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Shashank Patel Email & Phone Number
Head of Marketing and Sales | Global
at
Trinka.ai
1 work email found
@superprocure.com
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Head of Marketing and Sales | Global
Location
Mumbai, Maharashtra, India
Company size
Who is Shashank Patel? Overview
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Quick answer
Shashank Patel is listed as Head of Marketing and Sales | Global at Trinka.ai, a with 25 employees, based in Mumbai, Maharashtra, India. AeroLeads shows a work email signal at superprocure.com and a matched LinkedIn profile for Shashank Patel.
Shashank Patel previously worked as Head of Marketing & Sales | Global at Trinka.Ai and Head of Marketing & Sales | Global at Crimson Ai. Shashank Patel holds Pgdbm, Marketing from N. L. Dalmia Institute Of Management Studies & Research.
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Email format at Trinka.ai
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{first}.{last}@superprocure.com
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Profile bio
About Shashank Patel
Currently heading the marketing & sales of Trinka - an AI language improvement solution designed for the publishing industry.I bring nearly two decades of hands-on experience in digital marketing, product marketing, and brand building. Throughout my career, I have consistently delivered on aggressive growth targets, achieving at least a 3x YoY growth while reducing costs by 25%. Notably, I spearheaded the successful acquisition of over 100,000 users globally in the launch year for Trinka.ai – an AI writing assistant for researchers, demonstrating my ability to execute impactful marketing strategies on a large scale. I have led 25+ multi-cultural global teams to deliver aggressive business goals.My skills & expertise include:Delivering on key business growth matricesDriving Product-led growthStrategic marketing & brand developmentRapidly scaling businessesGo-to-market startegiesDigital MarketingDemand GenerationAccount Based MarketingBeing a quick learner, I've acquired multiple skills including multi-tasking, analytics, team handling, and leadership, enabling me to deliver results consistently with quick turn-around times. I'm always eager to learn and acquire new skills to improve my efficiency and stay updated & ahead of the competition. This has made me an asset in all the roles I have played across functions.
Listed skills include Brand Management, Marketing Communications, Marketing Strategy, Event Management, and 22 others.
Current workplace
Shashank Patel's current company
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Trinka.Ai
11 roles
Shashank Patel work experience
A career timeline built from the work history available for this profile.
Head Of Marketing & Sales | Global
CurrentDriving the multi-channel global marketing & sales [B2B, B2C, Channel Partner, Affiliate] for an AI SaaS solution - Trinka AI that offers grammar correction & language enhancement solutions designed for the publishing industry.- Driving Key Revenue Matrices [New, MRR, ARR, ARPU, LTV, Churn]- Strategic Business Growth - Product-Led Growth- Building converting sales pipelines [ICP, Prespecting, Nurturing, Funnel Velocity, BANT qualifying, Closing]- Product Marketing- Digital Marketing [Ads, Content, SEO, Social, Email]- Partnerships & Collaboration [Channel Partners, Strategic Partners, Affiliates, Influencers, Brand Collaboration]Passionate about shaping a responsible future of AI in SaaS, cultivating strong industry partnerships, and empowering teams for success.
May 2024 - Present
Head Of Marketing & Sales | Global
CurrentHeading the B2B & B2C global marketing and sales for the suit of AI solutions for the publishing industry for Crimson AI.- Trinka.ai- Enago Read- Enago Reports
May 2024 - Present
Product Marketing Head
• Planned the marketing road-map & GTM strategies resulting in a remarkable 3x YoY growth in new logo acquisition for a suite of logistics products.• Doubled funnel conversion %: 24>49% (Lead>Demo); 7>13% (Demo>Closure).• Orchestrated the automated user acquisition, communication, user onboarding journey, and engagement flows. • Identified and defined key market-differentiating value drivers & use-cases.• Crafted product marketing strategies including brand positioning, feature bundles, pricing, product launches, & cross-sell / upsell campaigns.• Drive the ABM (Account-based Marketing) strategy & sales enablement.• Increasing lead pipeline (MQLs & SQLs) via nurturing & lead magnets.• Measure performance & budget adherence to adapt strategies & consistently improve business performance.
Jan 2023 - Apr 2024
Deputy General Manager Marketing
• Leading the GTM efforts for US & ASEAN international expansion. • Establishing channel partner network to accelerate market entry.• Managing the B2B digital marketing & inside sales to provide sales support.• Setting up email marketing automation for lead nurturing to boost monthly MQLs and SQLs.
Aug 2022 - Dec 2022
Senior Marketing Manager
• Building the expansion and growth strategy to increase user acquisition, subscription conversion, and renewals.• Heading the complete B2B and B2C digital marketing and sales efforts for multiple AI-based SaaS products & tools worldwide.• Optimizing organic and non-organic traffic, referral and affiliate channels, and managing the lead funnel to increase conversions and ROI.• Executing personalized automated campaigns for key customer segments to increase sales, customer retention, engagement, and lifetime value.
Jun 2021 - Aug 2022
Senior Marketing Manager
• Heading the complete B2B and B2C digital marketing and sales efforts for multiple AI-based SaaS products & tools worldwide.• Driving multi-cultural global teams for localization of product offering. • Closing strategic tie-ups with publishers, universities, and enterprises.• Optimizing organic and non-organic traffic, referral and affiliate channels, and managing the lead funnel to increase conversions and ROI.• Designing converting workflows/journeys based on demographic, behavioral, and engagement analysis of various user segments. • Executing personalized automated campaigns for key customer segments to increase sales, customer retention, engagement, and lifetime value.
May 2020 - Aug 2022
Senior Marketing Manager
• Heading the B2C marketing of Enago's editing and publication services for South Korea, Russia, Germany, Turkey, Brazil, and Latin America.• Managing 7 multi-lingual websites to drive paid and organic traffic, manage customer funnel, on-page experience and conversion. • Responsible for planning and achieving monthly and annual revenue targets for the above geographies.• Managing multi-cultural global teams for campaign localization and execution. • Conceptualizing remarketing campaigns and marketing automation journeys for maximizing customer lifetime value.
Jan 2020 - Aug 2022
Marketing Head
· Digital Marketing – Heading & driving all the digital marketing efforts including PPC (Google Adwords), SEO & Social Media, Email, SMS, WhatsApp & Database Marketing.· Customer Acquisition – Planning & executing marketing promotion campaigns for lead generation, customer acquisition and marketing funnel management.· Strategic Tie-ups and Partnerships – Initiating & closing strategic tie-ups for cross brand promotions, corporate alliances to boost brand awareness & engagement.· PR – Leasing with public relations agency to ensure an on-going coverage across online & offline media for brand building, awareness & win investor interest.· Budgeting & Forecasting for various marketing activations, reviewing the same monthly and re-allocating if required. · Content & collateral development for Marketing Communications & Promotions.· Strategizing & Executing various Customer Engagement Events to boost customer life cycle & loyalty.· Tracking the competition and market trends along with secondary marketing research for expansion.· Playing a key role in coordinating with other department heads to share ideas on improvement of products and services.
Jul 2016 - Jan 2020
Deputy Manager - Marketing
Responsibilities:• 2007 to 2010- Front desk sales, BTL marketing, center mgmt., servicing & operations. - Conceptualizing, planning, and executing events for lead generation.- Instrumental in growing the geographical reach & top line revenue by 3x.• 2010 to 2013 - Centralizing the marketing functions to streamline processes for sustained growth. - Managing the core marketing functions of ATL advertising, media planning, campaign strategy and promotions, and annual budgeting.- Analyzing MIS reports to monitor the impact of marketing efforts.- Agency & vendor management for timely execution of the campaigns.• 2013 to 2016- Improve on-going marketing efforts and moved to a data analysis-based ROI-driven approach.- Initiated the digital footprint into paid, social, and organic marketing for market expansion.- Researched keywords, set up campaigns, and segmented audiences. - Achieved 25% revenue growth by investing 15% of the budget on digital marketing channels.
May 2007 - Jul 2016
Management Trainee
Position: Summer Trainee.Profile: Test Marketing & Selling of Mutual Funds Research Reports to Agents & Broking Houses in Mumbai.
Apr 2006 - Jun 2006
2 education records
Shashank Patel education
Pgdbm, Marketing
N. L. Dalmia Institute Of Management Studies & Research
Bms, Marketing
N. K. College Of Commerce & Arts
FAQ
Frequently asked questions about Shashank Patel
Quick answers generated from the profile data available on this page.
What company does Shashank Patel work for?
Shashank Patel works for Trinka.ai.
What is Shashank Patel's role at Trinka.ai?
Shashank Patel is listed as Head of Marketing and Sales | Global at Trinka.ai.
What is Shashank Patel's email address?
AeroLeads has found 1 work email signal at @superprocure.com for Shashank Patel at Trinka.ai.
Where is Shashank Patel based?
Shashank Patel is based in Mumbai, Maharashtra, India while working with Trinka.ai.
What companies has Shashank Patel worked for?
Shashank Patel has worked for Trinka.Ai, Crimson Ai, Superprocure, Anunta Tech, and Rax (By Enago).
How can I contact Shashank Patel?
You can use AeroLeads to view verified contact signals for Shashank Patel at Trinka.ai, including work email, phone, and LinkedIn data when available.
What schools did Shashank Patel attend?
Shashank Patel holds Pgdbm, Marketing from N. L. Dalmia Institute Of Management Studies & Research.
What skills is Shashank Patel known for?
Shashank Patel is listed with skills including Brand Management, Marketing Communications, Marketing Strategy, Event Management, Marketing, Media Planning, Market Research, and Advertising.
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