Shashank Acharya Email and Phone Number

• Track competitor activities for strategy, M&A, NPIs, collaborations, customer deals, financials, etc. and communicate them with senior management and business leaders• Create and maintain profiles of key competitors, quarterly update them for their financials, strategy, key developments, marketing communications, etc.• Update and manage knowledge management portal and monitor user engagement• Conduct deep dive CI studies across areas of bioprocessing, advanced therapeutics, discovery & research, and life science services to support strategy building• Track branding and advertising activities of key competitors by business areas and regions• Contribute in vendor onboarding and scope of work drafting, collab with vendors for CI services, manage subscriptions for business stake holders.

• Plan & execute consulting and market research projects around market opportunity assessment, growth opportunity identification, go to market strategies, competitor and account IQ, voice of customer, and demand generation activities• Draft proposals for client RFP/RFI, liaison with business development team for client conversion• SPOC for pre-sales and post-sale engagements for allotted key account• Prepare content (videos, analyst PoV, articles) for marketing & promotional activities• Mentor and manage team of analysts and associates• Interact with C-suit and higher management representatives to gain industry insights• Routinely interact with client in the course of project to ensure satisfactory project delivery and risk mitigation

• Draft proposals for market research and consulting projects. Provide inputs on pricing and timelines to business development team • Design project outlines with due consideration to client requirements, identify and collect required data from primary and secondary resource • Mentor and manage team of researchers with due diligence to achieving report & articles publication targets and prompt client deliverables• Attend pre-sale and post-sale client queries to address client requirements with provision of report/project customization if required• Achieve set target of client conversions and handle client grievances if any

Responsible for Olympus Gastrointestinal & Respiratory Endoscopy and Endotherapy accessories Business for West India region. • Meet HCP's (KOL) in given territory for their continuous engagement to aid product promotion and meet sales target. Meet the senior management at corporate hospitals, technicians and doctor's supporting staff for product promotion, sale and to understand the market trends. • Manage and work with channel partners in given territory for product establishment in assigned territory. Updating their staff with current market trends and product developments regularly.• Arrange on table and live (on patient) demonstrations of Olympus products to doctors and technicians, and assist them in the same.• Actively participate in regional and national conferences for promotion of Olympus Gastroentrology, Pulmonology and Endo-Therapy products range. Also organized training workshops at medical institutes for medical students. Conducted educational workshops for the technicians and hospital supporting staff

Responsible for MDE business unit's orthopedic & dermatology business in Maharashtra and Goa. Worked as a trade specialist for participating and organizing CME’s, workshops, Conferences.• Visit orthopedic and plastic surgeons to promote surgical devices, give table demos and also assist in live cases in operation rooms• Find and create new accounts for the product range catered and retain and grow repeat sales in existing accounts• Actively participate in conferences and seminars held at regional and national level to promote the product range. Organize the promotional workshops and help in designing the promotional literature, introductory mails while abiding to the marketing budgets.

• Meet Doctors and technicians to promote & sale GI Endoscopy Consumables• Emphasise to create new customer accounts and ensure the repetitive business along with existing customers• Appoint and work with channel partner in given territory. Take care of stocks and product availability at channel partner to ensure reduced turnaround time in product delivery• Responsible for primary as well as secondary sales in assigned territory• Arrange on table and live (on patient) demonstrations of products to doctors, and assist them in the same

Promotion and sales of analytical instruments and consumables in research and development laboratories, quality check laboratories and academic institutes• Giving presentations to prospective clients on a daily basis and developing a strong client hold for the company in the territory of New Bombay• Working mostly on Business development and new accounts creation front• Generating sales and meeting the monthly targets by co-ordinate with the peers• Creating online awareness through sending introductory mails to customer database