Shawn Goodin
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Shawn Goodin Email & Phone Number

Principal MarTech AI Engineer at HubSpot
Location: Concord, California, United States 18 work roles 3 schools
1 work email found @capgemini.com 10 phones found area 678, 510, 212, and 414 LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 10 phones

Work email s****@capgemini.com
Direct phone (678) ***-****
LinkedIn Profile matched
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Current company
Role
Principal MarTech AI Engineer
Location
Concord, California, United States

Who is Shawn Goodin? Overview

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Quick answer

Shawn Goodin is listed as Principal MarTech AI Engineer at HubSpot, based in Concord, California, United States. AeroLeads shows a work email signal at capgemini.com, phone signal with area code 678, 510, 212, 414, and a matched LinkedIn profile for Shawn Goodin.

Shawn Goodin previously worked as Global VP Solutions & Partnerships | FirstHive at Firsthive | Customer Data Platform and Professional Speaker at Speaking Engagements. Shawn Goodin holds Bachelor’S Degree, Anthropology from Ucla.

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Email format at HubSpot

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{first}.{last}@capgemini.com
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Profile bio

About Shawn Goodin

✦ Leveraging marketing and technology to deliver business value ✦▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬✉ shawn.goodin@gmail.comAs a senior Product Visionary and Marketing Technology Executive I’ve transformed companies through customer-obsessed, always-on, data-driven, omni-channel marketing experiences. I’ve built an industry reputation as a MarTech thought leader with a talent for delivering data-driven, digital marketing solutions. And I have a knack for influencing C-Suite decision-makers in high stakes negotiations and strategic partnerships/ventures. I’ve served as an Advisory Board member of the MarTech Conference, CDP Institute and keynote speaker at global industry conferences. In 2017, I was named to Synthesio’s “30 Tech Marketing Leaders Changing the Industry” list. Leveraging my marketing technology and operations expertise with a deep understanding of finance and various industries, I’ve guided numerous enterprise transformations that include:✦ Redefining JP Morgan Chase’s Marketing vision and modernizing how it communicates with 57M customers.✦ Fully integrating Clorox’s Marketing and IT organizations and playing a leading role in driving its 2020 vision to build a data-driven Marketing organization.✦ Transitioning Northwestern Mutual’s digital marketing strategy from product to lifestyle marketing centered on core customer values.These transformations and others have resulted in multimillion-dollar cost reductions, enhanced customer engagement, generated new revenue streams and created end-to-end omni-channel marketing experiences for major companies and startups in highly competitive markets. A decisive, nimble leader, I am a true visionary who sees where the industry is going and knows how to take a company from where it is today to where it wants to be. I have proven capable of driving enterprise-level transformation resulting in clear business value.Interested in learning more? Let’s connect on LinkedIn and continue the conversation.

Listed skills include Leadership, Product Marketing, Mobile, E Commerce, and 46 others.

Current workplace

Shawn Goodin's current company

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HubSpot
Hubspot
Principal MarTech AI Engineer
Concord, CA, US
AeroLeads page
18 roles · 32 years

Shawn Goodin work experience

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Principal Martech Ai Engineer

Concord, Ca, Us

Global Vp Solutions & Partnerships | Firsthive

Current

Sunnyvale, California, Us

VP for Solutions & Pre-Sales: Architecting solutions for Customers, helping sales win and ensuring flawless execution.

Apr 2024 - Present

Professional Speaker

Current
Speaking Engagements

Speaker Adobe SummitMarch 2024Keynote SpeakerMarTech Conference September 2023International Keynote SpeakerMarketing Technology SymposiumSydney, AustraliaNovember 2022WebinarCMSWIREThe Marketing AI BlueprintAugust 2022PanelistDXSUMMITMarketing AI CXVirtual August 2022SpeakerProduct World Oakland, CAFebruary 2022International Keynote SpeakerMarketing Technology SymposiumSydney, AustraliaNovember 2017Keynote SpeakerDXS (CMSWire)Chicago, ILNovember 2017SpeakerMarTech ConferenceBostonOctober 2017SpeakerModern Marketing Experience (Oracle)Las Vegas, NVApril 2016SpeakerClickZ Live New York, NYApril 2016SpeakerMarTech ConferenceSan Francisco, CAMarch 2016PanelistCPG General SessionOracle Open World San Francisco, CAOctober 2015Speaker ClickZLive San Francisco, CA August 2015Speaker Digital Marketing Strategy Conference San Diego, CA September 2014Speaker MarTech Conference Boston, MA August 2014

2013 - Present ~13 yrs 6 mos

Sr. Director Generative Ai

Paris, France, Fr

Lead Generative AI GTM Strategy for North America, and Data Driven Customer Experience. Helping clients embrace innovation and drive digital transformation to create world class customer experiences across marketing, sales and customer service with data and AI.

Jul 2023 - Apr 2024

Global Director Marketing Technology & Analytics

Santa Clara, Ca, Us

Challenge: Build a customer-centric, data-driven technology stack that enables hyper personalized and cross-channel client experiences that drive revenue and enables founders to make their dreams a reality.

Dec 2019 - Jun 2023

Advisory Board Member

Milford, Ct, Us

Nov 2016 - Jun 2023

Executive Director Marketing & Sales Technology

New York, Ny, Us

Challenge: Build, execute and own multiyear Marketing Technology roadmap to enhance customer communications and drive revenue growth across 57M active customers.Lead efforts to expand marketing capabilities, enhance content management and improve customer data management. Oversee business capability mapping and digital transformation, Chase Loyalty Platform (Ultimate Rewards) program, customer journey mapping and design thinking workshops, marketing technology stack strategy, 50+ marketing applications and team of 100+ product managers, software developers and marketing operations personnel.✦ Aligned Marketing/IT organizations, facilitated personalization at scale and enhanced customer communications across traditional and digital/social platforms.✦ Optimized data and maximized customer value by ensuring marketing solutions were fully and seamlessly integrated.✦ Set foundation for world class next best action AI modeling platform and behavioral analytics, insights and experimentation.✦ Delivered solutions that generated double-digit YoY revenue growth over 3 years. Generated significant growth in 2018 for Ultimate Rewards program.

May 2016 - Dec 2019

Director Product - Marketing Technology

Oakland, Ca, Us

Challenge: Transform Marketing organization through technology, innovation and help drive Clorox’s 2020 vision.Developed marketing platform strategy, multiyear roadmap, consumer personas, empathy maps, customer journey maps and “marchitecture” model to “right-size” technical investment, governance framework and align IT with Marketing efforts. Directed agile innovation program enhancing delivery speed while minimizing risk of over investing in technical platforms. Developed capability mapping frameworks to inform marketing stack and data investment strategy.✦ Grew engagement, generated significant new revenue stream through always-on, highly personalized marketing.✦ Advanced enterprise 2020 vision to build a data-driven Marketing organization; automated manual tasks, aligned marketing and technology functions and instituted agile approach to drive transformation and reduce risk.✦ Created end-to-end omnichannel marketing experience for Clorox brand, establishing a single user interface that allowed customers to connect across mobile, email and social platforms.

Dec 2013 - May 2016

Director Of Digital Marketing

Milwaukee, Wi, Us

Challenge: Redefine Northwestern Mutual’s digital marketing strategy and rebuild content around an updated branding strategy.Oversaw all digital marketing initiatives providing social media thought leadership, driving consumer experience web redesign, leading new agency selection, managing vendor relationships and developing a consumer-centric digital program grounded in personalization, engaging content and customer experience across 7000+ websites.✦ Develop, introduced an integrated multiyear roadmap that delivered on brand initiatives, fostered customer engagement and enhanced lead generation for field sales teams.✦ Transitioned from product to lifestyle marketing strategy centered upon core values of the customer; built NCAA and March Madness campaigns tied to customer values.✦ Redefined social media strategy from sales-focused to relationship building.✦ Delivered FINRA and SEC compliant social media capabilities at scale to our 50,000+ financial service representatives.

Oct 2012 - Dec 2013

Global Digital Marketing Platform Manager

Racine, Wi, Us

Challenge: Spearhead initiative to centralize and streamline global web development.Led digital marketing team overseeing internet platform globalization project and driving mobile/social media technology strategy. Automated processes and developed predictive analytics tools supporting personalization for CRM programs. Directed RFP process for new email service provider and customer database vendor.✦ Generated multimillion-dollar cost savings by scaling web development, enhancing infrastructure and creating a single global content management site.✦ Built, managed global digital marketing services supporting US, Europe and Asia operations.✦ Selected mobile platform, defined implementation strategy and optimized site for mobile devices; drove site expansion into mobile arena.

May 2005 - Oct 2012

Adjunct Professor, Radar School Of Business

Milwaukee, Wi, Us

* Beginning Web Development* Advanced Web Development

Sep 2008 - Jul 2009

Senior Product Manager

Los Angeles, California, Us

✦ Established product roadmap, led redesign of core advertising engine for late-stage startup.✦ Increased client satisfaction and profitability by simplifying, redesigning advertising portal and driving personalization efforts.

Sep 2004 - Apr 2005

Director, Product & Technology

Flash Seats (Veritix)

✦ Coordinated efforts to define, develop and deploy online startup’s patented Ticketing Exchange Platform for electronic ticket resales (US Patent #6,496,809).✦ Improved sales for startup within first 2 months by designing and delivering a functioning platform prototype.

May 2004 - Sep 2004

Director, Product And Technology

Smallplanet.Net

✦ Led development of web-based social media platform for very early-stage startup.✦ Developed working prototype of Mobile Social Networking application and mobile bluetooth location-based service to build community.

Jan 2004 - May 2004

Senior Product Manager

Austin, Tx, Us

Jan 2003 - Jan 2004

Senior Web Developer

Austin, Tx, Us

Dec 1999 - Dec 2002

Research Analyst/Web Developer

Los Angeles, Ca, Us

1995 - 1997 ~2 yrs
3 education records

Shawn Goodin education

Bachelor’S Degree, Anthropology

Ucla

Masters, Information Technology

American Intercontinental University

Certificate, Design Communication Arts

Ucla Extension
FAQ

Frequently asked questions about Shawn Goodin

Quick answers generated from the profile data available on this page.

What company does Shawn Goodin work for?

Shawn Goodin works for HubSpot.

What is Shawn Goodin's role at HubSpot?

Shawn Goodin is listed as Principal MarTech AI Engineer at HubSpot.

What is Shawn Goodin's email address?

AeroLeads has found 1 work email signal at @capgemini.com for Shawn Goodin at HubSpot.

What is Shawn Goodin's phone number?

AeroLeads has found 10 phone signal(s) with area code 678, 510, 212, 414 for Shawn Goodin at HubSpot.

Where is Shawn Goodin based?

Shawn Goodin is based in Concord, California, United States while working with HubSpot.

What companies has Shawn Goodin worked for?

Shawn Goodin has worked for Hubspot, Firsthive | Customer Data Platform, Speaking Engagements, Capgemini, and Silicon Valley Bank.

How can I contact Shawn Goodin?

You can use AeroLeads to view verified contact signals for Shawn Goodin at HubSpot, including work email, phone, and LinkedIn data when available.

What schools did Shawn Goodin attend?

Shawn Goodin holds Bachelor’S Degree, Anthropology from Ucla.

What skills is Shawn Goodin known for?

Shawn Goodin is listed with skills including Leadership, Product Marketing, Mobile, E Commerce, Social Media, Strategic Partnerships, Agile, and Web Marketing.

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