Shazeb Shaikh

Shazeb Shaikh Email and Phone Number

18+ years as a Creative, Communication & Culture Leader with a good grip on Biz, Tech, Media & Ecology | Brand, Creative & Content Strategy & Direction | Arts & Cultural Engineering & Management | Lifelong Learning | @ GenSxty Tribe
Shazeb Shaikh's Location
Mumbai, Maharashtra, India, India
About Shazeb Shaikh

Making the league big! Communication, arts & culture, and creative communities have been my areas of play since my teenage years. More than a career, I've pursued these as a way of life and lifelong learning. With a wide set of curiosities, and journeys that were created in their unlikely pursuits, I'm most comfortable with dealing with all kinds of ‘new’ - I love finding new ways through new ideas to explore uncharted territories where I can leave a meaningful mark behind. Along the way, I have found people, stories & life experiences that I couldn't have imagined. Goodness has far outweighed the bad & I am grateful for all meaningful interactions with humans, animals & nature, and I naturally love paying it forward every day. Yet, I'm not a hopeless romantic. I'm a believer in creativity to manifest new ways of:Thinking | Learning | Knowing | Responding | Resisting | Doing Building synergistic relationships | Finding interdisciplinary solutions for multifaceted problems | Improving processes and flows | Extending efficiency | while constantly evolving with the times. I believe all humans are creative but some haven't found an able mentor, a supporting voice, a way to express themselves or the tools to do so. But the void of creativity largely exists because of time at hand and other social inequities. In the age of AI, rapid climate change and polarized media, sovereignty of thought and creativity will be exceedingly needed for every human to deal with the new world order and to stay relevant. Creative development needs to be induced in society as an intrinsic and extrinsic need in the 21st century through policy-making, education, & workplaces. Today, governments, boards of major corporations, enterprises or even some unicorns don't have creative leadership or a Chief Creative Officer in their CXO ranks. Promoting and propagating creativity equitably in society will be a big part of my endeavors, into the future. Creativity, its philosophy and craft, makes me who I am, drives what I do & how I do it. Listening | Understanding needs & stages | Envisioning brand journeys & growth | Storytelling across mediums & formats | Creative practice design | Adopting new technologies at the onset | Culture & people management | Brand, communication & content strategy | Creative direction | Copywriting | Presentations | Integrated campaign design & management | Creating & managing social media ecosystems | Live experience design & management (on/offline) | Films design, production & marketing | Community creation & management |

Shazeb Shaikh's Current Company Details
GenSxty Tribe

Gensxty Tribe

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18+ years as a Creative, Communication & Culture Leader with a good grip on Biz, Tech, Media & Ecology | Brand, Creative & Content Strategy & Direction | Arts & Cultural Engineering & Management | Lifelong Learning |
Shazeb Shaikh Work Experience Details
  • Gensxty Tribe
    Head - Brand, Creative And Content
    Gensxty Tribe Jan 2024 - Present
    Mumbai Metropolitan Region
    GenSxtyTribe is here to challenge and change the age-old narrative of ageing. We are addressing a critical national need by creating the missing safety net for the 60+. Driven by purpose, and powered by community and tech, we are bringing together a holistic network and offerings to address their physical, mental, emotional, financial, and social needs. Enabling independence for 60+ individuals and communities, and celebrating every aspect of their lives, is what we define as mutual success.
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  • Environmental Art Exchange
    Co-Founder And Partner
    Environmental Art Exchange Jan 2022 - Present
    India / Switzerland
    Environmental Art Exchange was initiated by Shazeb Shaikh and Johannes Hedinger as a winning proposal of the international To-gather grant launched by Pro Helvetia - Swiss Arts Council. Our purpose is to find new ways to deepen the relationship between humans and nature in the growing climate crisis, using land and environmental art as a medium. As part of the project, we are developing a platform with an international network of environmental actors, their content, and live experiences, to interconnect the general public with environmental topics they most relate with. The project is an experiment in environmental communication, awareness and action that functions on threading the massive tag cloud of climate change into simple tags and topics. Until now, we have produced: Grass Museum by Dharmendra Prasad A breathing artwork that transformed a 130 year old barn in the alpine village of Tenna with local hay, rope, labour and a collection of objects (agrarian tools and equipment or items used in daily life) borrowed from the local community of farmers. Grass Museum was one of 15 artworks spread across 25 miles of the valley created for the Art Safiental biennale produced by the Institute of Land and Environmental Art (ILEA) in partnership with the Kanton of Grabunden. The processual work was created over a 3 month residency at the Alpenblick Berghotel in Tenna with artist Dharmendra Prasad and curator Shazeb Shaikh. The duo also became part of the core team of the Alps Art Academy, a summer school, and ILEA Talks, a symposium, both centred around the Art Safiental biennale and themes of land and environmental art.Stories of Grass by Dharmendra PrasadAn exhibition juxtaposing the works and philosophy of the artist working with grass as a subject in India and Switzerland. Over 100 artworks including hay sculptures from the Grass Museum and organic 'workbooks' are displayed over 4 floors of the ILEA gallery spread across the Alpenblick Berghotel.
  • Sunaparanta, Goa Centre For The Arts
    Coach
    Sunaparanta, Goa Centre For The Arts Dec 2021 - Present
    Goa, India
    Advising, mentoring and supporting the artists-in-residence at the AIR-L hosted by Sunaparanta Goa Centre for the Arts, as an external artist coach. The artists include Maksud Ali Mondal (West Bengal), Farah Mulla (Mumbai), Tsering Motup (Ladakh) and Parisa Azadi (Iran), working across diverse practices and themes.My role involves discussing and advising on the concept, production and public programs with the artists in context of local themes and subjects, and coordinate the communication with the Sunaparanta team.
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  • The Story Of Foundation
    Partner & Director
    The Story Of Foundation Jul 2014 - Present
    Goa
    The Story Of Foundation enables lifelong and life-wide learning journeys in the 21st century.We are an open community creating value through shared and interdisciplinary learning experiences.Since 2015, we have hosted a trilogy of live and informal international learning festivals, free for the public in collaboration with the Government of Goa, with support from several national and international partners. These include The Story of Light (2015) - India's first Arts-meets-Science festival and India's official contribution to the UN-adopted International Year of Light, that was attended by 20,000+ visitors. The Story of Space (2017) stitched together learning experiences across 10 days with over 100 projects, programs and live experiences. Currently, we are underway with The Story of Mind as a learning journey with multiple programs, such as Critical Conditions - The Mind of Nature (Nov 2020), a virtual human library that connected the audience directly with 20 experts of ecology who are working with diverse multidisciplinary topics.Besides festival frameworks, we have developed a model for lifelong and life-wide learning which we are in the process of bringing to life. We have also hosted multiple standalone programs to experiment with experiential learning and personal growth.- Establishing a universal vision and model for promoting lifelong learning across stages and ages- Envisioning and strategising the hallmark live & experiential learning programs and activities of the organisation - Building the team, artist network, curatorial themes, and programming for the trilogy of festivals by developing homegrown processes & systems in collaboration with core members- Curating and producing distinctive projects with appropriate communications, budgeting, partnerships, fundraising, requirement mapping for materials, venue, local team & collaborators, evaluation- Promoting the organisation & its vision for lifelong learning by developing future possibilities
  • The Longplayer Trust (1000 Year Time And Art Project)
    Sounding Circle - Member
    The Longplayer Trust (1000 Year Time And Art Project) Nov 2021 - Present
    Longplayer is a one thousand year long musical composition. It began playing at midnight on the 31st of December 1999, and will continue to play without repetition until the last moment of 2999, at which point it will complete its cycle and begin again. Conceived and composed by Jem Finer, it was originally produced as an Artangel commission, and is now in the care of the Longplayer Trust.To strategise the future of a 1000 year project, the Longplayer Trust empanelled 12 cultural practitioners from the world over as the 'Sounding Circle' - I had the opportunity to be invited as a member of this significant group initiated at the end of 2021.
  • Kyta
    Co-Founder, Director And Chief Curator
    Kyta Aug 2013 - Present
    Indian Himalayas And Ladakh
    KYTA (Karma Yatri Travel and Art) is an international residency program and community based in the Indian Himalayas and Ladakh. The focus of the residency is to research and explore the relationship between travel, living, culture, community, art and expression. The artistic focus is on the process and the confluence of various artistic practices and thought streams across experimental human endeavour. Since its inception in 2014, KYTA has hosted 80+ experimental artists (until 2020) from different parts of India and from all 6 continents working across a wide array of disciplines. With each edition, the attempt has been to bring together a mix of practices, styles, experience, and cultures for horizontal and vertical spread of skills, process and knowledge.Alongside, we are building associations and partnerships with artists, projects and institutions globally to expand the scope of cultural exchange with India. In our past editions, we have hosted a bilateral (India-France, 2015) and a trilateral (India-Switzerland-South Korea, 2017) edition to produce close encounters and dialogues with different countries and cultures. Our ongoing cultural partnerships include those with Pro Helvetia - Swiss Arts Council and the Australian Council for the Arts.- Establishing the residency with a focus on experimental practices across human endeavour to create new opportunities of exchange between India and the world - Producing creatively challenging scenarios such as inviting 10 artists from as many disciplines to produce a unified work of art - Building towards a vision for establishing the Himalayan village of Kalga as a global arts destination through residencies, facilities, an art collection and an archive - Developing new possibilities of cultural exchange in Ladakh - a unique geographical, cultural and political subject in a global context - Building deep relationships with global cultural agencies and partners to support and facilitate artists and projects
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  • The Blackout Festival
    Founder, Director And Chief Curator
    The Blackout Festival Dec 2012 - Present
    Mumbai Area, India
    The Blackout promotes Experimental Urban Subculture through festivals created with 3 principles:1) no permissions 2) no exchange of money 3) no themes The Blackout started as India's first apartment festival hosted over 72 nonstop hours to celebrate the end of the world based on the Mayan legend of the date 21-12-2012. It was also an experiment in reviving the Mumbai underground culture scene that has gradually dissipated since the 2000s. In 2013, the Blackout was hosted on a rooftop in the heart of the upmarket / tourist area of Bandstand featuring a wide canvas of subcultural experiences and formats. In 2014, the Blackout invited 10 artists for a 72-hour residency to explore the acute crunch of time and space in a city like Bombay. Made into 5 pairs or cross-disciplinary duos, each pair got a tent as their primary resource to create something while living on the terrace for 3 days. The Blackout was invited to Basel in 2015 where it hosted its biggest edition yet featuring 63 artists from all 6 continents in presence and 34 live events spread across major art venues in the city. The festival sparked friendly connections between partners, artists and the people of the city that are still thriving. In 2016, the Blackout produced an exhibition of statements using caution tape to write on the floors of the city. Every statement was placed within a local or locational context and in all covered over 1.2 km of the city's lanes, streets, highways, bridges with the texts. The exhibition of statements were invited to Caldas da Rainhas in Portugal bringing together local messages with the same visual concept of black and yellow caution tape as it is meant to grab your attention. The Blackout's last edition was a cultural experiment hosted as a 10 day festival (Jan-Feb 2023) in the villages of North Goa to connect its new, old, and original residents over common interests.The Blackout continues to evolve and present new formats of social interactions.
  • The Mumbai Landmark Project
    Founder, Director And Chief Curator
    The Mumbai Landmark Project Jan 2014 - Present
    Mumbai Area, India
    A visionary public-private partnership project to establish 12 modern-day technological marvels and artistic monuments that serve as globally recognisable symbols of Mumbai city.
  • Jamm Pro
    Brand Partner (India)
    Jamm Pro Apr 2023 - Dec 2023
    Jamm Pro is an electronic music creator and live remix instrument made by electronic music pioneers, Coldcut and Ninja Tune. Available across iOS and Android, Jamm Pro opens up a new paradigm of tech-enabled creativity for anyone to make and mix music. With sets by Bonobo, Odesza, Cinematic Orchestra, and many more artists and across genres, audiences can jamm with their favourite artists and learn the ropes of electronic music by listening, playing and jamming. For pro musicians, Jamm Pro opens up a new stream of music distribution and sales by releasing their own interactive sets for their fans and listeners to play with. - Refreshing and setting up core brand assets, guidelines and design systems - Developing key strategy presentations for brand growth via investments and device partnerships - Conceptualising and creating a roadmap to establish the JammVerse - an expansion of the core brand - Producing brand strategy for sparking a new culture of jamming to realise music democracy in society- Working directly with music legend, Matt Black, for charting the brand’s journey in India - Building presence on digital media and physical venues through compelling content - Launching the mobile version of the app in April 2023 with a weekly online music show with Matt Black- Launching open Jamm sessions to draw in new jammers, workshop series to promote electronic music literacy- Launching music video campaigns to showcase exciting talent from different parts of India creating original LIVE music with the applinktr.ee/jammpro
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  • Pro Helvetia New Delhi - Swiss Arts Council
    Artist Coach
    Pro Helvetia New Delhi - Swiss Arts Council Dec 2021 - Feb 2023
    India
    Pro Helvetia - Swiss Arts Council offers studio, research and production residencies to Swiss artists in India and several other offices all over the world, and vice versa. My role as a local Artist Coach involved developing project plans, connecting with local networks and contexts, facilitating and producing public programs, for Swiss resident artists in India.For the artists assigned to me, I assisted across conceptualising, coordinating, planning, scheduling, producing and writing reports for their residencies and public programs in India. - Partnered with Johannes Hedinger (Founder and Curator of the Institute for Land and Environmental Art) for planning and producing his India Tour across 5 cities and organising a series of public talks - 'Learning from the Earth' at G5A (Mumbai), Sunaparanta (Goa) & the Kochi Biennale 2022-2023.- Partnered with Robin Meier on a public performance series & film exploring the relationship between pigeons & humans in Mumbai city. Hosted as part of the Mumbai Urban Live Festival 2023, the performances involving pigeons flying with special flutes and brass band musicians on rooftops were staged over 3 days in Dharavi.- Hosted Adrian Notz in Goa. He's the Curator at the ETH AI Center and Tichy Ocean Foundation, also the artistic director at Cabaret Voltaire (2012-19), the birthplace of Dada. For Adrian, I managed the Goa leg of his tour and organised a talk on Dadaism and its relevance today.
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  • Stealth Mode
    Brand Partner
    Stealth Mode Apr 2022 - Nov 2022
    New Delhi, Delhi, India
    An app for young Indians living away from the homeland to connect and stay rooted to Indian culture.- Strategically expanding the base offering from a catalog of children’s content to an integrated platform for Indian culture with personalised online content, live learning, primetime shows, daily learnings in multiple regional languages.- Interpreting live research on the lives of our target audiences - global Indians - and identifying first markets - Developing launch ideas for UK, USA and Canada- Naming the brand and building design, communication systems and content strategy in collaboration with the founders- Aligning brand updates with product tech while working closely with the hardware / software teams- Working with content creators (teachers and storytellers) to design live shows and sessions
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  • Stealth Mode
    Brand Partner
    Stealth Mode Feb 2022 - Apr 2022
    India
    Technology enabling like-minded communities to build housing projects without a builder. Build homes with maximum efficiency, total transparency, and at a fraction of the cost.Real estate is plagued in India with several problems across the board making the most expensive purchase of a lifetime, also the most frustrating experience in homebuyer's life. The single biggest strategic brand problem in our case was to convince not just one, but communities of like-minded residents, that a far more efficient way of building homes was possible with our co-operative technology.
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  • Villa Arson
    Independent Curator And Producer
    Villa Arson Jan 2020 - Oct 2020
    Nice, Provence-Alpes-Côte D'Azur, France
    Curated and produced the acclaimed show, The Last Brahmin by Shailesh BR at the Villa Arson (Feb - Oct 2020) under the anonymous curatorial collective name, Vitarka Samuh.
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  • Indigo Consulting
    Brand Partner
    Indigo Consulting Jan 2019 - Jan 2020
    Mumbai Metropolitan Region
    Won the Amazon India (2019) and L'Oreal (2020) accounts through competitive pitches, besides directing the digital brand refresh for Ola, developing a special campaign for Google, and pitches for PhonePe and Nerolac.In all of the above cases, I was hired as a Chartered Executive Creative Director to work directly with the National Creative Director and the Managing Director besides a team consisting of insiders and freelancers.- The Amazon pitch was created in 5 parts across 3 cities to be presented in Mumbai. A team of freelancers across copy, design and video came together to create the pitch in 5 days flat. I led the team in Mumbai on the hallmark Amazon.com and Amazon Great Indian Festival pitches bringing home a major national digital account in my first project with the agency. - For L'Oreal, I led the pitch for a face serum product and assisted on the Maybelline pitch in parallel, winning the entire L'Oreal portfolio for the agency.
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  • Sparkt India
    Co-Founder And Chief Creative Officer
    Sparkt India Feb 2016 - Jan 2019
    Mumbai Area, India
    Consulting and full scale creative agency with a team of 40+ serving major clients such as Star Network, Mahindra Mutual Fund and Piramal Group. My role as a co-founder involved establishing the creative practice and team in alignment with the strategy and business teams. My core contributions also involved directing the creative gamut across clients and campaigns besides engineering our culture with an experimental approach of integrating an arts space into the creative + technology agency.- Won the coveted Star Plus digital AOR title with a competitive pitch in our second business quarter- Partnered Star Plus for 2 key brand refresh campaigns including Nayi Soch that was created with the Indian cricket team playing an international match with their mother’s name on their jerseys- Collaborated with key stakeholders at Star Plus to strategise brand and market growth by attracting a new young audience set on digital, while retaining their core mainstream audience base on television - Launched key projects such as Ted Talks India with Shahrukh Khan (2018), initiatives such as Gurdeep Singh & Daughters with Aamir Khan to celebrate Women’s Day (2017), popular shows across genres such as Ishqbaaaz, Kullfi, Khichdi, Rawstar, Nazar, etc, and several Hindi language film premieres on TV- Produced digital content across formats, digital ad innovations, apps and websites, social media ecosystems, and a communication practice, winning Star Plus the Brand of the Year title and several awards for creativity and tech - Launched Mahindra Mutual Fund in our first business year and partnered closely with the brand to build it from scratch including brand systems, new fund launches with innovative campaigns, and a superior online product - Built a stable and profitable business in 3 years of creative leadership, adding umbrella brands, winning Campaign India’s Agency of the Year in our second year of business (2017) and over 50 industry awards between 2016-18
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  • The Wall Project
    Core Member
    The Wall Project Dec 2008 - Jul 2015
    Mumbai Area, India
    The Wall Project has been beautifying public spaces since 2007 with the co-operation of Indian and international artists besides leveraging the involvement of citizens across 7 Indian cities. The Wall Project is credited for The Great Wall of Mumbai, a 4-km stretch painted by the people of Mumbai, which has been multiply represented as the visual identity of Mumbai in international publications.www.thewallproject.com
  • The Academy Of Electronic Arts
    Trustee
    The Academy Of Electronic Arts May 2010 - Jun 2015
    New Delhi Area, India
    The Academy of Electronic Arts is a learning, sharing, mentoring, networking, benchmarking and empowering institution that evolves continuously to inclusively address *all* e-Creative Practices & Practitioners, whether already existing or as yet inconceivable, whether professional or not, and whether formally recognized as Art forms and Artists or not so, on a public-benefit basis into the future.Our various works coalesce and deploy years of independent cutting-edge practice, networking and development of a variety of e-Creative practices, e-Creative entities, and also allied fields of human endeavour globally, in the bodies of our Advisory Council, our Board of Trustees, our primary associates, and also the innumerable other e-Creative Practitioners and associated individuals and organizations whom we continually engage with on individual projects, and also on ongoing relationship bases, all over the world.- Expanding our international network of experimental practitioners- Researching and tracking innovations across human endeavour - Building awareness about the need for experimentation - Developing 5 editions of the hallmark annual event, the Carnival of eCreativity as a Co-curator and Co-producer- Developing programs to promote experimental creativity and DIY culture such as Edgelogue at the Delhi International Arts Festival 2010 - Producing parallel track cultural diplomacy programs such as the Roadshow with 16 Korean artists and curators travelling in North-east India - Developing the Research and Innovation Ashram model by Shankar Barua and establishing its first example in Guwahati, Assam - Documenting the project and its history through a film combining footage contributed by its participants and attendees since its inception in 2005- Producing promotional strategies and material about our programs
  • Carnival Of E-Creativity
    Co-Curator
    Carnival Of E-Creativity Feb 2010 - Jun 2015
    Sattal Estate, Uttarakhand
    The Carnival of e-Creativity (CeC) is an annual meeting of experimental artists, academicians, technologists, scientists and thinkers across practices and borders in general. Over 3 days in springtime, global participants with a common link of working with experimental practices come together to live, share, exchange and collaborate spontaneously. CeC is organized and produced by the Academy of Electronic Arts.
  • Grey Worldwide
    Associate Creative Director
    Grey Worldwide Jun 2011 - Apr 2015
    India
    - Leading digital communications and strategy for various channels and projects for the Star Network. - Leading campaigns and digital for Network 18, Reliance, GSK.- Winning Gold for Use of Data and Publishing / Entertainment category at the DMA International Echo Awards 2014 for the Life of Pi television premiere campaign (Star Movies) - Winning IDMA Agency of the Year 2014 powered by wins for the Life of Pi campaign - Leading successful pitches to bring the Mondelez brand to the agency - Leading 2 digital media innovations to the YouTube Hall of Fame - Awarded a generous bonus of WPP shares for outstanding performance and results - Contributing to a memorable team culture such as a lunch table shared by the entire creative team, playing sports regularly and conducting extra curricular activities
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  • Conjure Arts And Media
    Partner And Chief Creative Officer
    Conjure Arts And Media Dec 2009 - Apr 2011
    Mumbai, Maharashtra, India
    Conjure Arts and Media was the Arts and Entertainment subsidiary of Concept Management Consulting Limited (CMCL, now Liticap), a company with diversified interests. Conjure was created as an alternative vehicle to launch commercial art ventures by experimenting with new mediums, paradigms and business strategies. - Making films for the Indian and American markets besides leading first-generation innovations, hybrid art and space design practice. - Our films included the pathbreaking indie film, Kshay, that won major international awards, was one of the first indie films to get a national theatrical release, and amongst the first to be available on Netflix India.- Our American short film production, Stealing Suburbia, was selected for Cannes 2012 in the Short Film Corner - this is a film we produced by assembling a crew with final year students from TISCH NYU. - Dispersed Diaries was produced as a coffee table book bringing together visual and music interpretations of poems by leveraging the power of an internet art collective - Promoting the Moodbox, a personal music device that could render new music based on your moods every time it is turned on, to the hospitality industry in India
  • 3Rd Thought Entertainment
    Founder And Chief Curator
    3Rd Thought Entertainment Aug 2006 - Dec 2010
    Mumbai Area, India
    Formed in 2007 and dissolved in 2010, 3rd Thought Entertainment (3TE) was my first attempt at building a global creative community with members practicing and collaborating across music, films, visual art and literature. 3TE managed the works of 38 experimental artists spread across disciplines and parts of the world. During its existence, 3rd Thought produced a feature film, an experimental music album and a catalog of original music, a coffee-table art and poetry book, a showcase of all artists with a multimedia exhibition and performance besides creating member participation at a few international art exhibitions.
  • Ogilvyone
    Creative Supervisor
    Ogilvyone May 2009 - Jul 2009
    Worked on digitally integrated campaigns and internet products for Asian Paints, Diageo and Ceat.
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  • Grey Worldwide
    Copy Supervisor
    Grey Worldwide Apr 2008 - May 2009
    Mumbai, Maharashtra, India
    - Worked on digitally integrated campaigns and projects for Adobe, Infosys and Suzlon.- Planned, wrote and produced a set of films for near-future technology paradigms for the Infosys Concept Centre
  • Chip Computer Magazine (Kompas Gramedia Group)
    Copy Desk Chief
    Chip Computer Magazine (Kompas Gramedia Group) Jan 2007 - Apr 2008
    Mumbai, Maharashtra, India
    - Managing the magazine's Copy Desk by editing tech articles and making them easy for anyone to understand- Researching online and on-ground to author articles and reviews - Looking out for new stories and connections in the fledgling tech industry
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Shazeb Shaikh Education Details

Frequently Asked Questions about Shazeb Shaikh

What company does Shazeb Shaikh work for?

Shazeb Shaikh works for Gensxty Tribe

What is Shazeb Shaikh's role at the current company?

Shazeb Shaikh's current role is 18+ years as a Creative, Communication & Culture Leader with a good grip on Biz, Tech, Media & Ecology | Brand, Creative & Content Strategy & Direction | Arts & Cultural Engineering & Management | Lifelong Learning |.

What schools did Shazeb Shaikh attend?

Shazeb Shaikh attended Mumbai Educational Trust, Met League Of Colleges, K C College, St. Joseph's High School, R C Church.

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