Shawn Payne

Shawn Payne Email and Phone Number

Creative Director focused on building consumer-centric brands through storytelling, connection, engagement, and loyalty. @ Progress Residential®
scottsdale, arizona, united states
Shawn Payne's Location
Greater Phoenix Area, United States
Shawn Payne's Contact Details

Shawn Payne personal email

About Shawn Payne

Brand storyteller. Thought leader. Practitioner. Mentor. Analytical and results-driven creative and marketing leader with 18+ years of experience in both agency and corporate marketing departments. A visionary passionate about building consumer-centric brands through storytelling, connection, engagement, and loyalty while prioritizing strategic leadership, consumer insights, mentoring teams, prioritizing positive culture, and generating revenue. Deep experience in creating experiences that resonate with the target audiences in marketing channels including digital marketing, social media, TV, radio, print, and events marketing. Expertise in brand development, visual design systems, campaign development and execution, managing budgets, performance reporting, and monitoring industry trends.An overwhelmingly positive, resourceful, strategic thinker with the ability to connect tertiary dots, and develop objectives, and initiatives to drive business growth with small budgets. Thrives in a fast-paced, results-oriented environment, challenging the status quo, and is willing to roll up my sleeves and execute tactics.

Shawn Payne's Current Company Details
Progress Residential®

Progress Residential®

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Creative Director focused on building consumer-centric brands through storytelling, connection, engagement, and loyalty.
scottsdale, arizona, united states
Website:
rentprogress.com
Employees:
571
Shawn Payne Work Experience Details
  • Progress Residential®
    Creative Manager
    Progress Residential® Oct 2023 - Present
    Scottsdale, Arizona, United States
  • Laurel Springs School
    Marketing Director
    Laurel Springs School Oct 2022 - Jun 2023
    Promoted to lead in-house marketing, brand and creative team including brand manager, content strategist, copywriters, designer, videographer. Responsible for growing quality leads, enrollment, and retention of students for the premiere online K-12 private school in the United States.+Focused on increasing quality leads across all marketing channels while emphasizing the stories and events happening at the school.
  • Laurel Springs School
    Creative Director
    Laurel Springs School Jan 2022 - Oct 2022
    Led in-house creative team and contractors including copywriters, designers, videographers, and photographers focused on B2C marketing channels for the premiere online K-12 private school in the United States.+Focused on launching a new brand identity, storytelling, and implementing the school's first omnichannel marketing strategy including targeted connected TV commercials, radio spots, and paid social media.
  • Tivity Health
    Creative Director
    Tivity Health May 2018 - Jan 2022
    Chandler, Arizona
    Led in-house creative team of copywriters, designers, videographers, photographers and project manager focused on B2C and B2B channels for nationally recognized health, wellness and fitness brands, such as SilverSneakers and Nutrisystem.+Analyzed, translated and converted complex business problems into effectively simple creative storytelling. Responsible for the strategic vision, brand storytelling, creative budgets and end-to-end execution for all Tivity Health lifestyle brands. Brainstormed, developed, rationalized and presented creative campaign presentations to leadership, executives and 70+ health plan clients.
  • Tivity Health
    Creative Services Manager
    Tivity Health Sep 2014 - May 2018
    Chandler, Az
    Led in-house creative team of editors, designers & traffic coordinator; developed B2B creative strategies and executions for Medicare health plans and national fitness locations.+ Drove operational efficiencies of direct mail campaign, to deliver $1M in annual production savings to company, while enhancing segmentation and targeting capabilities to improve consumer response and lift from campaigns.
  • Tivity Health
    Senior Graphic Designer
    Tivity Health Jan 2013 - Sep 2014
    Chandler, Az
    Managed brand portfolio of 25 Medicare health plan clients. Developed marketing collateral, digital campaigns, social media, trade shows and employee templates.+ Revolutionized visual brand for the flagship product, SilverSneakers. Developed new logo, color palette, layouts, elements and photography to reflect a new lifestyle, aspirational brand direction; awarded spot bonus upon completion.
  • Mediserve
    Graphic/Web & Ui/Ux Designer
    Mediserve Feb 2011 - Jan 2013
    Chandler, Az
    Responsible for design, layouts and brand strategies for all media channels including: print and sales/marketing collateral, websites, email campaigns, social media, trade shows and employee templates.+ Rebranded visual identity; researched, developed and maintained six Wordpress sites while analyzing visitor data for online trends to increase site traffic and conversion.
  • Artistic Digital Services, Inc.
    Graphic/Web Designer
    Artistic Digital Services, Inc. Apr 2008 - Feb 2011
    Evanston, Il
    Lead Graphic/Web Designer of B2B multimedia design agency.+ Developed creative concepts, storyboarding and branding for print and digital media including: logos, corporate identity, direct mailers, advertisements, website design, stock purchases and Adobe Flash animations.

Shawn Payne Skills

Corporate Branding Google Analytics Advertising Adobe Creative Suite Wordpress Creative Director Branding Team Leadership Creative Strategy Campaign Management Customer Acquisition Customer Retention Portrait Photography Digital Photography Brand Development Marketing Corporate Identity Brand Architecture Digital Marketing Direct Marketing Integrated Marketing Design Photo Shoots Architectural Design Adobe Photoshop Adobe Indesign Customer Engagement Leadership Team Management Creative Services Campaign Strategies Inbound Marketing Hubspot Adobe Creative Cloud Brand Design Brand Marketing Visual Storytelling Situational Leadership

Shawn Payne Education Details

Frequently Asked Questions about Shawn Payne

What company does Shawn Payne work for?

Shawn Payne works for Progress Residential®

What is Shawn Payne's role at the current company?

Shawn Payne's current role is Creative Director focused on building consumer-centric brands through storytelling, connection, engagement, and loyalty..

What is Shawn Payne's email address?

Shawn Payne's email address is sp****@****ail.com

What is Shawn Payne's direct phone number?

Shawn Payne's direct phone number is +131267*****

What schools did Shawn Payne attend?

Shawn Payne attended Kentucky Wesleyan College.

What skills is Shawn Payne known for?

Shawn Payne has skills like Corporate Branding, Google Analytics, Advertising, Adobe Creative Suite, Wordpress, Creative Director, Branding, Team Leadership, Creative Strategy, Campaign Management, Customer Acquisition, Customer Retention.

Who are Shawn Payne's colleagues?

Shawn Payne's colleagues are Jonathan Hack, Jonathan Alejandro, Evan French, Matt Pace, Christopher Carter, Bryce Mcknight, Lisa Nagel.

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