Shaurabh Tripathi Email & Phone Number

New Delhi, Delhi, India

As a seasoned Public Relations and Branding Manager with over 8 years of extensive experience, I specialize in enhancing brand attractiveness and adding substantial value to client companies. My expertise extends to online reputation management, where I have successfully managed the online presence of top pharma companies and prominent non-profit organizations.In my role, I craft compelling brand narratives that resonate with target audiences, ensuring that brands are not just noticed but also admired. I excel at developing strategic communication plans that elevate brand perception and drive engagement. My experience has taught me the importance of maintaining a consistent brand voice across all channels, which is crucial for building trust and loyalty among consumers.One of my key strengths is my ability to leverage digital platforms to enhance brand visibility and reputation. I employ cutting-edge tools and techniques to monitor online conversations, identify potential risks, and implement proactive strategies to mitigate them. By staying ahead of the curve, I help brands navigate the ever-evolving digital landscape and maintain a positive online presence.In addition to my expertise in PR and branding, I bring a strong business acumen to the table. I understand the importance of aligning PR efforts with broader business goals and objectives. By focusing on measurable outcomes, I ensure that my strategies deliver tangible results that drive growth and profitability for my clients.In addition to my expertise in PR and branding, I bring a strong business acumen to the table. I understand the importance of aligning PR efforts with broader business goals and objectives. By focusing on measurable outcomes, I ensure that my strategies deliver tangible results that drive growth and profitability for my clients.

New Delhi, Delhi, India

Evaluated client websites for mobile performance and optimal search engine rankings. • Developed unique content for a variety of clients sites to improve presence and brand awareness. • Organized and analyzed data and marketing results. • Researched keywords relevant to marketing efforts of clients. • Introduced scheduled targeted email marketing programs. • Managed a teams of marketing professionals to ensure the success of marketing campaigns. • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Identify trends and insights, and optimize spend and performance based on the insights • Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels • Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriateDigital Marketing Manager• Increased website traffic by 38% in 1 year 3 months through optimized SEO strategies.• "Doubled digital marketing conversions in 4 months, resulting in increased sales revenue.

Delhi, India

Manage Company Website and set up reporting and ROI tracking within internal tracking systems and Google Analytics. • Collaborate with Account Managers in the implementation of campaigns for effective reporting and return on investment (ROI) measurement. • Regular internal reporting on client account metrics, billing, and aggregate performance. • Properly link AdWords with Webmaster Tools and Google Analytics. • Interface regularly with the Strategic Partner Manager at Google. Head Digital Marketing• Increased website traffic by 50% in 6 months, driving increased sales and brand awareness.

Delhi, India

Analyzed past marketing initiatives and revamped the company's marketing efforts to keepreaders and attract new ones. • Successfully launched new marketing campaigns, resulting in a customer growth rate of 10%. • Worked to establish a more cohesive brand that clearlyemanates the mission of the company. • Led direct marketing trends that reached upwards of 1million consumers. Developed and fostered relationships with existing and prospective clients.Digital Marketing-Process Associate