Leading the Consumables business for North America & Europe markets for Strategic Accounts in HPC, Beauty & Grocery categories

Managing top bedding, home furnishing and beauty brands in NA & EU markets

New accounts onboarding for NA & EU markets for Toys & Games, Fashion, Apparel, Luggage & Jewellery categories

Marketing Experience:A) New Product Launch: ▪ Worked on the Go-to-Market strategy for national launch of a $350 mn global vaccine brand ▪ Value proposition testing, content development & key communication design for launch readiness ▪ Designed the content & end-to-end product training program for national field force of 300+ ▪ Organized a Brown Paper session to align cross-functional teams on pre-launch activities & timelines B) Existing Products: ▪ Delivered print & digital promotional collaterals to establish and maintain product branding ▪ Bench-marked 5 healthcare platforms like Curofy, Lybrate etc. for digital promotion to target customers ▪ Assisted in a BTL social media video campaign to promote vaccination in school-going children Sales Experience:▪ Achieved sales objectives by keeping current with supply & demand, changing trends & competition ▪ Liaised with distributors for inventory management, sales closing, sales forecasts etc. ▪ Increased brand awareness to drive market share growth by organizing engagement activities – conferences and training programs - for healthcare professionals and sales representatives Achievements:▪ Achieved 28% territory sales volume growth and ensured movement of 50 % target users to higher usage bucket for the key product within 6 months ▪ Recorded highest individual sales of INR 1.1 mn in the city for the key specialty product ▪ Bagged highest ‘Personal Order Bookings’ for inventory liquidation of a near expiry product ▪ Recognized as ‘Star Striker’ for achieving highest KPIs in a team of 12, within first 3 months ▪ Awarded global recognition for achieving 5th rank nationally amongst top performing sales teams

Sales & Marketing - Project Launch Strategy for Godrej Eternity Residential Project in BangaloreMarketing Communication Design- Carried out Customer Research and Value Proposition Testing through channel partners to identify various purchase triggers - Performed Competition Analysis to study and design the customer site experience- Suggested new product features for the project and effected 75% implementation in the mock upChannel Partner Expansion- Piloted the Channel Partner Outreach Program for impanelment of new channel partners- Formulated Go-To Market strategy and action plan for enhancing the potential of channel partners

Project Management - Pre-Construction Activities of Proposed Highway Projects- Liaised with District Collector’s offices for submission of gazette notifications and estimates- Prepared and revised RFP bid documents (technical) for the tendering process- Evaluated Companies and its Key Personnel’s Profiles as per guidelines for tendering Process- Expedited the process of preparation of utility shifting estimates by concerned utility departments

Project Management - Construction Site supervision and QA/QC- Negotiated clearances and final approvals with clients for concrete pours and billing- Administered a team of 60 workers for scheduling human resource allocation to execution team- Managed the execution team during concreting, tendon grouting and installation of form works - Responsible for pre and post-concrete quality and survey inspections in line with the client’s requirements