At the heart of INFO/NATION is an extensive database of Greater China’s high net worth individuals and ultra high net worth individuals (HNWI and UHNWI). As well as demographic information we build detailed psychographic profiles of each individual's information needs, preferences, interests and passions. Using this intelligence we deliver tailored, targeted information and unique experiences through a range of print and digital media products and private events. This detailed knowledge allows… Show more At the heart of INFO/NATION is an extensive database of Greater China’s high net worth individuals and ultra high net worth individuals (HNWI and UHNWI). As well as demographic information we build detailed psychographic profiles of each individual's information needs, preferences, interests and passions. Using this intelligence we deliver tailored, targeted information and unique experiences through a range of print and digital media products and private events. This detailed knowledge allows us to hand-pick audiences and create truly integrated marketing campaigns for our partners. Show less

• Developed regional strategies in line with global priorities to support Direct Marketing, Research, Ad Sales Marketing, Online and Digital Marketing, Trade Marketing, Events & Conferences, Brand Management and Market Intelligence• Led the integration of marketing efforts across the Dow Jones enterprise business (B2B) and The Wall Street Journal consumer business (B2C)• Led and develop Asia regional marketing team of 24 based in Hong Kong, Tokyo, Beijing, Sydney, Singapore and… Show more • Developed regional strategies in line with global priorities to support Direct Marketing, Research, Ad Sales Marketing, Online and Digital Marketing, Trade Marketing, Events & Conferences, Brand Management and Market Intelligence• Led the integration of marketing efforts across the Dow Jones enterprise business (B2B) and The Wall Street Journal consumer business (B2C)• Led and develop Asia regional marketing team of 24 based in Hong Kong, Tokyo, Beijing, Sydney, Singapore and Mumbai• Developed partnerships with external organizations including media owners, event management companies, Chambers and Trade Commissions and others that contributed to corporate objectives • Evaluated and improved the effectiveness of marketing programs based on criteria such as lead generation, web traffic, downloads, retention and new business• Nurtured strategic alliances with Editorial, Sales, Operations, IT, Corporate Communications and other internal partners in order to develop and drive marketing programs• Represented the Dow Jones and Wall Street Journal brands through speaking engagements at conferences throughout the region• Reported to the Managing Director of Dow Jones Asia-Pacific and Publisher of The Wall Street Journal Asia Show less

• Developed marketing and communications strategies to achieve attendance and revenue objectives • Utilized qualitative and quantitative consumer knowledge data to identify motivations, barriers and other “intent to visit” insights • Developed marketing communications and new product development strategies• Led the strategic development of priority products (e.g., new attractions, entertainment, seasons, events and celebrations) and oversaw their execution• Facilitated the… Show more • Developed marketing and communications strategies to achieve attendance and revenue objectives • Utilized qualitative and quantitative consumer knowledge data to identify motivations, barriers and other “intent to visit” insights • Developed marketing communications and new product development strategies• Led the strategic development of priority products (e.g., new attractions, entertainment, seasons, events and celebrations) and oversaw their execution• Facilitated the approval process with Executive Committee on key strategic marketing projects• Maximized effectiveness of all communication channels by defining each medium’s objectives and strategies and by monitoring all creative executions• Influenced key partners at all levels within the organization to ensure achievement of strategic intent• Analyzed results of all products to identify lessons learned and to formulate strategic recommendations• Coordinated strategic input for consumer communication tools in key markets (France, UK, Belgium, Netherlands, Germany, Spain and International) • Reported to Chairman and VP of Marketing and provided leadership to team of eight direct reports Show less

• Achieved annual operating plan in rental revenue and consumer direct room nights for hotel property • Developed and implemented consumer direct marketing strategy and associated action plans• Developed a rental contact strategy to support customer relationship management process to ensure Guests received the right message at the right time to accelerate desired behaviors• Partnered with transversal teams to identify trends and opportunity areas for business growth • Analyzed… Show more • Achieved annual operating plan in rental revenue and consumer direct room nights for hotel property • Developed and implemented consumer direct marketing strategy and associated action plans• Developed a rental contact strategy to support customer relationship management process to ensure Guests received the right message at the right time to accelerate desired behaviors• Partnered with transversal teams to identify trends and opportunity areas for business growth • Analyzed guest communications, drew insights and implemented key findings into recommendations• Evaluated marketing results on all consumer direct initiatives in an effort to improve expense-to-revenue ratios and to create greater budget efficiencies in the future Show less

• Managed sales relationships with over 25 national account customers that purchased commercial door products from four brand offerings under the Clopay umbrella of building components• Developed and executed sales strategies to drive sales revenues in excess of US$2.5 million from national account customers• Targeted customers and key markets to support the sales strategy and achieve maximum sales• Represented Company to architects, contractors, and national account clients and… Show more • Managed sales relationships with over 25 national account customers that purchased commercial door products from four brand offerings under the Clopay umbrella of building components• Developed and executed sales strategies to drive sales revenues in excess of US$2.5 million from national account customers• Targeted customers and key markets to support the sales strategy and achieve maximum sales• Represented Company to architects, contractors, and national account clients and prospects• Developed annual sales budgets for three direct sales divisions• Managed P&L for all national account sales and services• Managed the quotation and sales order processes• Interpreted blueprints and architectural specifications• Led two account managers and one administrative assistant Show less