Shauvik Ghosh Email & Phone Number

Navi Mumbai, Maharashtra, India

Bengaluru, Karnataka, India

Bengaluru, Karnataka, India

Created Communication’s division from scratch and integrated it into the overall marketing division. Activities included• Planning and executing integrated, end-to-end internal and external communications (PR).• Responsible for all marketing content strategy and development – Webpages, WhatsApp, Emails, SMS, SMM (paid & organic), pamphlets, brochures, video scripts, Ad copies, Press Releases, Whitepapers etc.• Driving BTL activities with the objective of brand awareness, lead gen… Show more Created Communication’s division from scratch and integrated it into the overall marketing division. Activities included• Planning and executing integrated, end-to-end internal and external communications (PR).• Responsible for all marketing content strategy and development – Webpages, WhatsApp, Emails, SMS, SMM (paid & organic), pamphlets, brochures, video scripts, Ad copies, Press Releases, Whitepapers etc.• Driving BTL activities with the objective of brand awareness, lead gen, and conversion.• Building narratives, messaging, and awareness of upGrad KnowledgeHut and its programs amongst individuals and enterprises (B2C & B2B). This includes partnerships with schools, colleges, enterprises and coaching centres.• Building the thought-leadership profile of the founder and larger industry voice for the organization.• Creating internal communications from scratch and driving positive employer branding internally and externally. • Liaison with stakeholders/leadership across the organization to ensure maximum information control and impact. Show less

New Delhi, Delhi, India

My role and responsibilities included key new business pitches, brainstorm and advise on accounts that need fresh thinking, take on ancillary work – media training, crisis advisory, strategic content development, mentor teams as well as manage short-term project clients.- Opened North India’s largest Apple reseller store, despite pandemic restrictions. Store opening event saw five times the footfall normally seen for a new Apple product launch. - Currently running policy advocacy… Show more My role and responsibilities included key new business pitches, brainstorm and advise on accounts that need fresh thinking, take on ancillary work – media training, crisis advisory, strategic content development, mentor teams as well as manage short-term project clients.- Opened North India’s largest Apple reseller store, despite pandemic restrictions. Store opening event saw five times the footfall normally seen for a new Apple product launch. - Currently running policy advocacy campaigns for some of India's largest conglomerates. - I also manage a team servicing some critical clients. Show less

Gurgaon, India

While supervising a team of 5-8 executives and managers, my responsibilities included campaign planning & execution, strategic counsel, content development (press release/notes, pitches, authored articles, speeches, editorials/opeds, newsletters/whitepapers, social media posts, and advocacy notes, wherever relevant), crisis management, senior media outreach, and media training. Key international & government accounts I was responsible for include The Boeing Co, Skill India Mission (NSDC) and… Show more While supervising a team of 5-8 executives and managers, my responsibilities included campaign planning & execution, strategic counsel, content development (press release/notes, pitches, authored articles, speeches, editorials/opeds, newsletters/whitepapers, social media posts, and advocacy notes, wherever relevant), crisis management, senior media outreach, and media training. Key international & government accounts I was responsible for include The Boeing Co, Skill India Mission (NSDC) and SABIC. Show less

New Delhi Area, India

- With the help of a team of 15-20 executives and managers, I oversaw all public relations work within the key accounts team. - Led SRL Diagnostics in its move to be perceived as a B2C company from a B2B one.- Managed COAI’s advocacy campaigns regarding emissions from telecom towers, quality of service, technology up-gradation to 5G, telecom spectrum issues among others. - Worked with Samsung on their mobile device launches and content portal.- Helped realty firms Eros and… Show more - With the help of a team of 15-20 executives and managers, I oversaw all public relations work within the key accounts team. - Led SRL Diagnostics in its move to be perceived as a B2C company from a B2B one.- Managed COAI’s advocacy campaigns regarding emissions from telecom towers, quality of service, technology up-gradation to 5G, telecom spectrum issues among others. - Worked with Samsung on their mobile device launches and content portal.- Helped realty firms Eros and Supertech to drive sales during the economic slowdown. - Other clients include Bytedance (Helo), Apollo Hospitals, Yes Bank, Jaypee Hospitals, Religare Health Insurance, Deaf Cricket World Cup among others. Show less

Gurgaon, India

After more than a decade as a business journalist with two of the biggest financial dailies, I shifted gears and moved to the public affairs division at Genesis Burson-Marstellar. The profile entailed my leading the servicing of a portfolio, of domestic and international clients, with annual revenue of over INR two crores.The responsibilities included overseeing the design and execution of end-to-end campaigns for clients to strengthen their corporate positioning and communication… Show more After more than a decade as a business journalist with two of the biggest financial dailies, I shifted gears and moved to the public affairs division at Genesis Burson-Marstellar. The profile entailed my leading the servicing of a portfolio, of domestic and international clients, with annual revenue of over INR two crores.The responsibilities included overseeing the design and execution of end-to-end campaigns for clients to strengthen their corporate positioning and communication strategies with key stakeholders across the government, civil society and academia. The strategies are primarily aimed at ensuring regulatory and public support towards resolving major issues affecting the business of the clients. This also involves supervision of research and analysis done towards building strategies for clients, enabling them to overcome regulatory challenges and manage competition. I was also actively involved in pursuing new business opportunities to enhance the firm’s bottom-line - a job at which I have been fairly successful. Clients serviced are from varied sectors, including dairy, agriculture, energy, manufacturing, IT and ITESas well as financial services and the social sector. Show less

New Delhi Area, India

For almost eight years, I led the Telecommunications & Technology coverage for Mint - the second largest business newspaper in the country. The sector is a heavily regulated one and therefore my coverage mainly related to policy and legislation but without dropping the ball on the corporate coverage. As part of my reporting, I looked at a number of aspects of the business - including the telecoms services, devices, quality of services, spectrum, CAG, corporate developments amongst myriad… Show more For almost eight years, I led the Telecommunications & Technology coverage for Mint - the second largest business newspaper in the country. The sector is a heavily regulated one and therefore my coverage mainly related to policy and legislation but without dropping the ball on the corporate coverage. As part of my reporting, I looked at a number of aspects of the business - including the telecoms services, devices, quality of services, spectrum, CAG, corporate developments amongst myriad others. Coverage involved mapping and regularly meeting and engaging with key stakeholders across the industry and government, including senior government officials and key CXOs, apart from individuals involved in and aware of important developments in the sector. Show less

New Delhi Area, India

As a cub reporter, recruited from campus, I started at the edit desk but was moved to the reporting side four months prior to the conclusion of my one-year probation period. Started off covering the IT and ITES sector and then moved on to cover a number of sectors including real estate, Media and Broadcasting and Aviation - primarily from the regulatory and policy perspective - but also keeping in perspective the corporate developments that are key to a financial newspaper. Coverage involved… Show more As a cub reporter, recruited from campus, I started at the edit desk but was moved to the reporting side four months prior to the conclusion of my one-year probation period. Started off covering the IT and ITES sector and then moved on to cover a number of sectors including real estate, Media and Broadcasting and Aviation - primarily from the regulatory and policy perspective - but also keeping in perspective the corporate developments that are key to a financial newspaper. Coverage involved continuous meetings and engagement with key stakeholders across the industry and government, including senior government officials and key CXOs. Show less

Coordinating events and providing relevant content for the magazine.

Post Graduate Certificate, Digital Marketing And Communications

Online Post Graduate course in Digital Marketing, including the basics of marketing, Digital Marketing & Metrics, SMM, SEO, SEM, Display.

Post Graduate Diploma In Journalism (Print), Print Journalism - Writing, Reporting And Editing

A highly rigorous one-year course in journalism from one of the premier journalism institutes in this part of the world.

Bachelor’S Degree, English Literature (British And Commonwealth)

High School, Kg-12Th