Creative individual with over a decade of experience in media, public relations, marketing & publishing within the F&B and hospitality scene in Asia. A well-versed communicator with a keen eye for detail, I am always on the lookout for trends in food, beverage, hospitality, mediascape & lifestyle. I thrive on crafting compelling content (boring content is like a car’s blind spot), brainstorming exciting culinary & cocktail concepts for brands, as well as curating memorable and engaging media experiences.I have had the opportunity to work closely within the culinary and beverage scene here in Asia, with clients ranging from MICHELIN and 50 Best restaurants and bars, luxury hospitality establishments, cocktail festivals, F&B brands (B2B & B2C) as well as industry associations and boards. I am currently at Full Court Press, a strategic hospitality agency with a niche within the F&B, hospitality and lifestyle in Singapore and Asia. We move the game forward by harnessing the power of innovative ideas and experiences, authentic storytelling and strategic partnerships to elevate and drive success for your brand. {My Jam} Regional Brand Reputation-Building I PR & Brand Strategy I Media Relations | Influencer Marketing | Social Media Strategy | Content Creation | Client Management | Business Development I Event Planning | Certified Specialist of Wine (CSW) & Day DrinkingIf you love to explore the above opportunities, say hello to me at: shasha@fcpress.orgwww.fcpress.org