Shawn Duckett Email and Phone Number
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Shawn Duckett is a Senior Level Marketing Executive with more than 15 years of experience developing brand strategy, managing product innovation, and delivering excellent in-market execution—with proven ability at leveraging industry trends, consumer insights, and competitive analysis to achieve category-leading results.He is a servant leader who has an extensive background in advertising and creative, and enjoys solving business problems by using operational excellence, energizing creative team mentorship, and through a targeted fixation on accomplishing goals that drive long-term brand value.Core Strengths: B2B, B2C and D2C eCommerce, Integrated Marketing Strategy and Execution, Branding and Identity, Campaign Project Management, Research Analytics and Reporting, P&L Budget and Forecasting, Creative Project Management, Sales Enablement, Coaching and Mentoring, C-Suite Executive Leadership, Go-to-Market Strategy, Product Development, Business Process Improvement, Change Management, Channel Management, Client Engagement, Client Relationship Management, Cross-Functional Leadership
Allwood Group
View- Website:
- allwoodgrp.com
- Employees:
- 31
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Director Of MarketingAllwood Group Apr 2018 - PresentPortland, Oregon AreaLeading the transition from a commodity product to a brand focused on purpose-based, social initiatives—that just happens to also sell premium wood flooring. The results have been a steady 30% increase in sales. And a whole lot of good done.
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Vp Of MarketingDrvita, Inc. Jan 2018 - Apr 2018Portland, Oregon AreaI was tasked with standing up D2C/eComm marketing program to meet $40MM/yr hyper growth business objectives.• Focused on cross-functional team development and marketing process establishment. • Created custom product demand forecasting system. -
Manager Of Marketing & BrandAlpha-Tec Systems Apr 2015 - Aug 2017Vancouver, WashingtonI led a matrixed marketing team of 7 responsible for developing global corporate brand and product go-to-market strategies, positioning Alpha-Tec as the technology solution provider of choice in a highly-technical, clinical diagnostics industry.✔ Results were a two-fold increase in core product sales, reduction in product costs, significant improvements in brand recognition, and increased volume of content-centric marketing project completion.Achievements:• Packaging redesign resulted in a 15% reduction in production costs • Redevelopment of company website using Wordpress , HTML, CSS and Google Webmaster Tools • Built integrated, multi-channel digital campaign which increased traffic 120% and decreased bounce rate 50%• Introduced inbound campaign which increased web sales inquiries 10% month-over-month in 2017• Succeeded in increasing sales of gateway product lines in 2016-17 with integrated inbound-outbound campaigns• Reduced trade show costs by standardizing planning/managementResponsibilities:• Matrixed team leadership• Brand creative direction• Lead global marketing, communications and PR activities; including product positioning, thought-leadership content development, email, AdWords and ReMarketing campaign creation, Customer Path funnel advancement, and MQL cultivation• Managed distributor relations ensuring brand adherence• Facilitated reorganization of company and product brand• Managed trade show activities including event planning, storefront design and Marketing KPI development• FDA and CE regulation -
Chief Marketing OfficerPrista Corporation Dec 2013 - Apr 2015Austin, Texas AreaAs Chief Marketing Officer I set strategic branding and marketing direction to establish Prista as a thought-leader, and go-to solution in the healthcare analytics SaaS industry.During my tenure, Prista doubled its market share and established itself as the go-to solution for healthcare data analytics. • Lead, created and implemented sales and go-to-market strategies to drive growth. • Developed, built and drove the company brand. -
Managing DirectorCatalyst Austin Oct 2012 - Oct 2013Austin, Texas AreaI was headhunted to lead Catalyst agency—consisting of a 20+ cross-functional team of marketing, advertising, account management and digital professionals, with 100+ clients nation-wide—through an ownership-transition and to improve agency performance.✔ Successful in raising client satisfaction, improving design quality and staff morale — leading to both happy clients, and Catalyst earning the title of the #2 Design Agency in Austin by the Austin Business Journal for 2013.Achievements:• Increased NOI +$1MM in under 12-months with a focus on customer satisfaction, improved agency practices, and development of recurring "sticky" services.Responsibilities:• P&L of 3+ M• Transition management• Leadership of cross-functional team of 15• Business development and Key Account Management• Product development• Sales, Integrated marketing plan development and execution, contract negotiations• Tasked with improving client relations, increasing production quality and helping establish a client-focused company culture, during a sensitive transition of ownership• Leadership of creative, interactive and account management, delivering integrated traditional, interactive and social marketing solutions for clients ranging from college student housing properties, national non-profit organizations, and global high-tech companies -
Marketing Consultant, Creative And Communications DirectionDdigital Oct 2006 - Apr 2012Portland, Oregon AreaProvided B2B, B2C and D2C Marketing and Creative Direction to help companies achieve hyper-growth objectives.• Stand-up eCommerce D2C businesses• Creative, Marketing, Account Management, and Customer Service Personnel Recruiting and Cultivation• Program systems, infrastructure, and SOP generation• Business planning, capabilities auditing, and growth forecasting
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Art Director/Production ManagerCawood Mar 2004 - Jan 2007Eugene, Oregon AreaAs Art Director I was responsible for the conceptualization and production of print, digital, web, environmental and video projects clients across multiple industries, both B2B and B2C while maintaining strict adherence each individual brand.Achievements:• Awarded WebAwards "Best Design" for CAWOOD website 2006Clients:The Nature ConservancyMercedes-Benz of EugeneMarket of ChoiceLane County Public WorksUniversity of OregonThe Slocum Center -
Art DirectorIp/Koke Printing Mar 2001 - Mar 2004Eugene, Oregon Area
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Graphic Designer/Technical Illustrator/Product DeveloperAm - Authentic Models Nov 1998 - Mar 2001Eugene, Oregon Area
Shawn Duckett Skills
Frequently Asked Questions about Shawn Duckett
What company does Shawn Duckett work for?
Shawn Duckett works for Allwood Group
What is Shawn Duckett's role at the current company?
Shawn Duckett's current role is Director of Marketing.
What is Shawn Duckett's email address?
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What is Shawn Duckett's direct phone number?
Shawn Duckett's direct phone number is +136026*****
What skills is Shawn Duckett known for?
Shawn Duckett has skills like Creative Direction, Advertising, Graphic Design, Marketing Communications, Marketing, Art Direction, Web Design, Brand Development, Copywriting, Adobe Creative Suite, Integrated Marketing, Photoshop.
Who are Shawn Duckett's colleagues?
Shawn Duckett's colleagues are Mike Holland, Peter Hertzsch, Jeff Schoolcraft, Kamrun Nahar, Scott M Petersen.
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