Sharon Higgins Email & Phone Number

How do relationship marketing, AI, and marketers co-exist? Every purchase is made by a human decision-maker with unique experiences and requirements. Imagine a sales associate having lunch with a longtime client, an engagement built on trust. During the meal, the client shares a challenge affecting operations, and the sales associate offers valuable insights. While AI can analyze data, summarize meeting minutes, or build a music playlist, it cannot understand individual customer challenges. This highlights the importance of relationship marketing - marketers turn insights into compelling use cases that connect with human experiences. As a high-performing marketing leader with over 15+ years of experience, I have thrived in executing campaigns, product enablement training, partner onboarding, and solution demonstration programs. I have excelled as an individual contributor and leader, effectively managing teams and programs to align with and support the business objectives.Now, I am seeking a new marketing opportunity to continue this journey of blending strategic marketing initiatives to inspire and engage.

Listed skills include Presentation Skills, Collaborative Problem Solving, Powerpoint, Salesforce.Com, and 27 others.

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  Senior Manager Global Sales And Partner Enablement

  Avaya

  Chapel Hill, Nc, Us