickinson's role at Trend Group?
Sharon Dickinson is listed as Marketing Director at Trend Group.
What is Sharon Dickinson's email address?
AeroLeads has found 1 work email signal at @threadsolutions.co.za for Sharon Dickinson at Trend Group.
Where is Sharon Dickinson based?
Sharon Dickinson is based in City of Cape Town, Western Cape, South Africa while working with Trend Group.
What companies has Sharon Dickinson worked for?
Sharon Dickinson has worked for Trend Group, Design Colab, Edcon Department Stores, Edccon Department Stores, and Jupiter Drawing Room.
How can I contact Sharon Dickinson?
You can use AeroLeads to view verified contact signals for Sharon Dickinson at Trend Group, including work email, phone, and LinkedIn data when available.
What schools did Sharon Dickinson attend?
Sharon Dickinson holds B Com Hons Business Management, Business Management; Marketing Management, Strategic Planning, Pass With Distinction from University Of Pretoria/Universiteit Van Pretoria.
What skills is Sharon Dickinson known for?
Sharon Dickinson is listed with skills including Marketing Strategy, Strategy, Integrated Marketing, Direct Marketing, Marketing Research, Marketing, Marketing Management, and Brand Management.
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