Co-Founder of Brickhunter USA in 2014 creating the first digital marketing, inventory management and sales platform built to transform the $20B masonry products industry. Zenbuild direct ships heavy building materials from manufacturers and warehouses to residential, commercial and government construction projects nationwide.✅ A driven business leader responsible for the company’s operations, technology and financial direction and oversight.✅ Secured capital to expand marketing efforts to strategic B2B target audiences which increased average order value from $500 to $2600. ✅ Integrated automated software solutions improving sales team efficiency, reducing manual shipping processes, effectively shortening the sales cycle from several hours to a few minutes. Resulting in processing hundreds of transactions monthly with one third of the human capital. ✅ Led campaign to increase manufacturers platform participation from 3% to over 50% by collaborating with owners, company leadership and employees providing streamlined and frictionless process for sampling, ordering and shipping, achieving over a 100% annual growth in product inventory and customer offerings.

Liberty Brick is a specialized B2B commercial construction material distributor, with a focus on brick, stone, pavers, and setting materials.✅ Executed 5-year business plan through professional network relationships, product offering and customer service, resulting in company’s material being specified and sold on large scale government, hospitality and retail developments in a geological location. ✅ Built business relationships with commercial developers, masons, architects and industry associations which played a pivotal role in the startup’s growth and stability.✅ Managed business operations over 12 years to an operational scale with a majority of local market share with an average gross margin of 30%.

In my role as Territory Manager at Lorillard Tobacco, an independent publicly traded company, I managed business-to-business operations within Middle Tennessee. I helped establish and maintain over 200 retail partnerships by effectively negotiating contracts and marketing agreements. During my tenure, I shaped marketing and sales strategies for principal cigarette brands like Old Gold and Kent, adapting to significant industry shifts and market evolutions. I accomplished these tasks while navigating the company's post-2008 structural changes following its separation from Loews Corporation.Achievements:Organizational Strategy Adaptation: Played a crucial role in successfully adapting business strategies to align with significant organizational changes post-2008 company separation from Loews.Regulatory Compliance & Strategic Adaptation: Demonstrated expertise in regulatory compliance, leading product rebranding initiatives in accordance with FDA mandates, while maintaining high ethical standards during legal scrutiny periods.Market Expansion Strategy: Contributed significantly to the territory's strategy in expanding into the electronic cigarette market, marking a pivotal response to the $135 million acquisition of blu eCigs in 2012.

As a dedicated Broker and Director of Sales at Pratt Associates, I established and upheld company policies and operational procedures aligned with Pratt & Associate’s ethos of honesty and integrity. My responsibilities encompassed leading marketing efforts for 16 developments, managing over 500 transactions, and consistently achieving sales above asking prices. A key aspect of my role involved spearheading a high-performing sales team's recruitment, training, and development, significantly enhancing team performance and efficiency.Achievements:Transaction Management: Managed a diverse range of real estate transactions, valued between $200,000 to $1.5 million, acting as a principal liaison for community developers and builders.Sales Excellence: Earned 'Rookie Of The Year' and 'Multi-million Dollar Agent' accolades within the first two years, demonstrating exceptional sales acumen.Digital Innovation: Initiated and developed Pratt & Associates’s inaugural website, significantly boosting the company's online presence and digital reach.

As an Account Executive at Estée Lauder during the company's transition to a publicly traded entity, my responsibilities varied and were crucial to the brand's development. Initially joining as a Beauty Advisor, I rapidly advanced to oversee a significant territory in North & Central Florida, managing 13 key accounts and leading a team of 50. My role was instrumental in aligning sales and marketing strategies with the company's shifting business objectives, ensuring our approach resonated with existing customer bases and potential markets.Achievements:Growth Contribution: Played a pivotal role in Estée Lauder's corporate expansion by successfully integrating and marketing acquisitions such as MAC Cosmetics, Bobbi Brown, and La Mer.Sales Leadership: Spearheaded territory to lead in performance, achieving a consistent increase in sales volume across managed accounts.Training Initiatives: Implemented innovative training programs that significantly reduced team turnover, enhancing team stability and overall performance.