Lee-Ann Shaw Email & Phone Number

Los Angeles, California, United States

• Identify and book artists for performances by coordinating with managers and agents • Correspond with agents in retrieving invoices, contracts, payments, and artist riders• Design event timelines, organizational charts, and ideas to improve the event process• Develop a marketing calendar incorporating email, media, vendor placements, and digital campaigns• Strategize and execute promotional activations to reach local and surrounding areas

Los Angeles Metropolitan Area

• Coordinated event logistics - venue selection, vendor relations, production schedule, and catering with internal/external stakeholders• Participated in client presentations strategy, program elements, and production overview• Researched and prepared $350K event proposal sample for a social media house • Oversaw event registration process by collecting and tracking attendee information.

Los Angeles, California, United States

- Examined artist performance data across all platforms incorporating it into the Streaming team reports- Researched music management systems like DISCO and Songspace in compiling and analyzing music releases and music metadata- Innovated weekly marketing strategies to design and/or develop fan engagement and campaigns for the artist roster-Compiled philanthropic organizations associated with its causes locally and regionally, supporting and developing cause-marketing campaigns

Los Angeles, California, United States

Los Angeles, California, United States

- Analyzed leading music artists of a correlation between syndicated TV Talk shows and streams- Examined niche and prominent publications for developing artists- Independently entered GRAMMY & Streamy Award submissions using label copy and credits- Wrote captivating pitches, marketing blurbs for DSP/ editorial pitching- Submitted YouTube shorts and videos for claiming and liaising with YouTube operations team

Los Angeles, California, United States

E2AC produce high quality digital, cinematic, and live entertainment that brings positive change to underserved communities - Analyzed domestic and international social impact films by interpreting the steps of film production- Developed impact campaigns demonstrating the importance on varied causes

Pittsburgh, Pennsylvania, United States

Mission: To increase film production in southwestern Pennsylvania - Innovated promotional strategies for film and music collaboration - Coordinated a virtual music video competition for music artists and filmmakers for future collaborations - Crafted partnership email marketing campaign for movie pairing- Researched platforms to host the music video competition

Pensacola, Florida, United States

AmeriCorps is an U.S. independent agency bringing over 250,000 volunteers in various programs addressing pressing causes in education, economic opportunity, disaster services, environmental stewardship, health, and veterans & military to make impact communities across the country. One of the programs,AmeriCorps VISTA, I committed for two years as Marketing Coordinator serving organizations to build capacity and help fight poverty through BRACE with its six programs on disaster readiness, response, and recovery.Site: Be Ready Alliance Coordinating for Emergencies (BRACE)-Integrated mass communications strategies, including audio/ video PSAs, and news releases for electronic media, local TV, and radio- Increased total sessions by 201% and unique visitors by 174% within 180 days- Enhanced an open rate for email campaigns by 20% on Constant Contact

West Palm Beach, Florida Area

- Implemented a posting schedule utilizing Hootsuite and Facebook Scheduler for social media campaigns- Proposed ideas to improve services and event quality- Developed, coordinated, and facilitated business and marketing workshops

Tampa/St. Petersburg, Florida Area

- Conducted marketing activities to promote the event with media outlets, social media platforms, vendor placement, and guerrilla marketing- Hired key volunteers and manage staff,MCs, or any other suitable entertainer- Designed and arranged innovative ways to generate prospective attendees

Usf Bulls Radio, Tampa, Fl

- Report latest social, academic, and professional events in and out of Tampa in a weekly broadcast- Interview students and professors to speak on relevant topics for the show - Research and implement information related topics that affect millennials on a day-to-day basis- Study Tactics, Getting Involved and Cultural Diversity- Coordinate social media strategies to raise awareness of updates of events, news, music, and academic releases

Tampa/St. Petersburg, Florida Area

- Reserved entertainment for several social events and festivals- Monitored event timelines and ensure deadlines are met- Publicized social events through social media mediums, such asFacebook & SnapChat- Orchestrated business relations with corporate professionals as our potential sponsorsand media outlets- Coordinated event logistics including registration, vendor selection spots, and VIPs- Managed the stage production flow of the events

University Of South Florida, Tampa, Fl

- Managed the schedule, address concerns, and other duties as assigned- Coordinated dances, runs practices when requested by the director- Responsible for communication between Total Praise & outside organizations/community by serving as a spokesperson- Conducted research, made site visits, and found resources to make decisions about event possibilities- Proposed new ideas to improve the event planning and implementation process

Tampa, Fl

- Researched in the local area for recording studios, record labels, music venues - Utilized VLOOKUP & Filter from Excel to rank top ten countries of music sales in specific genres- Innovated and Instructed current and potential artists guidelines of music programs-Supervised the coordination and execution of promotional operations- Carried out work structure of job instructions for brand ambassadors- Conducted orientation for startup street team (brand ambassadors)- Assisted in event planning logistics

Dunedin, Fl

- Implemented innovative special event & PR content on social media: Facebook, Twitter, & Instagram- Attended and Connected with wedding professionals in the industry- Coordinated training event for the team- Wrote and implemented wedding timelines- Created and Executed event planner campaign for incoming clients

University Of South Florida, Tampa, Fl

-Formulated a membership calendar and plan to promote retention of existing members-Informed and active membership that supports the NSCS's mission, goals and programs through Street Team-Promoted and celebrated successes with members and within the community; -Identified barriers to involvement such as language, culture, childcare, transportation, etc.; include a student involvement element in the campaign.-Promoted the theme throughout programs and activities.

Clearwater, Fl

- Identified marketing opportunities by identifying consumer requirements: defining market, competitor's strengths and weaknesses, and forecasting projected business- Sustained rapport with key accounts by making periodic visits- Negotiated business deals with over 38 various business owners

Pompano Beach,Fl

- Conducted research for the Directors of Programming for The Balancing Act and Designing Spaces currently airing on the Lifetime Network- Learned the ins and outs of social and digital marketing, such as:o Google Analytics and AdSenseo Created and wrote PR Communications - Learned different facets of content marketing as well as, leadership, collaboration and relationship management Final Project:Created and designed a marketing campaign for iRULU included: PowerPoint Presentation, Marketing White Paper, 30 Second commercial spot, and Revamped WebsiteCampaign was presented to the Chief Marketing Officer for the companyWon 1st Place in competition for the Best Marketing Campaign

Master'S Degree, Entertainment Management

Bachelor Of Science (B.S.), Marketing

Activities and Societies: The Gospel Choir, Total Praise Dance Ministry, Mayor of Andros One, National Honor Society of Collegiate.