Born into a musically inclined family, Shaun joined the largest radio network, ASTRO by hosting the drive time show on Lite FM. During this time, he scored top ratings for 3 consecutive AC Nielsen surveys based on listener satisfaction across all 80 radio channels.Being a Radio Announcer was a stepping-stone to get into the “Voice- Over World”. Being fluent in both English & Bahasa, Shaun's portfolio included a list of international brands such as Air Asia, Peugeot, American Express, KFC, McDonalds, Domino's, Samsung, Adidas, LG Electrics and many more. Shaun then moved into the world of TV by becoming the only male prime-time newscaster with NTV7’s 7 edition, MediaPrima’s No.1 English news.Based on his knowledge and insights, Shaun was roped into Global advertising agency McCann Worldgroup. He began conceptualizing and implementing digital campaigns for clients such as Nestle, KFC, MasterCard, HTC & Lotus Cars. Shaun also pioneered the agency’s 1st digital music platform, AloudAsia.In 2013, Shaun founded KLIQ, a leading digital marketing agency for some of the world’s most progressive brands in renewable energy, startups, local government, technology, property, non-for-profit, education and consumer goods. The agency's commitment to values and results driven approach, together with providing exceptional client relationship management has effectively ensured high quality project delivery and continuous client satisfaction.