Sharon Stidham, Mba, Ph.D. Email and Phone Number
Sharon Stidham, Mba, Ph.D. work email
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Sharon Stidham, Mba, Ph.D. personal email
I bring extensive experience in designing and implementing systems and approaches to elevate organizations through research, analysis, innovation, and technology. I have exceptional communication skills and expertise in marketing, financial analysis, and data analysis methodologies, making me a valuable asset in an organizational leadership position. Leveraging data and analysis to support design, development, and implementation of communications strategies, I aim to collaborate with and change the way leaders solve problems and build strategies for tomorrow. My eagerness for education and advocacy for effective strategies, balanced by my extensive business and entrepreneurial background, set me apart. I possess an intrinsic command for leadership, having led in the startup space, consulted for major organizations such as Associated Network Partners Inc., Frontier Communications, and Verizon and served in senior corporate roles before embarking on my extended educational journey.I’m an ambitious and inquisitive marketing and communications practitioner who took a bold step – returning for a doctoral degree after a rewarding corporate marketing career and successful entrepreneurial endeavors. For the past five years, I have integrated myself into Ph.D.-level studies and higher ed life by becoming a leader in several instructional technology and learning organizations. I’ve organized industry events and presented at conferences, produced original research, and also mentored students. I have also contributed to Virginia Tech’s School of Education by revamping its outreach strategy to attract and recruit more diverse and prepared students and by advising students interested in teacher prep programs and other education programs and credentials.Subject Matter Expertise:• Content planning and management• Communications channel identification and leverage• Establishing effective workflows• Team skill identification and development• Managing team dynamics• Communications measurement• Data-driven decision makingResearch Interests: • Marketing and Communications • Content Strategy and Alignment • Organizational Management and Development • Educational Gaming • Flow Experience
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Consultant, Instructional Design SpecialistRiverside Technology, Inc.Springfield, Il, Us
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PresidentSfs Consulting Apr 2024 - PresentSpringfield, Illinois, United States
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Communications Team Lead – Virginia Tech School Of EducationVirginia Tech Nov 2020 - Dec 2023Created Communications team to advocate for School of Education (SOE) programs, degrees, and other offerings. Articulated and implemented product management and marketing strategies across multiple channels, including digital, social media, webinars and events, email campaigns, and SEO. Lead in amplification of digital media engagement through enhanced and expanded web presence, social media presence and outreach, visuals, and brand integrity. • Established effective operating models and systems; Instituted organizational continuous improvement processes; Track and report measurements associated with all communications channels; Refined social media management, developed calendar and resource assets; build online affinity with strategic partners and supporters.• Unified disparate recruitment outreach efforts into integrated marketing plans, featuring media relations, internal and external communications, branding and website development, leveraging best practices and ongoing market research results.• Product marketing of all programs offered by the SOE; Research, evaluate, and implement innovative approaches to address the emerging needs of prospective students, including diverse, underrepresented, and nontraditional students through inclusive campaigns; digital assets and expanded messaging. • Created 16 program-specific subdomain websites, collectively representing 75 degree, program and certificate options, in coordination with key stakeholders at the SOE and College levels.• Project managed 30 direct email campaigns targeting prospective SOE students; Over 3,200 individuals received customized letters after expressing interest in SOE programs;. Applications increased 13%, and enrollments increased 7%. -
Graduate ResearcherVirginia Tech Jan 2018 - May 2022Blacksburg, Virginia, United StatesDefined, structured and conducted qualitative and quantitative analyses on topics in education and education policy, drawing conclusions, communicating results and practical and future research recommendations. • Performed integrative review, examining the studies into the learner flow experience during digitally-based games for learning gameplay. Created comprehensive guides to enable effective communication and collaboration of instructional designers and game designers in their pursuit of developing effective and enjoyable serious learning games.• Performed statistical analyses on testing and performance results of over 23,000 secondary students, evaluating their performance over a decade, seeking to understand the relationship between algebraic readiness in 8th grade and eventual success in STEM courses in high school and beyond, and the impact of standardized testing on high school completion rates.• Developed and presented workshops to instruct adult students in effective writing practices, successful conference proposal creation, transitioning from business to academic writing styles, and creating professional development instructional design opportunities within service activities. All attendees successfully pitched a combined 40 professional conference session proposals; All attendees reported improved writing habits and skills; 3 attendees successfully pitched ideas for fully-funded graduate assistantships (combined $100K in out-of-pocket savings over a 4-year period).
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Pre-Education Program Advisor - School Of EducationVirginia Tech Jan 2018 - Oct 2020Blacksburg, Virginia, United StatesAdvised prospective applicants on a 1:1 basis on educator preparation programs, staying abreast of state learning objectives, teacher licensure and course requirements, and alternative certification policies and programs. Facilitated admissions by reviewing transcripts and conducting application process workshops. • Consulted current and prospective students on Virginia teacher licensure requirements, testing standards, academic requirements for licensure and for Virginia Tech’s 13 teacher licensure programs, and specifics related to admissions process. Advising activities resulted in improved recruiting practices for Elementary (grades K-6) and Secondary (grades 6-12) Education programs, and improved readiness levels in applicants, shortening their time to graduation (from 15 months to 12).• Administered website and updated comprehensive information on all programs and related requirements, including testing, academic and experience prerequisites.
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Treasurer; Member, Board Of Directors; Scheduling/Logistics Manager, 2023 Annual ConventionAssociation For Educational Communications & Technology Feb 2022 - Nov 2023Served as a member of the Board of Directors and as an operations consultant, offering a strategic eye for non-profit oriented business opportunities, a firm hands-on understanding of higher education, corporate, and non-profit business models and operational norms. Managed complex schedules with multiple partners for large events and significant academic operations.• Developed and presented reports on monthly, quarterly, and annual financial information to the Executive Board and Chief Executive Officer; Provided actionable suggestions and analyses. Created new budget development process for future budget analysis and progress tracking against organizational performance. Developed and successfully defended new budgeting approach and organizational budget for FY2023.• Provided comprehensive operational support for all AECT operations, including managing contractors and volunteers, overseeing vendor relationships, and managing marketing/communication vendor efforts. Streamlined AECT business operations and membership management services and participated with AECT’s CEO in strategic business planning.• Provided logistics and scheduling for over 800 academic presentations and related events for the AECT 2023 Annual Convention. Created Volunteer and Facilitator recruitment, communications, and management processes; Managed over 300 Volunteers and Facilitators during 2023 Convention. -
Director Of CommunicationsGraduate Student Assembly Of Virginia Tech Jun 2020 - Jun 2021Blacksburg, Virginia, United States• Governed organizational communications as key liaison between university administration and nearly 6,000 students. Partnered with main university communications office in message coordination. Managed online platforms, including social media and websites. • Designed and launched new website and integrated new social media management plan, ensuring greater consistency, clarity and strategy for outbound communications.• Codified branding standards and created process guides and templates, easing ongoing administration and adoption.• Refreshed visuals by designing new organizational logo and broadening representation of diverse populations. -
Director Of ProgramsGraduate Student Assembly At Virginia Tech Jun 2019 - Jun 2020Presided over program management and fundraising, administering $175K budget for graduate-level offerings, including $75K student travel grant program, $50K research program and $50K annual research symposium.• Served as Research Symposium Chair from Sep. 2018 – Jun. 2019.• Transitioned 2020 symposium to virtual asynchronous and synchronous event due to pandemic with only 2 weeks’ notice; managed submissions, recruited evaluators, implemented virtual presentations and trained presenters.• Provided scholarship funding above dollars allocated for 2019 and 2020 events, raising additional $20k and $24K respectively.
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Chairperson, Gsa Research SymposiumGraduate Student Assembly At Virginia Tech Sep 2018 - Jun 2019• Responsible for the administration and fundraising efforts for the annual Graduate Student Research Symposium, managing approximately $50,000 in funds. • Fundraising efforts exceeded previous seven year's worth of efforts, with nearly $22,000 raised to provide scholarships to winners, and to cover operating costs for the day. • Program management of entire effort, culminating with the day of presentations, keynote speaker presentation, awards ceremony and banquet, and distribution of awards. • Recruited presenters, judges, and volunteers. • Reviewed all abstracts and selected top proposals for each of the categories.
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PrincipalSfs Consulting Jan 2007 - Dec 2017• Defined and created strategic solutions for rural and semi-rural telecommunications clients. • Identified potential markets and customers, evaluated opportunities and needs for targeted customers, and created pricing proposals for the Sales department. Reduced time to quote creation by 75%, enabled growth of sales revenue by 20%.• Created Revenue Assurance and Cost Control Department responsible for all pricing, costing, and revenue assurance pricing policies and programs, defined price structure policy for long distance and voice products for long-distance products (providing carrier services on a resale basis) for client. • Developed and implemented invoice reconciliation control processes and procedures to validate usage and facility invoicing, tracking, reporting and payment, and to drive the dispute process. Confirmed accuracy of data flowing into the billing and reconciliation systems and ensured the most current information was available for all contracts and agreements. • Developed financial case analysis for cloud storage product concept, detailing multiple scenarios over varying years, with industry standard opt-in rates (low, medium, and high). Analyzed and priced all elements, contingencies, marketing, and product management requirements, ensuring all reflected the underlying assumptions.
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Professor, Business ProgramRobert Morris University, Chicago, Il May 2011 - Jun 2017Springfield, Illinois AreaTaught undergraduate courses in international marketing, management, operations, professional presence, program management, project management and business strategies. Ensured integrity and continuity of learning operations, from planning and design of learning, to content delivery, to course deployment, and student assessments. • Delivered lessons and instruction using various delivery methods – virtual, hybrid and traditional classroom models.• Created assessments, including tests and quizzes, and all other course materials, in alignment with instructional objectives and institutional goals. -
President And Chief Executive OfficerNorth American Irish Dance Federation (Naidf) Jan 2008 - Aug 2013• Founded international organization promoting professional training, standardized assessment and advancement practices, and appreciation of Irish Dance, with 87 member schools across the U.S., Canada and Australia. Directed operations, including $75K budget, membership relations, marketing, event management and six volunteers. • Tripled membership within five years through direct communications strategy, growing from 30 to 90 member schools.• Served as primary spokesperson, representing organization and regarded as authority in Irish dance media.• Hosted up to 300 competitors and netted $300K in proceeds from local, regional, national and international events.• Forged new competition opportunities and expanded industry acceptance of training and certifications through partnerships with World Irish Dance Association (WIDA) and Cumann Rince Gaelach (CRG).• Developed instructional programs, including distance training, certifications and evaluations for adjudicators and teachers – instituting increasingly objective scoring process for participants.• Unified distributed members by inaugurating cost-effective virtual competitions, attracting hundreds of participants quarterly.• Elevated profile and prestige of organization by building alliances with established bodies, upskilling adjudicators as coaches and creating online dance development platform.
Sharon Stidham, Mba, Ph.D. Skills
Frequently Asked Questions about Sharon Stidham, Mba, Ph.D.
What company does Sharon Stidham, Mba, Ph.D. work for?
Sharon Stidham, Mba, Ph.D. works for Riverside Technology, Inc.
What is Sharon Stidham, Mba, Ph.D.'s role at the current company?
Sharon Stidham, Mba, Ph.D.'s current role is Consultant, Instructional Design Specialist.
What is Sharon Stidham, Mba, Ph.D.'s email address?
Sharon Stidham, Mba, Ph.D.'s email address is sb****@****ast.net
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Sharon Stidham, Mba, Ph.D. has interest in Kids, Collecting Antiques, Gardening, Outdoors, Electronics, Home Improvement, Reading, Crafts, The Arts, Collecting.
What skills is Sharon Stidham, Mba, Ph.D. known for?
Sharon Stidham, Mba, Ph.D. has skills like Strategy, Management, Start Ups, Entrepreneurship, Strategic Planning, Coaching, Product Management, Program Management, Sales, Product Development, Product Marketing, Business Analysis.
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