Shawna Kaplan Hausman

Shawna Kaplan Hausman Email and Phone Number

Founder and CEO @ AAA Growth Agency
New York, NY, US
Shawna Kaplan Hausman's Location
New York, New York, United States, United States
Shawna Kaplan Hausman's Contact Details

Shawna Kaplan Hausman work email

Shawna Kaplan Hausman personal email

Shawna Kaplan Hausman phone numbers

About Shawna Kaplan Hausman

Experienced Senior Ecommerce & Digital Marketing Executive with a demonstrated history of working with companies at inflection points - whether it be companies in a turnaround, launch phase, or post-acquisition growth moment. Experienced across a variety of product types (home goods, baby products, athletic apparel and gear, lingerie & intimate apparel, fashion). Skilled in Performance Marketing Strategy, Site Strategy and Operations, Digital Trend Analysis, Web Optimization, Finance & Operations, Sales, Team Management and Leadership – all with a focus on strategy and innovation. Graduated from Columbia Business School and Brown University.

Shawna Kaplan Hausman's Current Company Details
AAA Growth Agency

Aaa Growth Agency

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Founder and CEO
New York, NY, US
Shawna Kaplan Hausman Work Experience Details
  • Aaa Growth Agency
    Founder And Ceo
    Aaa Growth Agency
    New York, Ny, Us
  • Commercenext
    Board Of Advisors
    Commercenext 2018 - Present
    New York, Ny, Us
    CommerceNext is a community, event series and conference for marketers at retail and direct-to-consumer brands. www.commercenext.com
  • Women In Retail Leadership Circle
    Member
    Women In Retail Leadership Circle Jun 2024 - Present
    Philadelphia, Pennsylvania, Us
  • Esprit
    Svp, Global Ecommerce
    Esprit Jan 2024 - Jun 2024
    New York , Us
  • Fsa Store, Inc
    Chief Marketing Officer
    Fsa Store, Inc Jan 2020 - Feb 2023
    Drove 300% increase in topline sales during my three-year tenure. Company was acquired by H.I.G. Capital in June 2024 . FSA Store serves the 60+ million consumers with tax-free health and wellness accounts. Responsible for digital P&L while overseeing Performance and Brand Marketing, Ecommerce, Site Analytics and Creative. Redesigned the brand and replatformed the website.
  • Victoria'S Secret
    Vp Ecommerce
    Victoria'S Secret May 2018 - Oct 2019
    Columbus, Ohio, Us
  • Mission Athletecare
    Executive Vice President, Ecommerce & Digital Marketing
    Mission Athletecare 2016 - 2018
    Purchase, New York, Us
    Full P&L ownership for all Direct businesses. Drove 67% YoY Ecommerce growth and 132% YoY Amazon growth. Responsible for Digital Marketing and an end-to-end site redesign and replatforming. Mission was co-founded in 2009 by a group of world-class athletes including Serena Williams, Dwyane Wade and Drew Brees.
  • Giggle
    Vice President, Ecommerce & Digital Marketing
    Giggle 2013 - 2016
    New York, Us
    Rebuilt and replatformed the giggle.com website. Launched a "Registry Rewards" Loyalty program and related native app that drove a 16% increase in Registry value and a 61% increase in Registry purchases. Built an image-based user generated content program that integrated customer lifestyle content throughout all shopping and marketing channels.
  • West Elm, Williams-Sonoma, Inc.
    Director, Ecommerce
    West Elm, Williams-Sonoma, Inc. 2010 - 2013
    San Francisco, Ca, Us
    Responsible for West Elm Ecommerce – the fastest growing business unit within Williams-Sonoma Inc., with a 116% two year growth rate.
  • American Eagle Outfitters Inc.
    Director, Ecommerce & Marketing Operations (Martin + Osa Brand)
    American Eagle Outfitters Inc. 2008 - 2010
    Pittsburgh, Pa, Us
    In 2006, American Eagle launched Martin + Osa, designed to attract an older, wealthier customer base. Ultimately, the division was shut down in 2010.
  • American Eagle Outfitters Inc.
    Manager, Finance
    American Eagle Outfitters Inc. 2006 - 2007
    Pittsburgh, Pa, Us
  • Bed Bath & Beyond
    Business Planner / Buyer
    Bed Bath & Beyond 2002 - 2006
    Midvale, Utah, Us
    Integrated the recently acquired Harmon Health and Beauty chain into the Bed Bath & Beyond corporate structure, including a new “Store within a Store” concept.
  • Old Navy
    Finance Analyst
    Old Navy 1998 - 2000
    San Francisco, Ca, Us

Shawna Kaplan Hausman Skills

Leadership Customer Experience Team Building E Commerce Online Marketing Website Building Corporate Finance Retail Sales Customer Retention Trend Analysis Forecasting Website Merchandising Team Leadership P&l Forecasting Digital Marketing Integrated Marketing Merchandising Customer Relationship Management Gross Margin Analysis Strategy Business Planning Loyalty Programs Amazon Marketing Services Affiliate Marketing Fashion Cross Functional Team Leadership Apparel Merchandising Strategies Financial Analysis Performance Marketing A/b Testing Paid Social Media Advertising Multi Channel Marketing Email Marketing Trend Customer Acquisition Management Catalog Marketing Project Management Inventory Management Marketing Strategy Key Performance Indicators Search Engine Optimization Merchandise Planning

Shawna Kaplan Hausman Education Details

  • Columbia Business School
    Columbia Business School
    General
  • Brown University
    Brown University
    International Commerce; Hispanic Studies
  • Choate Rosemary Hall
    Choate Rosemary Hall
  • Brown University
    Brown University

Frequently Asked Questions about Shawna Kaplan Hausman

What company does Shawna Kaplan Hausman work for?

Shawna Kaplan Hausman works for Aaa Growth Agency

What is Shawna Kaplan Hausman's role at the current company?

Shawna Kaplan Hausman's current role is Founder and CEO.

What is Shawna Kaplan Hausman's email address?

Shawna Kaplan Hausman's email address is sh****@****ail.com

What is Shawna Kaplan Hausman's direct phone number?

Shawna Kaplan Hausman's direct phone number is (866) 944*****

What schools did Shawna Kaplan Hausman attend?

Shawna Kaplan Hausman attended Columbia Business School, Brown University, Choate Rosemary Hall, Brown University.

What skills is Shawna Kaplan Hausman known for?

Shawna Kaplan Hausman has skills like Leadership, Customer Experience, Team Building, E Commerce, Online Marketing, Website Building, Corporate Finance, Retail, Sales, Customer Retention, Trend Analysis, Forecasting.

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