Sheena Lee

Sheena Lee Email and Phone Number

COO at Etica Group @ Etica Group
Sheena Lee's Location
Indianapolis, Indiana, United States, United States
Sheena Lee's Contact Details
About Sheena Lee

A dynamic and creative independent professional with vast business acumen. Well versed in strategic initiatives, operations, event management and logistics to generate community awareness, organizational exposure, customer satisfaction and financial gain. Specialties: Marketing communication, customer service, organizational strategies, logistics, event management, business development, fundraising, team development and time management.

Sheena Lee's Current Company Details
Etica Group

Etica Group

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COO at Etica Group
Sheena Lee Work Experience Details
  • Etica Group
    Coo
    Etica Group Aug 2018 - Present
    Indianapolis, Indiana, Us
  • Etica Group
    Operations Manager
    Etica Group Nov 2014 - Aug 2018
    Indianapolis, Indiana, Us
    » Operational Services - Monitor, manage and improve the efficiency of support services such as IT, HR, Accounts and Finance. Facilitate coordination and communication between support functions.» Marketing and Communication – Facilitate coordination and communication of marketing related needs. Manage customer interaction and drive industry presence. » Strategic Analysis - Liaison with ownership. Assist in the development of strategic plans for operational activity. Serve as primary lead on Ajera software integration for project management, workflow and financial tracking.» Financial Management - Review financial statements and corresponding data. Utilize financial data to improve profitability. Prepare and control operational budgets. Plan effective strategies for the financial well-being of the company.» Process Flow - Improve processes and policies in support of organizational goals. Formulate and implement departmental and organizational policies and procedures to maximize output. Monitor adherence to rules, regulations and procedures.
  • Nawbo-Indianapolis
    Renaissance Woman
    Nawbo-Indianapolis Nov 2011 - Sep 2014
    Indianapolis, Indiana, Us
    » Built and serviced relationships with over 230 Members, 60 Corporate Partners and 18 Board of Directors to increase awareness, revenue and community reach, resulting in achievement of nation’s largest chapter (total of 60)» Managed all aspects of event operations for 38+ annual events, including but not limited to creating and managing Web pages, event timelines, marketing materials, online/onsite registration, PowerPoint presentations, scripts and financial reconciliation» Connected with corporate organizations to further develop event sponsorships and business partnerships» Created and/or updated operational processes for increased time efficiency and improved work flow» Managed day-to-day office operations working directly with Executive Director, Board of Directors and chapter committees» Developed and managed all Web content and graphics, including but not limited to sourcing and editing digital media; creating and maintaining individual event and registration pages providing a user-friendly interface; creating advertisements as well as member/corporate partner profiles and reviewing analytics» Assisted executive director and treasurer in budget management with full responsibility for invoicing and maintaining accurate financial reports
  • Dominion Dealer Solutions
    Marketing Coordinator
    Dominion Dealer Solutions Apr 2010 - Nov 2011
    Norfolk, Virginia, Us
    » Managed/administered all aspects of the corporate social media strategy - Twitter following increased by 575%, Facebook “likes” improved by 98% and because of consistent posting to YouTube channel the video strategy impacted exposure and subsequent help with SEO.» Wrote/created all external communication pieces - Press Releases (avg. 1 per month) - Trade Publication Articles (2-3 per month) - Email Campaigns through Exact Target (when needed) - eNewsletters (3 per month: 4-6 articles each) - Case Studies (2 per month) - Blogs (1-2 per week) - Sales Collateral (when needed)» Updated/maintained corporate websites for accuracy and relevance» Coordinated event/lead management for sales driven industry appearances - Completed a 12 city seminar series campaign that included landing pages for each city, multiple print and digital pieces (city specific), confirmation call campaign, press release and continual social media marketing resulting in over $100,000 in revenue and 402% ROI.» Executed targeted drip campaigns for lead conversions, special events and numerous product launches including Prime Response and Mobile Scheduler both in 2011» Collaborate with Directors on new corporate branding strategy necessary for merger of sister organizations covering all changes to visual components (such as websites, email templates, etc.), employee word tracks, customer messaging, event representation, and transition plan
  • Dominion Dealer Solutions
    Regional Manager
    Dominion Dealer Solutions May 2007 - Apr 2010
    Norfolk, Virginia, Us
    » Managed team of six account managers and three internal support reps within southeast region» Weekly travel to accounts in region (observed Account Manager interaction with customers)» Responsible for quarterly bonus budgeting, tracking and goal setting» Supported escalated customer problems and issues » Collaborated with team on design of newly implemented organizational strategies» Coordinated development of new website for better tracking of customer data» Lead on the R&R migration project, moving 526 dealers to upgraded platform
  • Dominion Dealer Solutions
    Customer Account Specialist
    Dominion Dealer Solutions Sep 2006 - May 2007
    Norfolk, Virginia, Us
    » Responsible for maintenance and support of over 700 accounts in Northeast Region» Took lead on customer issues when Account Management and Sales had difficult situations» Provided weekly input to the Leadership Team decisions within Customer Support» Ensured that all customer issues within designated region were handled timely and effectively
  • Dominion Dealer Solutions
    Training Specialist
    Dominion Dealer Solutions Oct 2004 - Sep 2006
    Norfolk, Virginia, Us
    » Coordinated all travel requirements and customer communication for weekly training sessions» Developed advertising/marketing plan and materials to increase regional training revenue» Consulted each customer to obtain best process flow for training» Assisted with creation of new training strategy for entire organization

Sheena Lee Skills

Marketing Marketing Communications Email Marketing Social Media Marketing Leadership Social Media Salesforce.com Crm Customer Service Marketing Strategy Sales Training Public Relations Account Management Facebook Corporate Communications Event Planning Online Advertising Strategic Planning Advertising Team Building Creative Direction Press Releases Seo Media Relations Blogging Fundraising Newsletters Event Management Project Management Lead Generation Digital Marketing Direct Marketing Constant Contact Non Profits Trade Shows Nonprofits B2b Online Marketing Strategic Communications Market Research Copywriting Entrepreneurship Organizational Structure Non Profit Administration Writing Exacttarget Weblink International Non Profit Management Managerial

Sheena Lee Education Details

  • Hanover College
    Hanover College
    Communication
  • Indiana Wesleyan University
    Indiana Wesleyan University
    Master Of Business Administration - Mba

Frequently Asked Questions about Sheena Lee

What company does Sheena Lee work for?

Sheena Lee works for Etica Group

What is Sheena Lee's role at the current company?

Sheena Lee's current role is COO at Etica Group.

What is Sheena Lee's email address?

Sheena Lee's email address is sh****@****ail.com

What schools did Sheena Lee attend?

Sheena Lee attended Hanover College, Indiana Wesleyan University.

What skills is Sheena Lee known for?

Sheena Lee has skills like Marketing, Marketing Communications, Email Marketing, Social Media Marketing, Leadership, Social Media, Salesforce.com, Crm, Customer Service, Marketing Strategy, Sales, Training.

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