Sharon Exton Email & Phone Number

Remote

➡️Scoped, planned, and reported on projects, ensuring alignment with business objectives and timely delivery. ➡️Facilitated daily, weekly status meetings across complex stakeholder groups, Procurement, Tech, Digital, Finance. Legal➡️Developed and maintained comprehensive project documentation, including training materials, workflows, and presentations, which improved project clarity and stakeholder understanding.➡️ Built strong relationships with stakeholders at all levels—from junior staff to senior executives— ensuring clear communication and securing project buy-in.

City Of Bristol, England, United Kingdom

As a Digital Project Manager at Dyson, I led global projects that significantly enhanced Dyson's digital and e-commerce capabilities. My role involved managing complex, high-impact initiatives across digital media, SEO, and e-commerce work streams.Key Achievements:➡️ Led the relaunch of an SEO-focused digital advertising workstream for nine e-commerce websites across multiple markets within six weeks, achieving minimal revenue disruption and media downtime.➡️ Oversaw the integration of 35 markets into a new global e-commerce platform, resulting in a £2.5 million increase in revenue.➡️ Developed and implemented a global tag management process, establishing governance across various business functions and reducing the request-to-live turnaround time from two weeks to five days.➡️ led Implementation of global data for attribution using UTM tracking, enabling a cohesive digital strategy and standardising data touchpoints across all channelsCore Responsibilities:✅ Project scoping, planning, and Agile methodologies✅ Stakeholder management across all levels✅ Technical documentation and training✅ Third-party vendor management✅ Expertise in Google Tag Manager, Hybris, Magento, and Accutics

Swindon, England, United Kingdom

Managed the Welcome Journey Project for Nationwide at Communisis, leading a successful email onboarding campaign.Key Achievements:➡ Collaborated with data leads to design and implement trigger-based automations, enhancing engagement from the start.➡ Developed customer journeys with the internal marketing team, ensuring a smooth onboarding experience.➡ Oversaw email template creation with developers, maintaining high-quality standards and meeting deadlines.➡ Achieved open rates of up to 60% and click-through rates of 30%, exceeding industry averages.➡ Improved conversion and retention rates by 50% with targeted strategies.➡ Streamlined processes with best practices, optimising workflows and managing content changes efficiently.Core Responsibilities:✅ Led project management from planning to execution.✅ Managed stakeholder relationships and provided updates.✅ Supervised project resources, including developers and account executives.✅ Conducted risk analysis and handled incident management to resolve issues promptly.Technical expertise includes Salesforce Marketing Cloud, Automation Studio, and Lyris.

Covent Garden, London

➡️Managed JS API integrations between DSP and Publisher Ad-servers, ensuring seamless connectivity and optimal performance.➡️ Reviewed project stages and provided regular status updates, including quality assurance testing and constructive feedback on outcomes.➡️ Troubleshot technical issues such as low bid/win rates, underdelivery, and data discrepancies, ensuring timely resolutions.➡️ Documented technical specifications, testing results, and code, providing comprehensive integration verification upon project completion.➡️ Collaborated remotely with global teams, effectively coordinating efforts across different time zones.➡️ Nurtured complex relationships with advertisers, publishers, and agencies, fostering strong partnerships and collaboration.➡️ Worked alongside multidisciplinary teams, including developers, engineers, data analysts, and operations, to achieve project goals.➡️ Led weekly status meetings, delivering progress updates and facilitating clear communication across all teams.

Fitztrovia, London, United Kingdom

Working at this SasS company in a multi-functional role, I supported new clients onboarding ensuring that I created bespoke plans with the client needs in mind. To make this happen I worked with the best tech leads, marketers, engineers, dev and all other manor of stakeholders keeping the timelines on track and teams well informed. Some other key tasks and skills included:*Project managed the on-boarding of new clients. Scoping, resource and project planning *Website Data Mapping *Deployment and verification of data end points *Supported Direct clients and Media agency teams on the use of the Signal platform. Handling daily questions and providing training *Worked with multiple 3rd party MarTech vendors to facilitate the implementation of clients digital marketing strategies *Created bespoke project plans and created training documentation to support the on-boarding process *Technical Troubleshooting, triage to relevant tech leads to ensure timely and relevant resolutions

London

- Built strong relationships and provided exceptional customer service for high revenue clients and luxury brands- QA tested advertising creatives, tracking links and 3rd party JS tags- Liaised with creative teams, developers, 3rd party media agencies coordinating all campaign builds- Managed client creative approvals, amends and change requests- Provided technical support for internal & external stakeholders - Provided campaign reports and analysis for Advertorials & Display campaigns