Shawna Cermak Ramsey

Shawna Cermak Ramsey Email and Phone Number

Manager, Loyalty Rewards | Strategy | Delivery | Brand Experience | Leadership | MBA, PMP, RN | Worked with 40+ different brands / agencies across the world @ General Motors
Shawna Cermak Ramsey's Location
Detroit Metropolitan Area, United States, United States
Shawna Cermak Ramsey's Contact Details

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About Shawna Cermak Ramsey

I create opportunities for brands which result in improved revenue, increased awareness, and customer retention. I’ve had the good fortune to work on amazing cross-functional teams that bring top results. I believe that connecting is the building block for business. To connect with me on LinkedIn click the MORE button.To be considered a leader, it’s important to display hard-work, vision, communication, collaboration, decisiveness and integrity. These traits can be witnessed when delivering top-notch marketing. I've had the opportunity to work with brands and full service digital agencies in over 40 countries. In my career, I’ve been lucky enough to manage marketing programs for industry leaders and brands including: Ban | Biore | Chevrolet | Chrysler | Clorox | Curel | Delphi Corporation | General Motors | GMAC Bank | GM-XM Satellite Radio | Jergens | John Frieda | Nestle | OnStar | U.S. Navy | Starbucks | Immunology BrandsPERSONAL GOALSHike to the top of Pike’s Peak 🏔. Speak on a national stage. Encourage my kids to reach for the stars ✨. Find unique ways to consistently elevate others. See all 50 states. BELIEFS/VALUES🔷 Think Deeply. 🔷 Work Hard.🔷 Speak Confidently.🔷 Laugh A Lot.🔷 Give Freely.🔷 Most Importantly: BE KIND.ACHIEVEMENTS✴️ Awarded “Employee of the Year” at Campbell-Ewald✴️ Became a Registered Nurse in the state of Michigan (2010)✴️ Earned my PMP certification in 2014✴️ Member of the team that created the Heidelberg Project App (Won 2018 Mediapost App Award!!)✴️ 1 of 6 women to start the Detroit Chapter of Together DigitalAny views or opinions expressed in my profile or within my posts are solely my own.

Shawna Cermak Ramsey's Current Company Details
General Motors

General Motors

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Manager, Loyalty Rewards | Strategy | Delivery | Brand Experience | Leadership | MBA, PMP, RN | Worked with 40+ different brands / agencies across the world
Shawna Cermak Ramsey Work Experience Details
  • General Motors
    Manager, Loyalty Rewards Marketing
    General Motors Mar 2024 - Present
    Detroit, Michigan, Us
  • Detroit Together Digital
    Founding Board Member & Advisor
    Detroit Together Digital Jun 2017 - Present
    Detroit, Mi, Us
    *Organization was formerly Women In Digital - USA*Created by our Founder, Alaina Shearer, in 2016, Together Digital is an association dedicated to accelerating the advancement and growth of women in digital fields by giving women the most powerful tool in their arsenal: one another. ~ ~ ~Current Role: Detroit Chapter Advisor [June 2022 - present] Membership Chair [February 2020 - May 2022]Voting Advisory Board Member [February 2019 - January 2020]Facilitated strategic planning for the organization and helped to guide the future of professional women in Detroit.➤ Promoted Together Digital through leadership in the digital community➤ Provided advice on board affairs in all areas (membership growth, operations, securing sponsorships, marketing, etc.)➤ Supported chair-holding members with their quarterly goals and objectives➤ Initiator of Membership Mixer events (aka - Meet & Greets for interested potential members) to help facilitate the expansion of membership in key Metro Detroit areasSpeaker Chair [June 2017 - January 2019]Performed the role of the Detroit Chapter's networker and had the honor of connecting with influential, inspiring, and courageous women in our city.➤ Connected with influential leaders with various experiences to determine if they are a fit to speak at events➤ Assisted Speakers with programming content as needed➤ Worked with other Chair positions (Event Chair, Sponsorship Chair, and Community Management Chair) to ensure event planning, promotions and execution run smoothly➤ Reviewed all event details, expectations and logistics with our speakers
  • Digitas Health
    Vice President, Account Director (Customer Success)
    Digitas Health Mar 2022 - Oct 2023
    Philadelphia, Pa, Us
    Digitas Health is the agency of now: the first global connected-health agency, bringing urgency to the abundant opportunity contained in today’s fluid and complex healthcare environment. Digitas Health brings together people who are driven to do great things with healthcare brands, who are frustrated by the status quo, and who are seeking new and better ways to engage with their customers.
  • Merkle
    Senior Account Director
    Merkle Sep 2019 - Feb 2022
    Columbia, Md, Us
  • Rebuild
    Director, Client Solutions
    Rebuild Jul 2018 - Aug 2019
    Detroit, Mi, Us
    Rebuild is not just a digital advertising agency. The company is a leader in SEM, SEO, paid social, website development and more. Clients are more than just numbers — they are valued partners.~ ~ ~As Director, Client Solutions, I offered top-notch client service while delivering operational excellence and strategic insights. I also proactively took on the role of Marketing Product Owner at Rebuild - helping to package and launch several strategic offerings to bring new business in the door.
  • Isobar
    Account Manager
    Isobar Jul 2013 - Jul 2018
    London, London, Gb
    Isobar is a global digital agency of 6,500 people across 45 markets, united by the mission to transform businesses, brands and people’s lives with the creative use of digital. Isobar delivers experience-led transformation, solving complex business challenges through our digital marketing & communications, ecosystems & commerce, products & services and transformation consulting offering.~ ~ ~ I delivered strategic digital leadership to General Motors in the In-Market space while managing the career development of five account executives.➤ Managed all facets of client relationship including account planning, strategy, and communications➤ Provided category expertise on cross-agency initiatives in support of clients’ growth goals➤ Maintained knowledge of competitive, digital and technological landscapes to drive anticipatory vision and pursuits — executed annual competitive evaluation exercises in the automotive in-market space➤ Established women’s organization for the local office to support female employees to be successful in their roles and develop their skill sets (80% participation rate)➤ Part of 2018 MediaPost Appy Awards winning team - client strategic partner in digital transformation for The Heidelberg Project. The mobile app was a two time finalist and winner in mapping/location-based category
  • Pmi Huron Valley Chapter
    Meeting Planner
    Pmi Huron Valley Chapter Jan 2016 - Apr 2017
    Project Management Institute is the world's leading not-for-profit professional membership association for the project, program and portfolio management profession. Founded in 1969, PMI delivers value for more than 2.9 million professionals working in nearly every country in the world through global advocacy, collaboration, education and research. ~ ~ ~ Worked with the VP of Programs to identify speakers and associated themes for meet-ups based on Huron Valley Chapter membership feedback.➤ Secured a wide-range of speaking talent including award-winning authors and local/regional project management innovators
  • Perficient
    Account Director - Kao Usa (Ban, Bioré, Curél, Jergens, John Frieda)
    Perficient Sep 2010 - Jun 2013
    St Louis, Mo 63141, Mo, Us
    Perficient is built to help companies who believe customer experience is the defining strategic imperative of our day. The company is grounded in dreaming big, building beautiful, measuring confidently, and optimizing obsessively. End-to-end is just the beginning. Perficient is the leading digital transformation consulting firm serving Global 2000 and enterprise customers throughout North America.*Worked for Enlighten prior to the acquisition by Perficient Digital*~ ~ ~As agency team manager, I was responsible for managing every facet of the client relationship as well as strategic planning, portfolio integration, and successful delivery across multiple digital initiatives.➤ Served as Lead Supervisor of large multi-agency initiatives, including Bioré’s Dating Rules from My Future Self, Jergens’ The Places You’ll Glow and Bioré’s Author Partnership program➤ Supervised the relaunching of a brand in the digital space - Bioré (2011–2012)
  • Organic
    Manager, Engagement Management
    Organic Feb 2007 - May 2008
    Cincinnati, Ohio, Us
    Organic, a digital pioneer, has a heritage in building interactive solutions for Fortune 500 clients. The Interaction Agency™ is a badge that accurately reflects the organization. At Organic, architecting the right experiences that deliver effective interactions where brands and consumers meet is the name of the game. The mission is to truly understand the customer and their journey because that is how opportunities are found to make a genuine impact.~ ~ ~ Client relationship manager responsible to lead international delivery of numerous projects with various deadlines ranging from hot jobs with overnight turn-around times to multi-layered projects with production schedules.➤ Developed global strategy to launch standardized website design for three brands (Chrysler, Jeep, and Dodge) and corresponding CMS system to top 20 international markets➤ Successfully expanded site-design launch to 14 additional international markets, driven by proven cost saving efficiencies
  • Organic
    Senior Project Manager
    Organic Jan 2006 - Feb 2007
    Cincinnati, Ohio, Us
    Organic, a digital pioneer, has a heritage in building interactive solutions for Fortune 500 clients. The Interaction Agency™ is a badge that accurately reflects the organization. At Organic, architecting the right experiences that deliver effective interactions where brands and consumers meet is the name of the game. The mission is to truly understand the customer and their journey because that is how opportunities are found to make a genuine impact.~ ~ ~ Skilled project manager practicing the theoretical and practical aspects of project management while implementing a solutions-oriented approach to tasks to enhance ability to forecast / address challenges.➤ Managed all interactive deliverables for the launch of the Dodge brand internationally, including a Flash-based execution in 14 languages, responsive design site format, an online game, eCard capability, and video formats
  • I33 Communications Llc
    Account Manager / Project Lead
    I33 Communications Llc Nov 2004 - Dec 2005
    Us
    Account Manager responsible for providing positive alignment of information technologies with internal client business processes and end user needs. ➤ Oversaw enhancements to 7 software applications, the building of a new web based application system to maintain marketing product information and management of a web site redesign (Delphi.com)➤ Reduced client's printing costs by 30% as the liason on the design, build and implementation of a web-based application to create and maintain marketing product information➤ Generated monthly reports of website metrics, presenting significant statistics about each market on the website
  • Campbell Ewald
    Senior Account Executive
    Campbell Ewald May 1999 - Oct 2004
    Detroit, Mi, Us
    Campbell Ewald is a full service, fully integrated marketing communications agency with offices in Detroit, Los Angeles and New York. The company mission is to create fans of brands and endorsers of products by igniting conversations and experiences that demonstrate how brands enhance consumers’ quality of life.~ ~ ~Provided strategic direction, creative insight, and day-to-day management as well as effectively established profitable client, team, and partner relationships. Joined the company as an Account Coordinator (Intern) and during my time at Campbell-Ewald, was promoted to Assistant Account Executive, Account Executive and then Senior Account Executive.➤ Received Campbell-Ewald Employee of the Year Award (2002) for managing multiple high-profile accounts➤ Coordinated and managed the logistics of the GM-XM Satellite Radio presence at the GM divisional displays for 26 auto shows➤ Developed and presented recommendations for clients’ website content and programs to improve sales, brand awareness, and accessibility of information ➤ Client lead for the development of the OnStar Batman Challenge, a "first of it's kind" internet marketing effort born out of the collaboration of DC Comics and Campbell-Ewald

Shawna Cermak Ramsey Skills

Digital Marketing Digital Strategy Integrated Marketing Account Management Social Media Marketing Interactive Marketing Advertising Project Management Online Advertising Strategy Digital Media E Commerce Sem Email Marketing Marketing Strategy Crm Marketing Analytics Product Marketing Online Marketing Social Media Customer Relationship Management Search Engine Marketing Management Mobile Marketing Leadership Microsoft Office Customer Service Strategic Planning Program Management Microsoft Excel Training Project Planning Process Improvement Team Building Change Management Vendor Management Web Analytics Marketing Communications Brand Development Business Development Sales Event Planning Public Speaking Public Relations Business Strategy Sales Management Search Engine Optimization Writing Microsoft Project Product Management Design Thinking Lean Startup Product Innovation

Shawna Cermak Ramsey Education Details

  • Oakland University
    Oakland University
    Executive Mba
  • University Of Detroit Mercy
    University Of Detroit Mercy
    Public Relations)
  • Macomb Community College
    Macomb Community College
    Nursing

Frequently Asked Questions about Shawna Cermak Ramsey

What company does Shawna Cermak Ramsey work for?

Shawna Cermak Ramsey works for General Motors

What is Shawna Cermak Ramsey's role at the current company?

Shawna Cermak Ramsey's current role is Manager, Loyalty Rewards | Strategy | Delivery | Brand Experience | Leadership | MBA, PMP, RN | Worked with 40+ different brands / agencies across the world.

What is Shawna Cermak Ramsey's email address?

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What schools did Shawna Cermak Ramsey attend?

Shawna Cermak Ramsey attended Oakland University, University Of Detroit Mercy, Macomb Community College.

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What skills is Shawna Cermak Ramsey known for?

Shawna Cermak Ramsey has skills like Digital Marketing, Digital Strategy, Integrated Marketing, Account Management, Social Media Marketing, Interactive Marketing, Advertising, Project Management, Online Advertising, Strategy, Digital Media, E Commerce.

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