Alexander Shatalin Email & Phone Number

Barcelona, Ct, Es

Barcelona, Catalonia, Spain

Limassol, Limassol (Lemesos), Cyprus

Limassol (Lemesos), Cyprus

• Created startups from idea to separate company - COO at Afterglow, Swoopy• Facilitated getting positive unit economics at Arcademy• Doubled the cLTV after the A/B testing series• Developed a sustainable network with ads platforms such as TikTok, Facebook, Google, Apple, and Snapchat as Embria’s business development manager - fast track for startup growth• Optimized user acquisition funnel (CAC) in Facebook and TikTok by 30%• Developed the standard of working with micro-influencers as a factory of the best creatives

Artificial Intelligence and Chatbot development. Machine learning: CV, NLP, OCR, speech recognition• Managed development of 35 projects for Big brands on Facebook Messenger, Telegram, Viber, and VK (Viber, Unilever, Budweiser, Comedy Club, Glamour, L’oreal, and others)

• Brought $4m additional profit due to purchase conversion growth after RFM analysis integration, behavioral analytics, and ML models• Reduced data-to-stakeholders time up to 2 times + two levels of granularity• Created KPI performance dashboards in Tableau for data-driven decisions on a daily/weekly basis from 11 partner platforms with diverse content

• Built a process of effective analysis of sales B2C, B2B, Call Centers, and digital channels (My MTS app, Internet shop, USSD, IVR)• Was a leader of BI integration - Tableau on Teradata warehouse as a main business intelligence system in the Company

Amsterdam, North Holland, Netherlands

• Automated reporting system. Completed the transition from Excel to OLAP-cube. This helped to decrease preparation reporting time from 12 to 7 days and save 840 man-days of analysts• Initialized and implemented Power BI (business intelligence system) for decreasing efforts and time-to-decision for top managers (14 countries of Group)

• Organized analytics of Sales’ KPIs for distribution channels in the Moscow Region (Monobrand, Svyaznoy, Euroset, Dealers, etc.) with recommendations and more granularity for CEO-1|2• Lead and modeled Budget of B2C Sales of the entire Moscow region (~$1b). Budget figures were next year’s targets for all Moscow region (from seller up to top management)

• Created reporting and analytics for Mobile Data Department (CEO-1|2|3) from scratch• Optimized product line for more than 50m clients