Sharyfie is the managing director of an interior design, brand & fit out studio and has transformed his client’s companies and brands, strengthening their business models through a strategic & experiential design. He applies his business ‘know-hows’ with his design expertise to create environments that are inspiring and awesome that value adds to the client’s brand and business. He has successfully completed projects in Qatar, Singapore, Dubai, Vietnam & Sri Lanka.He practices a human-centered design approach and integrating architecture, interior design, and brand experience to create solutions that encourages emotional connections with digital and spatial touchpoints. He has a keen ability to align himself to his client’s needs and develops tailored design solutions that positively influence their business, brand, space & culture.He believes that the application of UX into interior design and brand experience is the future where innovation will continue to push new design milestones.