Hoffmann Murtaugh is an integrated media planning and buying agency based in Pittsburgh, PA and with team members strategically placed around the nation. Our approach combines media strategy and intelligence with formidable negotiations to deliver smart, efficient and customized media solutions to our clients. Hoffmann Murtaugh is a certified Women’s Business Enterprise (WBE), Woman Owned Small Business (WOSB) and Small Diverse Business (DBE/SDB) in the Commonwealth of Pennsylvania. Hoffmann Murtaugh is also a Google Partner agency, with Google AdWords, Google Analytics and Bing certified individuals on staff.Core Capabilities• Media Immersion & Discovery: Understanding your core challenges and potential opportunities.• Media Research & Insights: The use of all available 1st, 2nd and 3rd party data sources to identify opportunity markets, targets, media types and messaging.• Integrated Media Planning: Strategic recommendation of measurement, targets, timing, geography, budget allocation, media channels and levels. • Media Buying Strategy & Execution: Knowledge combined with relationships allow us to negotiate and place efficient and effective buys across all media types (audio, video, print, out-of-home, etc.) throughout the country. Hoffmann Murtaugh clients benefit from superior rates, added-value and media buy stewardship. • Digital Media Strategy & Execution: Development and delivery of the right mix of digital touchpoints including SEM, SEO, display, native, mobile, digital video and audio, paid social and emerging platforms, as well as the corresponding campaign management, trafficking, and analytics.• Social Media & Public Relations: From social media strategy to community management to earned media coverage, we are experts in turning your brand messaging into engaging content.• Analytics: Custom dashboards created based on your key performance indicators to provide on-going benchmarking, insights and actionable recommendations.Click [MORE] 👉🏻 FOLLOWCertifications | WBE | WOSB | SDB | SBA
Listed skills include Advertising, Media Planning, Media Buying, Social Media Marketing, and 33 others.