Shaun Dakin

Shaun Dakin Email and Phone Number

Digital Strategy & Communications, Mashable.com Award Winner and Privacy Advocate @ George Mason University
Shaun Dakin's Location
Washington DC-Baltimore Area, United States, United States
Shaun Dakin's Contact Details
About Shaun Dakin

Shaun Dakin is the Founder of Dakin Associates, a digital marketing, social media, communications and strategy consulting firm where he helps organizations optimize for measurable outcomes that create lasting change.He is also works as an advocate in data privacy as the co-founder of Privacy Camp, a series of "un" conferences on data privacy that have been held in DC, San Francisco, Toronto and Paris. @PrivacyCamp is one of the most followed twitter accounts in the world on data privacy issues.In the for profit arena, Shaun has led product and marketing strategy at FedEx, webMethods, Fannie Mae, Laureate Education, IXI Corporation and The Motley Fool. While at FedEx he was part of the team that launched FedEx.com, and brought tracking and shipping to the Internet. He was awarded the highest honor to a FedEx employee—the Five Star award—for leading the charge to develop a FedEx Shipping and Tracking API that resulted in significant revenue increases.In the nonprofit category, he was the founder and CEO of The National Political Do Not Contact Registry (NPDNC or StopPoliticalCalls.org) where he became the country's most recognized advocate for voter privacy rights and grew the organization to over 500,000 members. He is regularly seen on national TV, heard on the radio, and written about in the press. In 2008 he testified at the US Senate on the tragedy of political robocalls. In 2008, he also received the Mashable.com Open Web Award for the top non-profit in the nation to use social media.In 2014 StopPoliticalCalls.org formed a partnership with Nomorobo.com a successful technology company fighting ALL robocalls, commercial and political.He holds a BA in Government from Colby College and an MBA from Thunderbird School of Global Management.Shaun Dakin lives in Falls Church, VA.Specialties: - Privacy- Mobile- Technology- Social Media- Web 2.0- Non Profit Management- Product management- Strategy- New product development- Innovation- Ideation / Concepting- Strategic alliances / partnerships- Technology marketing (Market Driven)- Marketing- Database marketing- Direct marketing- Training- Organizational development- Change management- Brainstorming / mind mapping

Shaun Dakin's Current Company Details
George Mason University

George Mason University

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Digital Strategy & Communications, Mashable.com Award Winner and Privacy Advocate
Shaun Dakin Work Experience Details
  • Dakin Associates
    Ceo And Founder
    Dakin Associates Jun 2006 - Present
    Dakin & Associates - a boutique communications and strategy consulting firm with a focus on digital media and communications. Major clients in the environmental and gun violence non profit categories. In addition, we do work with emerging firms in the data privacy space with strategic advice on product development, public relations, and go to market strategies.We do work in the following areas:Public AffairsPublic RelationsSocial MediaSEOOnline AdvertisingWebsite OptimizationUsabilityProduct InnovationProduct ManagementBusiness PlanningGo to market strategiesPositioningAlliance ManagementNew Product Development
  • George Mason University
    Professor Of Digital Marketing
    George Mason University Jan 2007 - Present
    Fairfax, Virginia , Us
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  • The National Political Do Not Contact Registry - Stoppoliticalcalls.Org
    Ceo & Founder
    The National Political Do Not Contact Registry - Stoppoliticalcalls.Org Apr 2007 - Aug 2014
    The National Political Do Not Contact Registry, a program of Citizens for Civil Discourse, is a non-partisan, non-profit that allows all voters to register their phone number for free to stop politicians from calling them at home.Find out more at: http://www.StopPoliticalCalls.org
  • Innovative Internet Messaging Solutions, Llc
    Co-Founder And Ceo
    Innovative Internet Messaging Solutions, Llc Mar 2011 - Dec 2012
    IIMS, LLC is a internet company working on innovative voice and internet telecommunications services to allow voters to talk back to politicians. Our first product was is www.ReverseRobocall.com where voters can record a robocall and send it to one or many politicians.We shuttered the company in December, 2012. RIP.
  • Webbmedia Group
    Managing Director
    Webbmedia Group Dec 2010 - Sep 2012
    Provide Consulting and Training to clients on technology. "Webbmedia Group is an award-winning international digital strategy consultancy that offers mobile, platform, social and emerging tech/ media strategic services and workshops to Fortune 500 companies, media organizations, mid-sized businesses, governments and universities worldwide. We know what's on the technology horizon and deliver you that knowledge to prepare for the future."
  • The Future Of Privacy Forum
    Fellow - Application Privacy Project
    The Future Of Privacy Forum Nov 2010 - Jul 2011
    Washington, District Of Columbia, Us
    I stood up the FPF efforts around application privacy.About the Application Data Privacy ProjectThe Future of Privacy Forum (FPF) Application Developer Responsible Data Use Project (AppPrivacy) primary goal is to provide application developers with the tools and resources they need to implement responsible information collection and use practices that are believed to be trustworthy by consumers and regulators.The Internet has recently seen an incredible proliferation in the number of applications for mobile devices and online, or “apps,” available to users. Apps have become an integral aspect of how people experience social networks and the mobile Internet. Many of these apps are supported by advertisements, and some collect information from the user to help advertisers display ads that are tailored to the user’s interests. It is important that both users and developers understand how the data is used when the user interacts with the app, and what recommended practices developers should adopt to best protect the privacy and security of the people using their apps.
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  • The Motley Fool
    Product Manager
    The Motley Fool Nov 2006 - Jan 2007
    Alexandria, Virginia, Us
    Product Management leadership for Personal Finance at TMF. Included:- Motley Fool Green Light Newsletter- Rule Your Retirement Newsletter, and- The Motley Fool Credit Card (partnership with Bank of America)
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  • Ixi Corporation
    Svp, Product Management
    Ixi Corporation Feb 2006 - Oct 2006
    Sr. Product Manager at IXI Corporation (www.ixicorp.com), the premier provider of single sourced customer and market segmentation, targeting, and tracking solutions for financial services companies marketing to U.S. investors and consumers.
  • Laureate Education, Inc
    Director, Product Management
    Laureate Education, Inc Jan 2005 - Jan 2006
    Director of Product Management and Team Lead reponsible for the P & L for a business unit representing approximately 30% of the division's revenue (www.WaldenU.edu).
  • Democratic National Committee
    Finance Team - Kerry / Edwards
    Democratic National Committee Sep 2004 - Nov 2004
    Washington, Dc, Us
    - Part of a finance team at the DNC focused on large donors. New team created late in the campaign. Team brought in $4.5M. I raised $240k.
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  • Fannie Mae
    Sr. Manager, Business Intelligence, Product Strategy, And Partnership Management
    Fannie Mae Dec 2002 - Sep 2004
    Washington, District Of Columbia, Us
    • Provided leadership and developed and recommended strategy and tactics for eBusiness product team producing $130M revenue including: Value assessments, financial P & L forecasting, target market selection, partnership analysis, competitive analysis and segmentation.• Worked with all levels and functions within eBusiness to ensure successful implementation of newly implemented product development management process resulting in market driven product development.• Created innovative segmentation models for a product resulting in the identification of two additional target markets representing an incremental $10M in revenue.• Managed relationship, planning, and negotiation for key mortgage broker technology partner (Calyx) producing $12M in revenue.• Researched, recommended and structured strategic alliance with a technology partner (Harland) identifying significant revenue opportunity ($10M).
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  • Fannie Mae
    Sr. Strategy Manager - Corporate Development
    Fannie Mae Sep 2001 - Nov 2002
    Washington, District Of Columbia, Us
    • Managed the identification, research of, and resolution of key strategic issues for the Office of the Chairman using fact based analysis resulting in a clear understanding of actions needed to be taken with regards to consolidation in the mortgage industry.• Key member of team that revised the strategic planning process at Fannie Mae, leading to faster resolution of issues, clearer communication and execution of strategy.• Created, managed and developed key strategic issues list for the company resulting in faster consensus building and decision making at Fannie Mae.• Identified key trends affecting Fannie Mae five to ten years out. Developed ongoing trend monitoring process allowing Sr. Management to monitor major issues in the industry before they become threats.• Researched and identified critical components of headline risk for the company presented to the Board of Directors. Personally delivered presentation to Vice Chair of Fannie Mae, Jamie Gorelick.
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  • Webmethods
    Sr. Product Marketing Manager
    Webmethods Jan 2001 - Jul 2001
    Darmstadt, Hessen, De
    • Managed go-to-market strategy of leading business-to-business integration (B2B) industry solutions vertical product lines including: positioning, PR, marketing communications, sales support and training.• Recommended, using fact based analysis, that the company not pursue a specific industry solutions product line at that time, resulting in senior management implementing actions to discontinue focus on product line leading to considerable savings to the company.
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  • Fedex
    Manager - Strategy And Alliances / Fedex.Com
    Fedex Jan 2000 - Nov 2000
    Memphis, Tn, Us
    • Managed strategy and execution of eServices, eDocuments and alliances for FedEx.• Recruited, hired, coached and managed team of 6 marketing/business development professionals (MBA’s).• Managed external agencies and vendors to meet objectives. Agencies included: Digitas, RTC Relationship Management, Quarry Integrated Communications, and King Brown Research.• Managed budget in excess of $1M. • Negotiated $80M alliance between FedEx and Kinkos.com and Kinkos, Inc. • Directed relationship and planning between AOL/Netscape and FedEx, recovering multi-Million dollars in value for FedEx. • Developed and delivered recommendation for Fred Smith (CEO) on strategy, execution, and governance for a FedEx.com spin off from FedEx Corporation.• Created and developed strategy and prototypes for an eDocument product to combat the increase in email taking business from the overnight letter franchise.
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  • Fedex
    Sr. Product Manager
    Fedex Jan 1996 - Dec 1999
    Memphis, Tn, Us
    • Spearheaded FedEx’s creation of an Independent Software Vendor (ISV) program. • Managed overall product strategy, development and execution of tracking API, shipping API, and FedEx intraNetShip. • Recipient of the FedEx Five Star Award in 1999, the company’s most prestigious award, for creating superior results. One of 150 recipients out of 200K non-management employees worldwide.• Successfully guided launch of FedEx Global Developer Program, designed to provide development tools necessary to create electronic commerce systems and integrate FedEx services within existing systems for VAR’s and ISV’s. During program’s beta period, approximately $2M in incremental shipping revenue was produced.• Co-led the redesign and launch of FedEx.com with a focus on globalization, interactive functionality, community and ease of use resulting in increased customer satisfaction and ease of use for all interactive applications. FedEx.com received over 2M unique visitors a month.
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  • Integic
    Instructional Systems Designer
    Integic Mar 1993 - Aug 1994
    Us
    Federal contractor developing computer based training (CBT) systems for the Navy, EPA, Fema, and the DOD.
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  • Hechinger
    Trainer
    Hechinger Jul 1992 - Mar 1993
    Store trainer for a regional hardware store that is no longer in business.
  • Jet Programme
    English Teacher
    Jet Programme Aug 1989 - Aug 1991
    Fellowship in the Japan Exchange and Teaching Programme provided by the Japanese Government to teach English in rural Japan. I was in Shimane Prefecture, Masuda City.

Shaun Dakin Skills

Strategy Strategic Partnerships Social Media Entrepreneurship Competitive Analysis Product Management Marketing Strategy Strategic Planning E Commerce Social Media Marketing Digital Marketing Data Privacy Public Speaking Public Relations Product Marketing Business Strategy Digital Media Online Marketing Program Management Social Networking Privacy Online Advertising Strategic Communications Nonprofits Management Consulting Privacy Law Mobile Devices Start Ups Marketing Communications Direct Marketing Team Leadership Thought Leadership Market Research Product Development Competitive Intelligence New Business Development User Experience Segmentation Social Entrepreneurship Strategy Development Non Profits Ideation Non Profit Program Development Mobile Web 2.0 Mind Mapping Telecommunications Product Strategy Situational Leadership Earned Media

Shaun Dakin Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Electronic Commerce And Marketing
  • Thunderbird School Of Global Management
    Thunderbird School Of Global Management
    Information Technology
  • Northern Virginia Community College
    Northern Virginia Community College
    Calculus
  • Colby College
    Colby College
    Government
  • The Harrow School, Harrow On The Hill, Uk
    The Harrow School, Harrow On The Hill, Uk
    Economics
  • Salisbury School, Salisbury, Ct
    Salisbury School, Salisbury, Ct
    High School Diploma

Frequently Asked Questions about Shaun Dakin

What company does Shaun Dakin work for?

Shaun Dakin works for George Mason University

What is Shaun Dakin's role at the current company?

Shaun Dakin's current role is Digital Strategy & Communications, Mashable.com Award Winner and Privacy Advocate.

What is Shaun Dakin's email address?

Shaun Dakin's email address is sd****@****usa.net

What schools did Shaun Dakin attend?

Shaun Dakin attended Northwestern University - Kellogg School Of Management, Thunderbird School Of Global Management, Northern Virginia Community College, Colby College, The Harrow School, Harrow On The Hill, Uk, Salisbury School, Salisbury, Ct.

What are some of Shaun Dakin's interests?

Shaun Dakin has interest in Children, Civil Rights And Social Action, Politics, Environment, Education, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.

What skills is Shaun Dakin known for?

Shaun Dakin has skills like Strategy, Strategic Partnerships, Social Media, Entrepreneurship, Competitive Analysis, Product Management, Marketing Strategy, Strategic Planning, E Commerce, Social Media Marketing, Digital Marketing, Data Privacy.

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