Marketing Executive
CurrentA leading provider of Precision Automation and Machine Build Services to a variety of industries such as Automotive, Pharmaceutical, Medical Devices, Aviation, Cosmetics and Renewable Energy. Based in County Limerick, Ireland the company has developed a reputation as a creative and highly professional partner to some of the world’s largest multinationals.• Marketing Research – both primary and secondary, report writing and data analysis.• Assisting with the completion of the company’s Marketing Report and Plan.• Assisting with the development of a content plan and strategy – implementing this plan,tracking and measuring results, content generation and community involvement.• General implementation of marketing tools and strategies.• Tracking & Analytics – implementation, reporting and providing feedback on performances.• Maintaining the company’s social accounts, assisting with the writing of and development ofthe company’s Digital Strategy and evaluating its impact and effectiveness.• Implementing the company’s new asset pack to streamline and refresh the company’s image and brand perception.• Brand Identity – assisting with defining the company’s brand identity, tone of voice, messaging, positioning etc.• Refreshing the company’s website to roll out the new brand image in conjunction with a digital campaign.• Other tasks include: event planning and management, community management campaigns and PR work.