Research Analyst
Current• Researcher of the Year: 2023• Managed a diverse portfolio of brand lift studies, including passive tracking, forced exposure, in-context, custom cross-media, and OTS projects, ensuring timely and high-quality deliverables.• Efficiently managed a high volume of concurrent research projects, consistently delivering top-quality results despite a significant increase in workload, ensuring all studies were completed on time and to client satisfaction• Led the transfer of a major client account, driving a 900% YOY revenue growth by optimizing data approaches, customizing survey templates, and supporting cross-media study sales.• Expanded an existing client account through successful management of OTS pilot studies for sports-based research in Europe, resulting in 60+ new studies across multiple regions.• Trained and onboarded new Research Analysts across various accounts, providing guidance on account-specific nuances and ensuring a smooth transition into their roles.• Identified and resolved a critical data shift issue, leading to updated SOPs and significantly improving data accuracy across projects.• Collaborated closely with clients, colleagues, and cross-functional teams, fostering strong relationships and enhancing client satisfaction through proactive communication and project execution• Led execution of research projects end-to-end, including survey questionnaire development, programming and setup, fielding monitoring, and report generation/analysis.• Provided subject matter expertise and present research findings to prospects and clients, as well as consultative support on internal and external calls.