Gloria Shaw Email & Phone Number

Buenos Aires Y Alrededores

Barcelona, Spain

(Former KingEclient - VMLY&R since 2023)• Define and implement omnichannel digital strategies aligned with business goals and user experience, driving overall growth and customer satisfaction.• Manage accounts, oversee project planning, and ensure stringent quality assurance to deliver high- performing digital solutions.• Take charge of budgeting, forecasting, and goal management, optimizing resource allocation and ensuring the successful execution of digital initiatives.• Collaborate with cross-functional teams to align digital strategies with broader business objectives and foster a seamless customer journey.• Oversee project lifecycles from conception to completion, ensuring timely delivery and adherence to quality standards.• Act as the primary point of contact for key clients, nurturing strong relationships and addressing their digital business needs effectively.• Lead, mentor, and coach a diverse team of 40 members with expertise spanning various digital domains, fostering a collaborative and high-achieving work culture.• Conduct performance evaluations, identify training needs, and implement development plans to foster skill enhancement and career growth.• Monitor budget allocation and expenditures, making data-driven decisions to maximize ROI and achieve financial targets.

Barcelona, Spain

• Defined and implemented comprehensive 360º digital strategies.• Successfully led international projects focused on user experience, design system construction, and digital platform management, utilizing Agile Methodologies.• Spearheaded Requirements Gathering, Staffing, Project Planning, and Project Budgeting to ensure project efficiency and success.• Continuously measured and monitored project results, ensuring the highest quality of deliveries.• Proactively managed day-to-day project operations, effectively addressing challenges and facilitating solutions.• Employed risk management strategies to mitigate potential issues and ensure smooth project execution.• Acted as the primary point of contact for both clients and delivery teams, maintaining strong relationships and facilitating effective communication.• Demonstrated strong leadership qualities by providing mentorship and coaching to team members, fostering a collaborative and growth-oriented environment.

Buenos Aires, Argentina

• Proficiently managed diverse projects from initiation to completion, ensuring timely delivery and adherence to quality standards.• Led and provided consulting services in customer-centered process design and change management, driving organizational efficiency and customer satisfaction.• Facilitated engaging design thinking sessions, fostering innovation and collaboration among cross- functional teams.• Successfully implemented real-time digital monitoring rooms for oil operations, coordinating a team of 79 individuals across 13 different areas to optimize operational efficiency and data-driven decision-making.• Collaborated with stakeholders at all levels to define project scope, objectives, and deliverables, ensuring alignment with organizational goals.• Proactively identified and managed project risks, resolving challenges to maintain project momentum and achieve desired outcomes.• Effectively communicated project progress, updates, and results to key stakeholders and management, ensuring transparency and buy-in.• Utilized industry-leading project management methodologies to streamline processes and enhance project efficiency.

Buenos Aires, Argentina

• Provided comprehensive digital strategy services, including project management, UX, social media strategy, content strategy, SEO, digital ads, and performance analytics.

Buenos Aires, Argentina

• Led the Content Management Department, responsible for managing business information content on intranet and web platforms.• Unified 14 intranets and implemented a CMS with Agile methodology.• Transformed a team of 12 analysts and designers from different structural areas into a high-performance unit.

Buenos Aires, Argentina

• Served as the team lead for the implementation of Telefonica's Social Network, involving strategy, design, software evaluation and implementation, and change management for 15,000 employees.• Managed a project team consisting of 60 members, including company employees and teams from three providers.• Internal Leadership award granted for this project

Madrid, Spain

Wayra is the startup business accelerator of Telefónica.• Participated in an international rotation corporate program, working directly with the CEO and the Communications Director.• Led the implementation of project management methodology, including software selection and implementation, process definition and change management.• Created and launched new website content for multiple countries subsites.

Buenos Aires, Argentina

• Internal Communications for Business News (operational and commercial).• Implemented weekly training methodology for 5,000 call center and shop representatives.• Created weekly distance training materials for CSRs and Sales.• Intranet Webmaster: Responsible for managing the content of the company's intranet, which includes both management and institutional information. Ensuring its accuracy, timely updates, and alignment with the specific needs of different target audiences across various sites.

Buenos Aires, Argentina

• Internal Communications for Business News (operational and commercial).• Created weekly distance training materials for CSRs and Sales.

Postgrado Online En Usabilidad, Diseño De Interacción Y Experiencia De Usuario, Web Page, Digital/Multimedia And Information Resources Design, Average: 9.53

Bachellor'S Degree In Communications With Specialization In Corporate Communication, Business/Corporate Communications, Average: 8.89

Entrepreneurial Spirit Award granted by the Business Executives Association

Master Thepowermba, Business Administration

Marketing Digital

Coaching Profesional, Coaching

Change facilitator: focused on strengthening the potential, motivation, and resources of each individual. Throughout the coaching.