Gloria Shaw Email & Phone Number

Buenos Aires Y Alrededores

Barcelona, Spain

• (Former KingEclient - VMLY&R since 2023)
• Define and implement omnichannel digital strategies aligned with business goals and user experience, driving overall growth and customer satisfaction.
• Manage accounts, oversee project planning, and ensure stringent quality assurance to deliver high- performing digital solutions.
• Take charge of budgeting, forecasting, and goal management, optimizing resource allocation and ensuring the successful execution of digital initiatives.
• Collaborate with cross-functional teams to align digital strategies with broader business objectives and foster a seamless customer journey.
• Oversee project lifecycles from conception to completion, ensuring timely delivery and adherence to quality standards.

Barcelona, Spain

• Defined and implemented comprehensive 360º digital strategies.
• Successfully led international projects focused on user experience, design system construction, and digital platform management, utilizing Agile Methodologies.
• Spearheaded Requirements Gathering, Staffing, Project Planning, and Project Budgeting to ensure project efficiency and success.
• Continuously measured and monitored project results, ensuring the highest quality of deliveries.
• Proactively managed day-to-day project operations, effectively addressing challenges and facilitating solutions.
• Employed risk management strategies to mitigate potential issues and ensure smooth project execution.

Buenos Aires, Argentina

• Proficiently managed diverse projects from initiation to completion, ensuring timely delivery and adherence to quality standards.
• Led and provided consulting services in customer-centered process design and change management, driving organizational efficiency and customer satisfaction.
• Facilitated engaging design thinking sessions, fostering innovation and collaboration among cross- functional teams.
• Successfully implemented real-time digital monitoring rooms for oil operations, coordinating a team of 79 individuals across 13 different areas to optimize operational efficiency and data-driven decision-making.
• Collaborated with stakeholders at all levels to define project scope, objectives, and deliverables, ensuring alignment with organizational goals.
• Proactively identified and managed project risks, resolving challenges to maintain project momentum and achieve desired outcomes.

Buenos Aires, Argentina

• Provided comprehensive digital strategy services, including project management, UX, social media strategy, content strategy, SEO, digital ads, and performance analytics.

Buenos Aires, Argentina

• Led the Content Management Department, responsible for managing business information content on intranet and web platforms.
• Unified 14 intranets and implemented a CMS with Agile methodology.
• Transformed a team of 12 analysts and designers from different structural areas into a high-performance unit.

Buenos Aires, Argentina

• Served as the team lead for the implementation of Telefonica's Social Network, involving strategy, design, software evaluation and implementation, and change management for 15,000 employees.
• Managed a project team consisting of 60 members, including company employees and teams from three providers.
• Internal Leadership award granted for this project

Madrid, Spain

• Wayra is the startup business accelerator of Telefónica.
• Participated in an international rotation corporate program, working directly with the CEO and the Communications Director.
• Led the implementation of project management methodology, including software selection and implementation, process definition and change management.
• Created and launched new website content for multiple countries subsites.

Buenos Aires, Argentina

• Internal Communications for Business News (operational and commercial).
• Implemented weekly training methodology for 5,000 call center and shop representatives.
• Created weekly distance training materials for CSRs and Sales.
• Intranet Webmaster: Responsible for managing the content of the company's intranet, which includes both management and institutional information. Ensuring its accuracy, timely updates, and alignment with the specific.

Buenos Aires, Argentina

• Internal Communications for Business News (operational and commercial).
• Created weekly distance training materials for CSRs and Sales.

Postgrado Online En Usabilidad, Diseño De Interacción Y Experiencia De Usuario, Web Page, Digital/Multimedia And Information Resources Design, Average: 9.53

Bachellor'S Degree In Communications With Specialization In Corporate Communication, Business/Corporate Communications, Average: 8.89

Entrepreneurial Spirit Award granted by the Business Executives Association

Master Thepowermba, Business Administration

Marketing Digital

Coaching Profesional, Coaching

Change facilitator: focused on strengthening the potential, motivation, and resources of each individual. Throughout the coaching.