Shawn Hansen Email & Phone Number

Reno, Nevada, United States

Spearheaded the launch and growth of B2B and B2C e-commerce sales and marketing, driving the company from zero to approximately $30M annually in e-commerce revenue, now accounting for over 50% of total company revenue. Pioneered analytics initiatives, enhancing supply chain purchasing decisions and developing operational analytics for order picking/packing/shipping across all distribution centers. Created a consumer-facing order tracking software, offering real-time insights into the order fulfillment process.

Led the development of the university's enrollment-focused website as part of the Integrated Marketing Communications department, with a strong emphasis on marketing and journalism. Collaborated with internal and external agencies to create a state-of-the-art website, leveraging API integrations and customer analytics to personalize user experience.

Oversaw sales, supply chain, and personnel management. Developed a custom data warehouse and analytics platform for all company stores, enabling advanced sales analysis and predictive supply chain management based on vendor pricing dynamics.